7 May 2021
Semper Fortis Esports PLC
("Semper Fortis Esports" or the "Company")
Response to media report
Semper Fortis Esports PLC (AQSE: SEMP), the esports company focused on establishing esports teams, forming brand and technology partnerships, and providing business to business advisory services, notes a media report suggesting that the Company is in discussions with certain leading professional footballers regarding potential future commercial relationships.
The Company can confirm that it is pursuing such relationships with leading sports figures in line with the Company's strategy, as detailed in the Admission Document published on 26 April 2021. The Company will make appropriate and timely announcements as and when any brand ambassador contracts are entered into.
Ends
For more information, please contact:
| Semper Fortis Esports plc |
via Square1 Consulting |
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Kevin Soltani, Chief Executive Officer Jassem Osseiran, Chief Operating Officer Max Deeley, Finance Director |
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| Hybridan LLP - AQSE Corporate Adviser and Broker |
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| Claire Noyce, Managing Partner, Corporate Finance Niall Pearson, Head of Corporate Broking & Sales |
+44 203 764 2341 +44 203 764 2343 |
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| Square1 Consulting |
+44 207 929 5599 |
| David Bick
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+44 7831 381201 |
About Semper Fortis Esports plc
Semper Fortis Esports has contracts with an esports team competing under the name, 'Top Blokes'. Top Blokes competes in the Rocket League Championship Series. The Directors have identified a number of different areas which following Admission, are likely to form the core areas of the business. These are:
· to establish or purchase competitive esports teams under different game categories;
· to enter into a joint venture with a high-profile talent and celebrity (such as well-known professional football players) who will work with the Company to generate exposure for the Company's esports team and who will help attract sponsorship opportunities for the Company and its team;
· to use viewership power to attain sponsorship opportunities, preferably among a number of different brands. Viewership and engagement figures will be generated through online broadcasting of team activity, social media and in some cases, physical appearances of the team in competition;
· to create digital experiences for brands and celebrities to provide exposure and to enable online engagement through gaming and esports initiations. The Company's goal in this respect is to create revenue through content reach, distribution of broadcasting rights and digital viewing; and
· to develop technology applications and products that complement the esports industry. Initially utilising contacts of Mr Bushnell's in the software industry to develop a Beta software product, that if then successful, funding would be arranged for full development thereof.
The Semper Fortis model has been built with confidence due to the managements' experience in competitive team operations, both in traditional sports and gaming. The management believe that the future of esports will continue to succeed and grow as brands and marketing dollars continue to enter the space, as electronic gaming and digital experiences continue to expand, and technology continues to innovate and enhance areas supporting the industry.
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