CALCULATION OF REGISTRATION FEE
| Title of Each Class of Securities Offered | Maximum
Aggregate Offering Price |
Amount
of Registration |
||
| Stock Participation
Accreting Redemption Quarterly-pay SecuritiesSM (“SPARQS®”) |
$17,000,004.42 | $1,819.00 |
| PROSPECTUS Dated January 25, 2006 | Pricing Supplement No. 147 |
| AMENDMENT NO. 1 TO PROSPECTUS SUPPLEMENT | Registration Statement No. 333-131266 |
| For SPARQS | Dated December 21, 2006 |
| Dated December 21, 2006 | Rule 424(b)(2) |
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| GLOBAL MEDIUM-TERM NOTES, SERIES F |
| Senior Fixed Rate Notes |
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| 7.5% SPARQS due January 20, 2008 |
| Mandatorily Exchangeable for |
| Shares of Common Stock of COACH, INC. |
| Stock Participation Accreting Redemption Quarterly-pay SecuritiesSM |
| (SPARQS® ) |
|
|
The SPARQS offered are senior unsecured obligations of Morgan Stanley, will pay 7.5% interest per year and will have the terms described in the prospectus supplement for SPARQS and the prospectus, as supplemented or modified by this pricing supplement. At maturity the SPARQS will pay a number of shares of Coach, Inc. common stock, subject to our right to call the SPARQS for cash at any time beginning July 20, 2007. The SPARQS do not guarantee any return of principal at maturity.
| Final Terms: | ||
| Underlying company: | Coach, Inc., which we refer to as Coach | |
| Underlying stock: | The common stock of Coach | |
| Aggregate principal amount: | $17,000,004.42 | |
| Pricing date: | December 21, 2006 | |
| Original issue date (settlement date): | December 29, 2006, which is the fifth trading day following the pricing date | |
| Maturity date: | January 20, 2008 | |
| Issue price: | $10.965 per SPARQS, equal to the closing price of one share of the underlying stock on the pricing date times the exchange ratio | |
| Stated principal amount: | $10.965 per SPARQS | |
| Interest rate: | 7.5% per annum | |
| Interest payment dates: | April 20, 2007, July 20, 2007, October 20, 2007 and the maturity date | |
| Denominations: | $10.965 (and integral multiples thereof) | |
| Exchange at maturity: | Unless the SPARQS have been called or accelerated, you will receive shares of the underlying stock at the exchange ratio in exchange for each SPARQS | |
| Exchange ratio: | 0.25, subject to adjustment for certain corporate events | |
| Call right: | The SPARQS are callable by us at any time on or after the first call date | |
| First call date: | July 20, 2007 | |
| Final call notice date: | January 10, 2008 | |
| Yield to call: | 19% per annum on the stated principal amount. See Hypothetical Call Price Calculations beginning on PS-8. | |
| Listing: | The SPARQS have been approved for listing on the AMEX subject to official notice of issuance. The AMEX listing symbol for the SPARQS is CFM. It is not possible to predict whether any secondary market for the SPARQS will develop. | |
| CUSIP: | 61750V303 |
The SPARQS involve risks not associated with an investment in ordinary debt securities. See Risk Factors beginning on PS-5.
The Securities and Exchange Commission and state securities regulators have not approved or disapproved these securities, or determined if this pricing supplement or the accompanying prospectus supplement and
prospectus is truthful or complete. Any representation to the contrary is a criminal offense.
| PRICE $10.965 PER SPARQS | ||||||
| Price to | Agents | Proceeds to | ||||
| Public(1) | Commissions(2) | Company(1) | ||||
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| Per SPARQS | $10.965 | $0.1782 | $10.7868 | |||
| Total | $17,000,004.42 | $276,279.14 | $16,273,725.28 | |||
| (1) | Plus accrued interest, if any, from the original issue date. |
| (2) | For additional information, see Plan of Distribution in the prospectus supplement for SPARQS. |
MORGAN STANLEY
Where You Can Find More Information
Morgan Stanley has filed a registration statement (including a prospectus, as supplemented by the amendment No. 1 to prospectus supplement for SPARQS) with the Securities and Exchange Commission, or SEC, for the offering to which this pricing supplement relates. Before you invest, you should read the prospectus in that registration statement, the prospectus supplement for SPARQS and any other documents relating to this offering that Morgan Stanley has filed with the SEC for more complete information about Morgan Stanley and this offering. You may get these documents without cost by visiting EDGAR on the SEC web site at www.sec.gov. Alternatively, Morgan Stanley will arrange to send you the prospectus and the prospectus supplement for SPARQS if you so request by calling toll-free 800-584-6837.
