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OTHER COMPREHENSIVE INCOME AND ACCUMULATED OTHER COMPREHENSIVE INCOME. (Accumulated Other Comprehensive Income) (Details) - USD ($)
$ in Millions
12 Months Ended
Dec. 31, 2017
Dec. 31, 2016
Dec. 31, 2015
AOCI Attributable to Parent, Net of Tax [Roll Forward]      
Balances $ 5,008.6 $ 4,762.0 $ 5,395.2
Balances, Adjusted     4,765.9
Other comprehensive income (loss) (15.1) (42.6) (49.8)
Balances 5,824.4 5,008.6 4,762.0
Net unrealized holding gains [Member]      
AOCI Attributable to Parent, Net of Tax [Roll Forward]      
Balances 52.2 120.3 165.5
Other comprehensive income (loss) before reclassifications and income taxes 37.4 (7.0) (4.5)
Reclassification adjustments recognized in non-operating income (110.2) (53.0) (72.5)
Other comprehensive income (loss), before taxes (72.8) (60.0) (77.0)
Net deferred tax benefits (income taxes) 28.5 23.9 31.8
Other comprehensive income (loss) (44.3) (36.1) (45.2)
Balances 7.9 52.2 120.3
Net unrealized holding gains [Member] | Accounting standards update 2015-2 [Member]      
AOCI Attributable to Parent, Net of Tax [Roll Forward]      
Reclassification of accumulated other comprehensive income to retained earnings upon adoption of the new consolidation accounting guidance     (32.0)
Balances, Adjusted     88.3
Currency translation adjustments [Member]      
AOCI Attributable to Parent, Net of Tax [Roll Forward]      
Balances (40.7) (33.7) (29.1)
Other comprehensive income (loss) before reclassifications and income taxes 47.8 (8.6) (13.0)
Reclassification adjustments recognized in non-operating income (0.1) (2.2) 5.8
Other comprehensive income (loss), before taxes 47.7 (10.8) (7.2)
Net deferred tax benefits (income taxes) (18.5) 4.3 2.6
Other comprehensive income (loss) 29.2 (6.5) (4.6)
Balances (11.5) (40.7) (33.7)
Currency translation adjustments [Member] | Accounting standards update 2015-2 [Member]      
AOCI Attributable to Parent, Net of Tax [Roll Forward]      
Reclassification of accumulated other comprehensive income to retained earnings upon adoption of the new consolidation accounting guidance     (0.5)
Balances, Adjusted     (34.2)
Currency translation adjustments [Member] | Equity method investments [Member]      
AOCI Attributable to Parent, Net of Tax [Roll Forward]      
Balances (32.3) (30.9) (25.7)
Other comprehensive income (loss) before reclassifications and income taxes 2.6 (1.6) (8.1)
Reclassification adjustments recognized in non-operating income 0.0 0.0 0.0
Other comprehensive income (loss), before taxes 2.6 (1.6) (8.1)
Net deferred tax benefits (income taxes) (0.9) 0.7 2.9
Other comprehensive income (loss) 1.7 (0.9) (5.2)
Balances (30.6) (32.3) (30.9)
Currency translation adjustments [Member] | Equity method investments [Member] | Accounting standards update 2015-2 [Member]      
AOCI Attributable to Parent, Net of Tax [Roll Forward]      
Reclassification of accumulated other comprehensive income to retained earnings upon adoption of the new consolidation accounting guidance     (0.5)
Balances, Adjusted     (31.4)
Currency translation adjustments [Member] | Consolidated T. Rowe Price investment products - variable interest entities [Member]      
AOCI Attributable to Parent, Net of Tax [Roll Forward]      
Balances (8.4) (2.8) (3.4)
Other comprehensive income (loss) before reclassifications and income taxes 45.2 (7.0) (4.9)
Reclassification adjustments recognized in non-operating income (0.1) (2.2) 5.8
Other comprehensive income (loss), before taxes 45.1 (9.2) 0.9
Net deferred tax benefits (income taxes) (17.6) 3.6 (0.3)
Other comprehensive income (loss) 27.5 (5.6) 0.6
Balances 19.1 (8.4) (2.8)
Currency translation adjustments [Member] | Consolidated T. Rowe Price investment products - variable interest entities [Member] | Accounting standards update 2015-2 [Member]      
AOCI Attributable to Parent, Net of Tax [Roll Forward]      
Reclassification of accumulated other comprehensive income to retained earnings upon adoption of the new consolidation accounting guidance     0.0
Balances, Adjusted     (2.8)
Total accumulated other comprehensive income [Member]      
AOCI Attributable to Parent, Net of Tax [Roll Forward]      
Balances 11.5 86.6 136.4
Balances, Adjusted     54.1
Other comprehensive income (loss) before reclassifications and income taxes 85.2 (15.6) (17.5)
Reclassification adjustments recognized in non-operating income (110.3) (55.2) (66.7)
Other comprehensive income (loss), before taxes (25.1) (70.8) (84.2)
Net deferred tax benefits (income taxes) 10.0 28.2 34.4
Other comprehensive income (loss) (15.1) (42.6) (49.8)
Balances $ (3.6) $ 11.5 86.6
Total accumulated other comprehensive income [Member] | Accounting standards update 2015-2 [Member]      
AOCI Attributable to Parent, Net of Tax [Roll Forward]      
Reclassification of accumulated other comprehensive income to retained earnings upon adoption of the new consolidation accounting guidance     (32.5)
Balances, Adjusted     $ 54.1