<SUBMISSION>
<ACCESSION-NUMBER>0001529422-11-000012
<TYPE>4
<PUBLIC-DOCUMENT-COUNT>1
<PERIOD>20111007
<FILING-DATE>20111021
<DATE-OF-FILING-DATE-CHANGE>20111021
<REPORTING-OWNER>
<OWNER-DATA>
<CONFORMED-NAME>Craig James Randall
<CIK>0001529422
</OWNER-DATA>
<FILING-VALUES>
<FORM-TYPE>4
<ACT>34
<FILE-NUMBER>000-53981
<FILM-NUMBER>111153230
</FILING-VALUES>
<MAIL-ADDRESS>
<STREET1>1345 VALWOOD PARKWAY
<STREET2>SUITE 301
<CITY>CARROLLTON
<STATE>TX
<ZIP>75006
</MAIL-ADDRESS>
</REPORTING-OWNER>
<ISSUER>
<COMPANY-DATA>
<CONFORMED-NAME>BLUE CALYPSO, INC.
<CIK>0001399587
<ASSIGNED-SIC>8200
<IRS-NUMBER>208610073
<STATE-OF-INCORPORATION>NV
<FISCAL-YEAR-END>1231
</COMPANY-DATA>
<BUSINESS-ADDRESS>
<STREET1>123 WEST NYE LANE, SUITE 129
<CITY>CARSON CITY
<STATE>NV
<ZIP>89706
<PHONE>831-521-7410
</BUSINESS-ADDRESS>
<MAIL-ADDRESS>
<STREET1>123 WEST NYE LANE, SUITE 129
<CITY>CARSON CITY
<STATE>NV
<ZIP>89706
</MAIL-ADDRESS>
<FORMER-COMPANY>
<FORMER-CONFORMED-NAME>JJ&R Ventures, Inc.
<DATE-CHANGED>20070515
</FORMER-COMPANY>
</ISSUER>
<DOCUMENT>
<TYPE>4
<SEQUENCE>1
<FILENAME>primary_doc.xml
<DESCRIPTION>PRIMARY DOCUMENT
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>

    <schemaVersion>X0304</schemaVersion>

    <documentType>4</documentType>

    <periodOfReport>2011-10-07</periodOfReport>

    <notSubjectToSection16>0</notSubjectToSection16>

    <issuer>
        <issuerCik>0001399587</issuerCik>
        <issuerName>BLUE CALYPSO, INC.</issuerName>
        <issuerTradingSymbol>BCYP.OB</issuerTradingSymbol>
    </issuer>

    <reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001529422</rptOwnerCik>
            <rptOwnerName>Craig James Randall</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>19111 NORTH DALLAS PARKWAY</rptOwnerStreet1>
            <rptOwnerStreet2>SUITE 200</rptOwnerStreet2>
            <rptOwnerCity>DALLAS</rptOwnerCity>
            <rptOwnerState>TX</rptOwnerState>
            <rptOwnerZipCode>75287</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
        <reportingOwnerRelationship>
            <isDirector>0</isDirector>
            <isOfficer>1</isOfficer>
            <isTenPercentOwner>0</isTenPercentOwner>
            <isOther>0</isOther>
            <officerTitle>Chief Financial Officer</officerTitle>
        </reportingOwnerRelationship>
    </reportingOwner>

    <nonDerivativeTable>
        <nonDerivativeTransaction>
            <securityTitle>
                <value>Common Stock</value>
            </securityTitle>
            <transactionDate>
                <value>2011-10-07</value>
            </transactionDate>
            <transactionCoding>
                <transactionFormType>4</transactionFormType>
                <transactionCode>J</transactionCode>
                <equitySwapInvolved>0</equitySwapInvolved>
                <footnoteId id="F1"/>
            </transactionCoding>
            <transactionTimeliness>
                <value></value>
            </transactionTimeliness>
            <transactionAmounts>
                <transactionShares>
                    <value>2250173</value>
                </transactionShares>
                <transactionPricePerShare>
                    <value>0</value>
                </transactionPricePerShare>
                <transactionAcquiredDisposedCode>
                    <value>D</value>
                </transactionAcquiredDisposedCode>
            </transactionAmounts>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>0</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </nonDerivativeTransaction>
    </nonDerivativeTable>

    <footnotes>
        <footnote id="F1">Voluntary rescission of restricted stock award initially reported on September 9, 2011.</footnote>
    </footnotes>

    <ownerSignature>
        <signatureName>/s/ James R. Craig</signatureName>
        <signatureDate>2011-10-21</signatureDate>
    </ownerSignature>
</ownershipDocument>
</XML>
</TEXT>
</DOCUMENT>
</SUBMISSION>
