-----BEGIN PRIVACY-ENHANCED MESSAGE-----
Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
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MIC-Info: RSA-MD5,RSA,
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<SEC-DOCUMENT>0000021344-04-000041.txt : 20040405
<SEC-HEADER>0000021344-04-000041.hdr.sgml : 20040405
<ACCEPTANCE-DATETIME>20040405145315
ACCESSION NUMBER:		0000021344-04-000041
CONFORMED SUBMISSION TYPE:	3/A
PUBLIC DOCUMENT COUNT:		2
CONFORMED PERIOD OF REPORT:	20040219
FILED AS OF DATE:		20040405

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			COCA COLA CO
		CENTRAL INDEX KEY:			0000021344
		STANDARD INDUSTRIAL CLASSIFICATION:	BEVERAGES [2080]
		IRS NUMBER:				580628465
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	BUSINESS ADDRESS:	
		STREET 1:		ONE COCA COLA PLAZA
		CITY:			ATLANTA
		STATE:			GA
		ZIP:			30313
		BUSINESS PHONE:		4046762121

	MAIL ADDRESS:	
		STREET 1:		ONE COCA COLA PLAZA
		ZIP:			30313

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			KEOUGH DONALD R /NY
		CENTRAL INDEX KEY:			0001071098

	FILING VALUES:
		FORM TYPE:		3/A
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-02217
		FILM NUMBER:		04717005

	BUSINESS ADDRESS:	
		STREET 1:		152 WEST 57TH STREET, 42ND FL
		CITY:			NEW YORK
		STATE:			NY
		ZIP:			10019
		BUSINESS PHONE:		2123147325

	MAIL ADDRESS:	
		STREET 2:		152 WEST 57TH STREET, 42ND FL
		CITY:			NEW YORK
		STATE:			NY
		ZIP:			10019
</SEC-HEADER>
<DOCUMENT>
<TYPE>3/A
<SEQUENCE>1
<FILENAME>keo118.xml
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>

    <schemaVersion>X0201</schemaVersion>

    <documentType>3/A</documentType>

    <periodOfReport>2004-02-19</periodOfReport>

    <dateOfOriginalSubmission>2004-02-27</dateOfOriginalSubmission>

    <noSecuritiesOwned>0</noSecuritiesOwned>

    <issuer>
        <issuerCik>0000021344</issuerCik>
        <issuerName>COCA COLA CO</issuerName>
        <issuerTradingSymbol>(KO)</issuerTradingSymbol>
    </issuer>

    <reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001071098</rptOwnerCik>
            <rptOwnerName>KEOUGH DONALD R /NY</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>200 GALLERIA PARKWAY</rptOwnerStreet1>
            <rptOwnerStreet2>SUITE 970</rptOwnerStreet2>
            <rptOwnerCity>ATLANTA</rptOwnerCity>
            <rptOwnerState>GA</rptOwnerState>
            <rptOwnerZipCode>30339</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
        <reportingOwnerRelationship>
            <isDirector>1</isDirector>
            <isOfficer>0</isOfficer>
            <isTenPercentOwner>0</isTenPercentOwner>
            <isOther>0</isOther>
        </reportingOwnerRelationship>
    </reportingOwner>

    <nonDerivativeTable>
        <nonDerivativeHolding>
            <securityTitle>
                <value>Common Stock, $.25 par value</value>
            </securityTitle>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>5000000</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                    <footnoteId id="F1"/>
                </directOrIndirectOwnership>
                <natureOfOwnership>
                    <value></value>
                </natureOfOwnership>
            </ownershipNature>
        </nonDerivativeHolding>
        <nonDerivativeHolding>
            <securityTitle>
                <value>Common Stock, $.25 par value</value>
            </securityTitle>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>6000</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>I</value>
                </directOrIndirectOwnership>
                <natureOfOwnership>
                    <value>By Trust</value>
                    <footnoteId id="F2"/>
                </natureOfOwnership>
            </ownershipNature>
        </nonDerivativeHolding>
    </nonDerivativeTable>

    <footnotes>
        <footnote id="F1">Exhibit Index - Exhibit No. 24 - Power of Attorney.  This amendment is being filed for the sole purpose of attaching the Power of Attorney.</footnote>
        <footnote id="F2">These shares are held in a trust for the benefit of the reporting person's children.  A management company in which the reporting person has a significant interest is the trustee and also owns one percent of the trust.  The reporting person disclaims beneficial ownership of these securities, and the filing of this report is not an admission that the reporting person is the beneficial owner of these securities for purposes of Section 16 or for any other purpose.</footnote>
    </footnotes>

    <remarks></remarks>

    <ownerSignature>
        <signatureName>By: Carol C. Hayes, Attorney-in-Fact</signatureName>
        <signatureDate>2004-04-05</signatureDate>
    </ownerSignature>
</ownershipDocument>

</XML>
</TEXT>
</DOCUMENT>
<DOCUMENT>
<TYPE>EX-24
<SEQUENCE>3
<FILENAME>keoughpoa.txt
<TEXT>
                                                                     Exhibit 24


                                POWER OF ATTORNEY



         KNOW ALL MEN BY THESE PRESENTS:  THAT I, DONALD R. KEOUGH, do hereby
appoint Carol Crofoot Hayes, F. Rodger Wrege, David R. Bucey, Parth S. Munshi,
and Anita Jane Kamenz, each acting individually, my true and lawful attorneys
for me and in my name for the purpose of:

        (1) executing on my behalf any Initial Statement of Beneficial Ownership
of Securities on Form 3, any Statement of Changes in Beneficial Ownership of
Securities on Form 4, any Annual Statement of Changes in Beneficial Ownership of
Securities on Form 5 and any additional forms which may be promulgated pursuant
to Section 16 of the Securities Exchange Act of 1934, as amended, or any
amendments thereto, in connection with my transactions in shares of The
Coca-Cola Company common stock and causing such forms to be filed with the U.S.
Securities and Exchange Commission, the New York Stock Exchange and/or any other
appropriate stock exchange; and

        (2) taking any other action in connection with the foregoing which, in
the opinion of any of such attorneys-in-fact, may be of benefit to, in the best
interest of, or legally required by, the undersigned, it being understood that
the forms executed by any of such attorneys-in-fact on behalf of the undersigned
pursuant to this Power of Attorney shall be in such form and shall contain such
terms and conditions as any of such attorneys-in-fact may approve in their
discretion.

         The undersigned acknowledges that:

         (1) the foregoing attorneys-in-fact, in serving in such capacity at the
request of the undersigned, are not assuming any of the undersigned's
responsibilities to comply with Section 16 of the Securities Exchange Act of
1934; and

         (2) this Power of Attorney authorizes, but does not require, any of the
foregoing attorneys-in-fact to act in their discretion on information provided
to such attorneys-in-fact without independent verification of such information.

         The undersigned hereby grants to each of the foregoing attorneys-in-
fact full power and authority to do and perform any and every act and thing
whatsoever requisite, necessary or appropriate to be done in the exercise of
any of the rights and powers herein granted, as fully to all intents
and purposes as the undersigned might or could do if personally present, hereby
ratifying and confirming all that any of such attorneys-in-fact, shall lawfully
do or cause to be done by virtue of this Power of Attorney.



<PAGE>



         This Power of Attorney shall remain in effect until revoked in writing
by the undersigned.

         IN WITNESS WHEREOF, I have hereunto set my hand this 25th day of
February, 2004.



                                    /s/ DONALD R. KEOUGH
                                    -----------------------------
                                    Donald R. Keough
                                    Director


                                      -2-





</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
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