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FAIR VALUE MEASUREMENTS. (Details) - USD ($) $ in Millions | Mar. 31, 2019 | Dec. 31, 2018
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Level 1 [Member] | Fair value, measurements, recurring [Member] |  |
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items] |  |
Cash equivalents held in T. Rowe Price money market funds | $ 1,398.3 | $ 1,196.0
T. Rowe Price investment products | 1,964.1 | 1,900.5
Total | 3,362.4 | 3,096.5
Level 2 [Member] | Fair value, measurements, recurring [Member] |  |
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items] |  |
Cash equivalents held in T. Rowe Price money market funds | 0.0 | 0.0
T. Rowe Price investment products | 7.5 | 19.2
Total | 7.5 | 19.2
Fair value measured at NAV [Member] |  |
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items] |  |
T. Rowe Price investment products | $ 99.1 | $ 99.6

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- Definition Fair value portion of currency on hand as well as demand deposits with banks or financial institutions. Includes other kinds of accounts that have the general characteristics of demand deposits. Also includes short-term, highly liquid investments that are both readily convertible to known amounts of cash and so near their maturity that they present insignificant risk of changes in value because of changes in interest rates. + References No definition available. + Details
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- Definition Amount of investment in equity security measured at fair value with change in fair value recognized in net income (FV-NI). + References Reference 1: http://www.xbrl.org/2003/role/disclosureRef -Publisher FASB -Name Accounting Standards Codification -Topic 825 -SubTopic 10 -Section 45 -Paragraph 1A -URI http://asc.fasb.org/extlink&oid=99377092&loc=SL75136599-209740 + Details
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