You may access these documents on the SEC web site at www.sec.gov as follows:
Terms used in this pricing supplement are defined in the prospectus supplement for SPARQS or in the prospectus. As used in this pricing supplement, the Company, we, us, and our refer to Morgan Stanley.
Stock Participation Accreting Redemption Quarterly-pay Securities is our service mark and SPARQS is our registered service mark.
Your Return on the SPARQS
No guaranteed return of principal. Unlike ordinary debt securities, the SPARQS do not guarantee any return of principal at maturity. Instead, the SPARQS pay an amount of the underlying stock, subject to our prior call of the SPARQS for the applicable call price in cash.
Interest on the stated principal amount. We will pay interest on the SPARQS at the rate of 7.5% of the stated principal amount per year on April 20, 2007, July 20, 2007, October 20, 2007 and the maturity date. The 7.5% interest rate is higher than the current dividend rate on the underlying stock. If we call the SPARQS, we will pay accrued but unpaid interest on the SPARQS to but excluding the applicable call date.
Payment at maturity. If we have not called the SPARQS and the maturity of the SPARQS has not been accelerated, we will deliver to you at the maturity date a number of shares of the underlying stock equal to the exchange ratio per SPARQS you hold.
Exchange ratio. The exchange ratio is subject to adjustment over the term of the SPARQS for certain corporate events relating to the underlying stock.
Payment if we exercise our call right. Your return on the SPARQS may be limited by our call right. At any time beginning on the first call date, including on the maturity date, we have the right to call the SPARQS for the cash call price, which will be calculated based on the call date. The call price will be an amount of cash per SPARQS that, together with all of the interest paid on the SPARQS to and including the call date, gives you a return equal to the yield to call on the issue price of each SPARQS from and including the date of issuance to but excluding the call date. For more information on the calculation of the yield to call, see the section called Hypothetical Call Price Calculations on PS-8 and the more detailed explanation in the prospectus supplement for SPARQS.
Postponement of maturity date. If we decide to call the SPARQS, we will give you 10 to 30 calendar days notice. If the final call notice date is not a trading day or a market disruption event occurs on that day and we elect to call the SPARQS, both the final call notice date and the scheduled maturity date of the SPARQS will be postponed so that the maturity date will be the tenth calendar day after we send notice of our election.
PS-2
Coach Public Information
Coach, Inc. is a designer and marketer of premium handbags and accessories. The underlying stock is registered under the Exchange Act. Information provided to or filed with the Commission by the underlying company pursuant to the Exchange Act can be located by reference to Commission file number 001-16153 through the Commissions website at http://www.sec.gov. In addition, information regarding the underlying company may be obtained from other sources including, but not limited to, press releases, newspaper articles and other publicly disseminated documents. See the section called Underlying Company and StockPublic Information in the prospectus supplement for SPARQS.
This pricing supplement relates only to the SPARQS offered hereby and does not relate to the underlying stock or other securities of the underlying company. We have derived all disclosures contained in this pricing supplement regarding the underlying company from the publicly available documents described in the preceding paragraph. In connection with the offering of the SPARQS, neither we nor the Agent has participated in the preparation of such documents or made any due diligence inquiry with respect to the underlying company. Neither we nor the Agent makes any representation that such publicly available documents or any other publicly available information regarding the underlying company is accurate or complete.
Neither we nor any of our affiliates makes any representation to you as to the performance of the underlying stock.
Historical Information. The following table sets forth the published high and low closing prices of the underlying stock for 2003, 2004, 2005 and 2006 through December 21, 2006. The closing price of the underlying stock on December 21, 2006 was $43.86. We obtained the closing prices and other information below from Bloomberg Financial Markets, without independent verification. You should not take the historical prices of the underlying stock as an indication of future performance.
| High | Low | |||
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| (CUSIP 189754104) | ||||
| 2003 | ||||
| First Quarter | 9.98 | 7.29 | ||
| Second Quarter | 13.22 | 9.27 | ||
| Third Quarter | 14.82 | 12.72 | ||
| Fourth Quarter | 19.96 | 14.21 | ||
| 2004 | ||||
| First Quarter | 21.84 | 17.08 | ||
| Second Quarter | 22.85 | 19.75 | ||
| Third Quarter | 23.10 | 18.06 | ||
| Fourth Quarter | 28.53 | 19.84 | ||
| 2005 | ||||
| First Quarter | 29.75 | 26.41 | ||
| Second Quarter | 33.92 | 25.22 | ||
| Third Quarter | 36.22 | 30.25 | ||
| Fourth Quarter | 36.64 | 28.94 | ||
| 2006 | ||||
| First Quarter | 36.97 | 31.75 | ||
| Second Quarter | 35.35 | 27.75 | ||
| Third Quarter | 34.65 | 25.58 | ||
| Fourth Quarter | ||||
| (through December 21, 2006) | 44.28 | 34.20 |
Historical prices with respect to the underlying stock have been adjusted for two-for-one stock splits that were effected on April 4, 2005 and October 1, 2003. The underlying company has never declared or paid any cash dividends on the underlying stock. We make no representation as to the amount of dividends, if any, that the
PS-3
underlying company will pay in the future. In any event, as an investor in the SPARQS, you will not be entitled to receive dividends, if any, that may be payable on the underlying stock.
