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Goodwill and intangible assets
9 Months Ended
Jun. 30, 2019
Goodwill and Intangible Assets Disclosure [Abstract]  
Goodwill and intangible assets Goodwill and intangible assets

Goodwill and intangible assets deemed to have an indefinite life are not amortized, but are evaluated annually for impairment as part of our annual business planning cycle in the fourth fiscal quarter, or when indicators of a potential impairment are present.

The following table sets forth goodwill by segment as of October 1, 2018 and June 30, 2019:
 
Americas
 
International
 
Unallocated
 
Total
Balance at October 1, 2018
$
228.4

 
$
15.8

 
$

 
$
244.2

Battery Acquisition

 

 
547.2

 
547.2

Auto Care Acquisition

 

 
270.1

 
270.1

Cumulative translation adjustment

 
(0.2
)
 
1.1

 
0.9

Balance at June 30, 2019
$
228.4

 
$
15.6

 
$
818.4

 
$
1,062.4



The Company is still evaluating the reporting unit and segment allocation of the goodwill acquired in the Battery and Auto Care Acquisitions as of June 30, 2019.

Energizer had indefinite-lived intangible assets of $1,292.4 at June 30, 2019 and $76.9 at September 30, 2018. The increase was due to the Battery Acquisition of $513.0 and the Auto Care Acquisition of $702.9, slightly offset by changes in foreign currency of $0.4.

Total intangible assets at June 30, 2019 are as follows:
 
Gross Carrying Amount
 
Accumulated Amortization
 
Net Carrying Amount
Trademarks and trade names
$
61.0

 
$
8.8

 
$
52.2

Customer relationships
412.5

 
28.2

 
384.3

Patents
34.5

 
7.6

 
26.9

Proprietary technology
174.5

 
10.5

 
164.0

Proprietary formulas
2.4

 
0.2

 
2.2

Non-compete
0.5

 
0.3

 
0.2

    Total Amortizable intangible assets
685.4

 
55.6

 
629.8

Trademarks and trade names - indefinite lived
1,292.4

 

 
1,292.4

     Total Other intangible assets, net
$
1,977.8


$
55.6


$
1,922.2


Total intangible assets at September 30, 2018 were as follows:
 
Gross Carrying Amount
 
Accumulated Amortization
 
Net Carrying Amount
Trademarks and trade names
$
44.3

 
$
6.1

 
$
38.2

Customer relationships
99.6

 
13.4

 
86.2

Patents
34.5

 
5.7

 
28.8

Proprietary formulas
2.4

 
0.1

 
2.3

Non-compete
0.5

 
0.2

 
0.3

    Total Amortizable intangible assets
181.3

 
25.5

 
155.8

Trademarks and trade names - indefinite lived
76.9

 

 
76.9

    Total Other intangible assets, net
$
258.2

 
$
25.5

 
$
232.7