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Prepaid Expenses and Other Assets
9 Months Ended
Sep. 30, 2024
Prepaid Expense and Other Assets [Abstract]  
Prepaid Expenses and Other Assets Prepaid Expenses and Other Assets
Prepaid expenses and other current assets consisted of the following:
September 30,
2024
December 31,
2023
(in millions)
Customer incentives
$1,744 $1,570 
Other1,295 1,073 
Total prepaid expenses and other current assets$3,039 $2,643 
Other assets consisted of the following:
September 30,
2024
December 31,
2023
(in millions)
Customer incentives
$6,032 $5,170 
Equity investments1,601 1,729 
Income taxes receivable883 783 
Other677 643 
Total other assets$9,193 $8,325 
Customer incentives represent payments made to customers under business agreements. Payments made directly related to entering into such an agreement are generally capitalized and amortized over the life of the agreement.