Use of Proceeds and Hedging. The net proceeds we receive from the sale of the SPARQS will be used for general corporate purposes and, in part, in connection with hedging our obligations under the SPARQS through one or more of our subsidiaries.
On or prior to the date of this pricing supplement, we, through our subsidiaries or others, hedged our anticipated exposure in connection with the SPARQS by taking positions in the underlying stock and in options contracts on the underlying stock listed on major securities markets. Such purchase activity could have increased the price of the underlying stock, and, accordingly, have increased the issue price of the SPARQS, and therefore, the price at which the underlying stock must close before you would receive at maturity an amount of common stock worth as much as or more than the stated principal amount of the SPARQS. For further information on our use of proceeds and hedging, see Use of Proceeds and Hedging in the prospectus supplement for SPARQS.
PS-4
Risk Factors
The SPARQS involve risks not associated with conventional debt securities, some of which are briefly summarized below:
The SPARQS do not guarantee return of principal at maturity. If the closing price of the underlying stock at maturity (including upon an acceleration of the SPARQS) is less than the closing price on the pricing date, and we have not called the SPARQS, we will pay you underlying stock or, under some circumstances, cash, with a value that is less than the stated principal amount of the SPARQS and could be zero.
Your appreciation potential is limited by our call right. If we exercise our call right, you will not receive underlying stock or an amount based upon the closing price of the underlying stock. Instead, you will receive a call price, which will depend upon the call date, and will be an amount of cash per SPARQS that represents the yield to call. You should not expect to obtain a total yield (including interest payments) of more than the yield to call per annum on the issue price of the SPARQS to the call date. For more information on the calculation of the yield to call, see the section called Hypothetical Call Price Calculations on PS-8 and the more detailed explanation in the prospectus supplement for SPARQS.
Secondary trading may be limited. There may be little or no secondary market for the SPARQS. You should be willing to hold your SPARQS to maturity.
Market price of the SPARQS will be influenced by many unpredictable factors. Although we expect that generally the trading price of the underlying stock on any day will affect the value of the SPARQS more than any other single factor, other factors that may influence the value of the SPARQS include: the volatility of the underlying stock, geopolitical conditions and economic, financial, political, regulatory or judicial events, interest and yield rates in the market, the time remaining until we can call the SPARQS and until the SPARQS mature, the dividend rate on the underlying stock, our creditworthiness and the occurrence of certain events affecting the underlying company that may or may not require an adjustment to the exchange ratio.
The inclusion of commissions and projected profit from hedging in the original issue price is likely to adversely affect secondary market prices. Assuming no change in market conditions or any other relevant factors, the price, if any, at which MS & Co. is willing to purchase SPARQS in secondary market transactions will likely be lower than the original issue price, since the original issue price included, and secondary market prices are likely to exclude, commissions paid with respect to the SPARQS, as well as the projected profit included in the cost of hedging our obligations under the SPARQS.
If the SPARQS are accelerated, you may receive an amount worth substantially less than the stated principal amount of the SPARQS. The amount payable to you if the maturity of the SPARQS is accelerated will differ depending on whether it is due to a price event acceleration due to a decline in the price of the underlying stock for two consecutive trading days to the acceleration trigger price, which is equal to the product of $2.00 per share and the exchange ratio as of the original issue date, or an event of default acceleration, and may be substantially less than the stated principal amount of the SPARQS.
Morgan Stanley is not affiliated with the underlying company. The underlying company is not an affiliate of ours and is not involved with this offering in any way.
Morgan Stanley may engage in business with or involving the underlying company without regard to your interests. We or our affiliates may presently or from time to time engage in business with the underlying company without regard to your interests, and thus may acquire non-public information about the underlying company. Neither we nor any of our affiliates undertakes to disclose any such information to you. In addition, we or our affiliates from time to time have published and in the future may publish research reports with respect to the underlying company, which may or may not recommend that investors buy or hold the underlying stock.
