v2.4.0.8

Business Combinations (Tables) | 6 Months Ended
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Jun. 30, 2014
Business Acquisition [Line Items] |
Schedule of the Estimate of Consideration Paid by Company in Merger | The estimate of the consideration paid by the Company in the transaction is as follows:
Fair Value of the ASTV common shares | (A) |  | $ | 6,456,713 |
Less: |  |  |  |  |
Reduction in note payable to IBI | (B) |  |  | (450,000 | )
Interest accrued on IBI note payable | (C) |  |  | (9,237 | )
Consideration effectively transferred |  |  | $ | 5,997,476 |
------- (A) Based on 71,741,250 common shares with a fair value of $0.09 per share, the closing price of As Seen On TV, Inc. common shares on April 2, 2014, the transaction closing date. (B) Represents a series of notes issued by ASTV to IBI between December 23, 2013 and March 14, 2014 used for general working capital purposes. In the event the merger transaction was not completed by June 30, 2014, all principal and related accrued interest became payable, which was forgiven when the transaction closed. (C) Accrued interest related to the IBI notes, accrued at 12% per annum.
Schedule of Pro Forma Information | The following unaudited pro forma results for the six months periods ended June 30, 2014 and 2013 summarize the condensed consolidated results of operations of the Company, assuming the recognition of Ronco as a Variable Interest Entity and reverse acquisition had occurred on January 1, 2013 and after giving effect to the reverse acquisition adjustments, including amortization of intangibles fair valued during the transactions and transaction related costs:
|  | Six Months Ended June 30, |
|  | 2014 |  |  | 2013 |
Net revenues |  | $ | 7,223,669 |  |  | $ | 18,441,410 |
Net income (loss) attributable to As Seen On TV, Inc. stockholders |  |  | (4,510,615 | ) |  |  | 15,463,691 |
Net loss per share: |  |  |  |  |  |  |  |
Basic |  | $ | (0.01 | ) |  | $ | 0.03 |
Diluted |  | $ | (0.01 | ) |  | $ | 0.03 |
Weighted-average number of common shares outstanding: |  |  |  |  |  |  |  |
Basic |  |  | 531,815,115 |  |  |  | 524,242,972 |
Diluted |  |  | 531,815,115 |  |  |  | 526,305,472 |
As Seen On TV, Inc. [Member] |
Business Acquisition [Line Items] |
Schedule of the Fair Value of Assets Acquired and Liabilities Assumed | The following table summarizes the estimated provisional fair value amounts of assets acquired and liabilities assumed on the effective date of acquisition:
Cash and cash equivalents |  | $ | 53,966 |
Accounts receivable |  |  | 4,560 |
Note receivable - current |  |  | 225,000 |
Prepaid expenses and other current assets |  |  | 271,804 |
Restricted cash - non current |  |  | 83,462 |
Note receivable - non current |  |  | 675,000 |
Property and equipment |  |  | 43,798 |
Goodwill |  |  | 514,097 |
Intangible assets |  |  | 7,950,000 |
Deposits |  |  | 2,185 |
Total assets acquired |  |  | 9,823,872 |
Accounts payable |  |  | (625,413 | )
Accrued expenses and other current liabilities |  |  | (361,471 | )
Notes payable - current portion |  |  | (230,486 | )
Warrant liability |  |  | (1,668,795 | )
Current liabilities of discontinued operations |  |  | (904,788 | )
Notes payable - non current |  |  | (35,443 | )
Total liabilities assumed |  |  | (3,826,396 | )
Net assets acquired |  | $ | 5,997,476 |
Ronco [Member] |
Business Acquisition [Line Items] |
Schedule of the Fair Value of Assets Acquired and Liabilities Assumed | The following table summarizes the estimated provisional fair value amounts of assets and liabilities recorded as of the effective date:
Cash and cash equivalents |  | $ | 96,432 |
Accounts receivable |  |  | 752,172 |
Inventories |  |  | 1,517,374 |
Prepaid expenses and other current assets |  |  | 332,613 |
Property and equipment |  |  | 179,672 |
Goodwill |  |  | 15,907,825 |
Intangible assets |  |  | 3,700,000 |
Total assets |  |  | 22,486,088 |
Accounts payable |  |  | (2,443,917 | )
Accrued expenses and other current liabilities |  |  | (2,238,531 | )
Notes payable - current portion |  |  | (10,165,040 | )
Notes payable - related party - current portion |  |  | (3,016,228 | )
Notes payable - non current portion |  |  | (1,922,372 | )
Redeemable preferred stock |  |  | (2,700,000 | )
Total liabilities and temporary equity |  |  | (22,486,088 | )
Consideration paid |  | $ | - |

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- Definition Tabular disclosure of pro forma results of operations for a material business acquisition or series of individually immaterial business acquisitions that are material in the aggregate. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 805 -SubTopic 10 -Section 50 -Paragraph 2 -Subparagraph (h)(2)-(3) -URI http://asc.fasb.org/extlink&oid=25497992&loc=d3e1392-128463 + Details
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- Definition Tabular disclosure of the amounts recognized as of the acquisition date for each major class of assets acquired and liabilities assumed. May include but not limited to the following: (a) acquired receivables; (b) contingencies recognized at the acquisition date; and (c) the fair value of noncontrolling interests in the acquiree. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 805 -SubTopic 20 -Section 50 -Paragraph 1 -URI http://asc.fasb.org/extlink&oid=39739317&loc=d3e4845-128472 + Details
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