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Basis of Presentation ,Description of Our Business, Liquidity and Going Concern (Details) (USD $)
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0 Months Ended | ||||
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Jun. 30, 2014
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Dec. 31, 2013
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Jun. 30, 2013
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Dec. 31, 2012
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Apr. 02, 2014
As Seen On TV, Inc. [Member]
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| Business Acquisition [Line Items] | |||||
| Number of shares issued for business acquisition | 452,960,490 | ||||
| Percent of equity acquired | 85.20% | ||||
| Ownership interest, fully diluted | 75.00% | ||||
| Cash | $ 1,968,086 | $ 91,397 | $ 131,197 | $ 288,779 | |
| Working capital deficit | 23,200,000 | ||||
| Accumulated deficit | $ 30,980,593 | $ 27,691,630 |
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- Definition
Business Acquisition, Percentage Of Interest Acquired, Fully Diluted. No definition available.
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- Definition
Current assets minus current liabilities. No definition available.
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- Definition
Number of shares of equity interests issued or issuable to acquire entity. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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- Details
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- Definition
Percentage of voting equity interests acquired at the acquisition date in the business combination. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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- Definition
Amount of currency on hand as well as demand deposits with banks or financial institutions. Includes other kinds of accounts that have the general characteristics of demand deposits. Also includes short-term, highly liquid investments that are both readily convertible to known amounts of cash and so near their maturity that they present insignificant risk of changes in value because of changes in interest rates. Excludes cash and cash equivalents within disposal group and discontinued operation. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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- Definition
The cumulative amount of the reporting entity's undistributed earnings or deficit. Reference 1: http://www.xbrl.org/2003/role/presentationRef
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