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3. DIVESTITURE
6 Months Ended
Dec. 31, 2015
Business Combinations [Abstract]  
3. DIVESTITURE

On July 30, 2015, the Company divested a portfolio of Internet marketing assets (“IM Sale”), including Market Pro Max, in two separate transaction with Marillion Partnership and Netbloo Media, Ltd. in exchange for return of a total of 16,743,681 shares of the Company’s common stock to the Company. 10,000,000 shares were redeemed from Marillion Partnership which owns more than 10% of the Company’s outstanding shares and was a contractor to the Company including the services of Edward Dale as Chief Executive Officer of the Company. 6,743,681 shares were redeemed from Netbloo Media. Ltd. which owns more than 10% of the Company’s outstanding shares and is a contractor to the Company. After these transactions, both Marillion and Netbloo remain shareholders and each owns in excess of 10% of the Company’s outstanding common stock. Included with the IM sale were fixed assets with a net book value of approximately $6,000 and intangible assets including goodwill with net book value of approximately $290,000. The shares tendered as consideration for the transaction were valued at approximately $84,000, based upon the last trading price, resulting in a loss of approximately $213,000. Operating results for the assets divested have been reclassified as discontinued operations (see note 4).

 

Simultaneous with the IM Sale, Marillion Partnership’s contractor agreement with the Company was terminated, this had included Edward Dale serving as Chief Executive Officer of the Company. Henry Pinskier, Chair of 30DC, Inc.’s Board of Directors was elected by the board as interim Chief Executive Officer of the Company. Mr. Dale remains a director of the Company.

 

Simultaneous with the IM Sale, Netbloo Media, Ltd.’s existing contractor agreement with the Company was superseded by a new contractor agreement with an effective date of May 15, 2015. The new contractor agreement reduces annual compensation from $300,000 to $150,000 per year and reduces the services Netbloo will provide to the Company’s which is now focused on the Company’s digital publishing products, MagCast and ScrivCast.