v3.4.0.3

5. Prepaid expenses and other current assets | 9 Months Ended
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Sep. 30, 2014
Deferred Costs, Capitalized, Prepaid, and Other Assets Disclosure [Abstract] |
Prepaid expenses and other current assets | Prepaid expenses and other current assets consist of the following:
|  | September 30, |  |  | December 31, |
|  | 2014 |  |  | 2013 |
Advances on inventory |  | $ | 328,773 |  |  | $ | – |
Prepaid campaign production costs |  |  | 463,024 |  |  |  | – |
Prepaid insurance |  |  | 266,342 |  |  |  | 72,106 |
Debt issuance costs |  |  | 226,262 |  |  |  | – |
Prepaid expenses - other |  |  | 61,755 |  |  |  | 24,720 |
Other current assets |  |  | 23,054 |  |  |  | – |
|  | $ | 1,369,210 |  |  | $ | 96,826 |

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