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v3.25.2

Revenue - Breakdown by segment (Details) ¥ in Millions, $ in Millions | 12 Months Ended
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Mar. 31, 2025 CNY (¥) | Mar. 31, 2025 USD ($) | Mar. 31, 2024 CNY (¥) | Mar. 31, 2023 CNY (¥)
Revenue breakdown |  |  |  |  |
Revenue |  | ¥ 996,347 | $ 137,300 | ¥ 941,168 | ¥ 868,687
Unallocated |  |  |  |  |
Revenue breakdown |  |  |  |  |
Revenue |  | 1,924 |  | 1,297 | 866
Inter-segment elimination |  |  |  |  |
Revenue breakdown |  |  |  |  |
Revenue | [1] | (102,616) |  | (76,292) | (62,708)
Customer management services |  |  |  |  |
Revenue breakdown |  |  |  |  |
Revenue | [2] | 424,877 |  | 386,571 | 355,144
Taobao and Tmall Group | Total segments |  |  |  |  |
Revenue breakdown |  |  |  |  |
Revenue |  | 449,827 |  | 434,893 | 413,206
Taobao and Tmall Group | Retail | Total segments |  |  |  |  |
Revenue breakdown |  |  |  |  |
Revenue |  | 425,526 |  | 414,414 | 395,352
Taobao and Tmall Group | Retail | Customer management services | Total segments |  |  |  |  |
Revenue breakdown |  |  |  |  |
Revenue | [3] | 322,346 |  | 304,009 | 291,541
Taobao and Tmall Group | Retail | Direct sales and others | Total segments |  |  |  |  |
Revenue breakdown |  |  |  |  |
Revenue | [4] | 103,180 |  | 110,405 | 103,811
Taobao and Tmall Group | Wholesale | Total segments |  |  |  |  |
Revenue breakdown |  |  |  |  |
Revenue | [5] | 24,301 |  | 20,479 | 17,854
International Digital Commerce Group | Total segments |  |  |  |  |
Revenue breakdown |  |  |  |  |
Revenue |  | 132,300 |  | 102,598 | 70,506
International Digital Commerce Group | Retail | Total segments |  |  |  |  |
Revenue breakdown |  |  |  |  |
Revenue | [6] | 108,465 |  | 81,654 | 50,933
International Digital Commerce Group | Wholesale | Total segments |  |  |  |  |
Revenue breakdown |  |  |  |  |
Revenue | [7] | 23,835 |  | 20,944 | 19,573
Cloud intelligence group | Total segments |  |  |  |  |
Revenue breakdown |  |  |  |  |
Revenue | [8] | 118,028 |  | 106,374 | 103,497
Cainiao Smart Logistics Network Limited | Total segments |  |  |  |  |
Revenue breakdown |  |  |  |  |
Revenue | [9] | 101,272 |  | 99,020 | 77,512
Local Services Group | Total segments |  |  |  |  |
Revenue breakdown |  |  |  |  |
Revenue | [10] | 67,076 |  | 59,802 | 50,249
Hujing Digital Media and Entertainment Group | Total segments |  |  |  |  |
Revenue breakdown |  |  |  |  |
Revenue | [11] | 22,267 |  | 21,145 | 18,444
All others | Total segments |  |  |  |  |
Revenue breakdown |  |  |  |  |
Revenue | [12] | ¥ 206,269 |  | ¥ 192,331 | ¥ 197,115
[1] | Inter-segment elimination consisted of revenue primarily fro m Cainiao and Cloud Intelligence Group.
[2] | Customer management services mainly include CPC, CPM, time-based and CPS marketing and software services.
[3] | Revenue from China commerce retail is primarily generated from China commerce retail business and includes primarily revenue from customer management services and sales of goods.
[4] | Revenue from direct sales and others under China commerce retail is primarily generated from direct sales businesses, comprising mainly Tmall Supermarket and Tmall Global and primarily consists of revenue from sales of goods, as well as other revenue from logistics services and other value-added services.
[5] | Revenue from China commerce wholesale is primarily generated from 1688.com and includes revenue from membership fees and related value-added services and customer management services.
[6] | Revenue from International commerce retail is primarily generated from AliExpress, Trendyol and Lazada and includes revenue from customer management services, sales of goods and logistics services.
[7] | Revenue from International commerce wholesale is primarily generated from Alibaba.com and includes revenue from membership fees and related value-added services and customer management services.
[8] | Revenue from Cloud Intelligence Group is primarily generated from the provision of cloud services, which include public cloud services and non-public cloud services.
[9] | Revenue from Cainiao represents logistics services revenue from the domestic and cross-border fulfillment services.
[10] | Revenue from Local Services Group primarily represents platform commissions, logistics services revenue from the provision of on-demand delivery services and revenue from other services provided by Ele.me, and revenue from software and technology services provided by Amap.
[11] | Revenue from Hujing Digital Media and Entertainment Group is primarily generated from Youku and Damai Entertainment, and includes revenue from membership fees, content investment income, customer management services and ticketing services.
[12] | Revenue from All others represented revenue from businesses including Freshippo, Alibaba Health, Lingxi Games, Intelligent Information Platform, Fliggy, DingTalk, Sun Art, Intime and other businesses. The majority of revenue within All others consist of direct sales revenue, which is recorded on a gross basis. During the year ended March 31, 2025, the sale of Sun Art was completed and the sale of Intime was substantially completed. Details of the disposals are set out in Note 4(b) and Note 4(c) respectively.

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