Ad-hoc | 29 February 2000 11:16
Ad hoc-Service: Intertainment AG
Free-TV-e
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Intertainment AG enters into 22 million dollar deal with Spain
European strategy to pay off
Munich, February 29, 2000 – The Munich-based media corporation
Intertainment AG entered into a 22.4 million US-dollar Free-TV
deal with the independent Spanish distributor Manga Films at
AFM (American Film Markets). Manga Films, in which the Spanish
media giant Catalunya Communicacio is to acquire an interest,
will purchase from Intertainment the Spanish first exploitation
licenses for Free-TV. The film package includes productions to
be released within the next twelve months at the cinema or on
video, such as inter alia “Art of War” (Wesley Snipes), “Get
Carter” (Sylvester Stallone), “Battlefield Earth” (John
Travolta) and “The Pledge” (Jack Nicholson).
In addition to the Free-TV and all rights revenues, which in
Spain alone amount to 22.4 million US-dollars for the first
license, there will be further revenues from the cinema as well
as video distribution and sales and the granting of Pay-TV
licenses. Simultaneously, Intertainment is actually negotiating
the granting of the German, French, Italian, English,
Scandinavian and East European FreeTV licenses for the same
films.
Rüdiger Baeres, Chairman of Intertainment AG: “This transaction
proves that the Intertainment strategy of marketing our license
rights on a European level is indeed the right policy. In
addition to the cinema, video and Pay-TV distribution via
Warner Bros and20th Century Fox, we now, step-by-step, will
grant Free-TV licenses to our films all over Europe.”
The deal with Manga Films is the first big Free-TV transaction
in a major European area resulting from the co-production and
co-financing agreement with Franchise Pictures and Original
Voices.
“The Whole Nine Yards” still number one
The Intertainment production “The Whole Nine Yards” is still
number one of the US movie charts. On the second weekend
following the impressive cinema release in the United States
the action comedy starring Bruce Willis successfully held its
ground against the new releases “Wonder Boys” with Michael
Douglas and “Reindeer Games” with Ben Affleck.
Rüdiger Baeres adds: “Our first major highlight “The Whole Nine
Yards” already proved the quality of the film rights acquired
by us. The success of the film starring Bruce Willis will have
a positive impact on our revenues through all levels of
exploitation. In addition, it shows the high degree of
marketability of all our film packages – our content.”
Intertainment Corporate Information:
Munich-based Intertainment AG is a media
corporation specializing in the licensing and merchandising of
feature films. Intertainment AG is listed on the Neuer Markt of
the Frankfurt stock exchange. Based on preliminary figures for
the 1999 fiscal year, the corporation increased revenue by 81%
to 53 million marks, representing an increase
in conventional business activities of approx. 115% to 19
million marks. For the current fiscal year, Intertainment
expects revenues of approx. 290 million marks, and an overall
operating result of more than 76 million marks. This increase
in sales stems largely from a European-wide expansion of
business activities.
For more information contact:
Intertainment AG
Claudia Wilmans
Widenmayerstrasse 49
80538 Munich
Tel.: +49 / 89 /21 69 9-0
Fax: +49 / 89 / 21 69 9-11 e-mail: cwilmans@intertainment.de
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