You have no shareholder rights. Investing in the SPARQS is not equivalent to investing in the underlying stock. As an investor in the SPARQS, you will not have voting rights or rights to receive dividends or other distributions or any other rights with respect to the underlying stock.
PS-5
The SPARQS may become exchangeable into the common stock of companies other than the underlying company. Following certain corporate events relating to the underlying stock, you will receive at maturity either the common stock of three companies in the same industry group as the underlying company in lieu of, or in addition to, the underlying stock or the common stock of a successor corporation to the underlying company. The occurrence of such corporate events and the consequent adjustments may materially and adversely affect the market price of the SPARQS.
The antidilution adjustments the calculation agent is required to make do not cover every corporate event that could affect the underlying stock. For example, the calculation agent is not required to make any adjustments if the underlying company or anyone else makes a partial tender or partial exchange offer for the underlying stock. If an event occurs that does not require the calculation agent to adjust the amount of the underlying stock payable at maturity, the market price of the SPARQS may be materially and adversely affected.
The economic interests of MS & Co., as the calculation agent, and of MS & Co. and other affiliates of ours that will carry out hedging activities related to the SPARQS or that trade the underlying stock on a regular basis are potentially adverse to your interests as an investor in the SPARQS. The hedging or trading activities of our affiliates on or prior to the date of this pricing supplement and on the valuation dates could adversely affect the price of the underlying stock on the pricing date and at maturity and, as a result, could decrease the value of the payment you receive on the SPARQS at maturity. Any of these hedging or trading activities on or prior to the date of this pricing supplement could have increased the price of the underlying stock and, accordingly, have increased the issue price of the SPARQS and, therefore, the price at which the underlying stock must close before you would receive at maturity an amount of underlying stock worth as much as or more than the stated principal amount of the SPARQS. Additionally, such hedging or trading activities during the term of the SPARQS could potentially affect the price of the underlying stock at maturity and, accordingly, if we have not called the SPARQS, the value of underlying stock or in certain circumstances cash, you will receive at maturity, including upon an acceleration event.
The U.S. federal income tax consequences of an investment in the SPARQS are uncertain. See the section called United States Federal Income Taxation below.
For further discussion of these and other risks you should read the section entitled Risk Factors beginning on S-8 of the prospectus supplement for SPARQS. We also urge you to consult your investment, legal, tax, accounting and other advisers before you invest in the SPARQS.
ERISA
See ERISA in the prospectus supplement for SPARQS.
United States Federal Income Taxation
The U.S. federal income tax consequences of an investment in the SPARQS are uncertain. There is no direct legal authority as to the proper tax treatment of the SPARQS, and consequently our counsel is unable to render an opinion as to their proper characterization for U.S. federal income tax purposes. Pursuant to the terms of the SPARQS and subject to the discussion in the accompanying prospectus supplement under United States Federal Taxation, you have agreed with us to treat a SPARQS as a unit consisting of (i) a terminable forward contract and (ii) a deposit with us of a fixed amount of cash to secure your obligation under the terminable forward contract. We have determined that the Yield on the Deposit is 5.187% per annum compounded quarterly, and that the remainder of the stated interest payments on the SPARQS is attributable to the Contract Fees, as described in the section of the accompanying prospectus supplement called United States Federal Taxation Tax Treatment of the SPARQS.
Please read the discussion under United States Federal Taxation in the accompanying prospectus supplement concerning the U.S. federal income tax consequences of investing in the SPARQS. If the Internal Revenue Service (the IRS) were successful in asserting an alternative
PS-6
characterization for the SPARQS, the timing and character of income on the SPARQS might differ. We do not plan to request a ruling from the IRS regarding the tax treatment of the SPARQS, and the IRS or a court may not agree with the tax treatment described in this pricing supplement and the prospectus supplement for SPARQS.
Notwithstanding the foregoing, any stated interest payments on the SPARQS made to non-U.S. holders will generally be withheld upon at a rate of 30%. See the section called United States Federal Taxation Tax Consequences to Non-U.S. Holders in the accompanying prospectus supplement. Non-U.S. holders should also note that the discussion in the accompanying prospectus supplement does not address the tax consequences to non-U.S. holders for whom income or gain in respect of the SPARQS is effectively connected with a trade or business in the United States or non-U.S. holders that hold, or will hold, actually or constructively, more than 5% of the SPARQS or more than 5% of any Coach stock. Non-U.S. holders should consult their own tax advisors regarding the potential tax consequences of an investment in the SPARQS.
You are urged to consult your own tax advisors regarding all aspects of the U.S. federal income tax consequences of investing in the SPARQS, as well as any tax consequences arising under the laws of any state, local or foreign taxing jurisdiction.
PS-7
Hypothetical Call Price Calculations
The following tables set forth sample calculations of the call price for hypothetical call dates of July 20, 2007 and January 20, 2008 (the scheduled maturity date) based on the following terms:
| The call price with respect to any call date is an amount of cash per SPARQS such that the sum of the present values of all cash flows on each SPARQS to and including the call date (i.e., the call price and all of the interest payments on each SPARQS), discounted to the original issue date at the applicable discount factor, equals the issue price. The discount factor is based on the yield to call rate of 19% per annum and the number of years (or fraction of a year) from the original issue date to and including the applicable payment date and is represented by the following formula: |
| 1 | |||||
| Discount factor | = |
|
, | where x is the number of years from the original issue date to and including the applicable payment date. | |
| 1.19x |
The call price in each of the hypothetical examples shown below is determined as follows:
The call prices calculated in the following tables are based upon the terms set forth above and the two sample call dates. The actual amount you will receive if we call the SPARQS will depend upon the actual call date.
Call Date of July 20, 2007
| Payment Date |
Stated Principal Amount |
Interest Payments Received |
Accrued but Unpaid Interest Received on Call Date |
Call Price Received1 |
Total Cash Received on Payment Date |
Days from Original Issue Date2 |
Years from Original Issue Date (Days2/360) |
Discount Factor at Yield to Call3 |
Present Value at Original Issue Date of Call Received on Payment Date at Yield to Call |
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| December 29, 2006 | ($10.97) | 0 | 0.00000 | 100.000% | ||||||||||||||
| April 20, 2007 | $0.2536 | $0.2536 | 111 | 0.30833 | 94.778% | $0.2404 | ||||||||||||
| Call Date (July 20, 2007) | $0.2056 | $0.2056 | 201 | 0.55833 | 90.744% | $0.1866 | ||||||||||||
| Call Date (July 20, 2007) | $11.6129 | $11.6129 | 201 | 0.55833 | 90.744% | $10.5380 | ||||||||||||
| Total amount received on the call date: $11.8185 | Total: | $10.9650 | ||||||||||||||||
| Total amount received over the term of the SPARQS: $12.0721 | ||||||||||||||||||
| 1 | The call price of $11.6129 is the dollar amount that has a present value of $10.5380, which has been discounted to the original issue date from the call date at the yield to call rate of 19% so that the sum of the present values of all of the interest payments on the SPARQS and the present value of the call price is equal to the stated principal amount of $10.9650. |
| 2 | Based upon a 360-day year of twelve 30-day months. |
| 3 | Discount factor = 1 / 1.19 x, where x is years from original issue date to and including the applicable payment date |
Call Date of January 20, 2008 (Maturity Date)
| Payment Date | Stated Principal Amount |
Interest Payments Received |
Accrued but Unpaid Interest Received on Call Date |
Call Price Received1 |
Total Cash Received on Payment Date |
Days from Original Issue Date2 |
Years from Original Issue Date (Days2/360) |
Discount Factor at Yield to Call3 |
Present Value at Original Issue Date of Call Received on Payment Date at Yield to Call |
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| December 29, 2006 | ($10.97) | 0.2536 | 0 | 0.00000 | 100.000% | |||||||||||||
| April 20, 2007 | 0.2536 | 0.2056 | 111 | 0.30833 | 94.778% | 0.2404 | ||||||||||||
| July 20, 2007 | 0.2056 | 0.2056 | 201 | 0.55833 | 90.744% | 0.1866 | ||||||||||||
| October 20, 2007 | 0.2056 | 0.2056 | 291 | 0.80833 | 86.883% | 0.1786 | ||||||||||||
| January 20, 2008 | 0.2056 | 0.2056 | 0.2056 | 381 | 1.05833 | 83.185% | 0.1710 | |||||||||||
| January 20, 2008 | $12.2479 | $12.2479 | 381 | 1.05833 | 83.185% | 10.1884 | ||||||||||||
| Total amount received on the Call Date: $12.4535 | Total: | $10.9650 | ||||||||||||||||
| Total amount received over the term of the SPARQS: $13.1183 | ||||||||||||||||||
| 1 | The call price of $12.2479 is the dollar amount that has a present value of $10.1884, which has been discounted to the original issue date from the call date at the yield to call rate of 19% so that the sum of the present values of all of the interest payments on the SPARQS and the present value of the call price is equal to the state principal amount of $10.9650. |
| 2 | Based upon a 360-day year of twelve 30-day months. |
| 3 | Discount factor = 1 / 1.19 x, where x is years from original issue date to and including the applicable payment date |