XML 28 R14.htm IDEA: XBRL DOCUMENT v3.8.0.1
Segment Information
 9 Months Ended
Sep. 30, 2017
Segment Reporting [Abstract]  
Segment Information Segment Information
The Company franchises and operates McDonald’s restaurants in the global restaurant industry. The following reporting segments reflect how management reviews and evaluates operating performance.
•
U.S. - the Company's largest segment.
•
International Lead Markets - established markets including Australia, Canada, France, Germany, the U.K. and related markets.
•
High Growth Markets - markets the Company believes have relatively higher restaurant expansion and franchising potential including China, Italy, Korea, Poland, Russia, Spain, Switzerland, the Netherlands and related markets.
•
Foundational Markets & Corporate - the remaining markets in the McDonald's system, each of which the Company believes has the potential to operate under a largely franchised model. Corporate activities are also reported within this segment.
The following table presents the Company’s revenues and operating income by segment:
 
Quarters Ended
 
Nine Months Ended
  
September 30,
 
September 30,
In millions
2017
 
2016
 
2017
 
2016
Revenues
 
 
 
 
 
 
 
U.S.
$
2,023.3

 
$
2,072.5

 
$
6,000.7

 
$
6,215.2

International Lead Markets
1,970.5

 
1,881.2

 
5,427.2

 
5,452.5

High Growth Markets
1,322.1

 
1,651.3

 
4,538.5

 
4,644.1

Foundational Markets & Corporate
438.7

 
819.1

 
1,513.8

 
2,281.2

Total revenues
$
5,754.6

 
$
6,424.1

 
$
17,480.2

 
$
18,593.0

Operating Income
 
 
 
 
 
 
 
U.S.
$
1,034.6

 
$
977.5

 
$
3,055.4

 
$
2,836.6

International Lead Markets
913.6

 
754.1

 
2,356.2

 
2,127.2

High Growth Markets
1,073.8

 
320.1

 
1,724.0

 
814.7

Foundational Markets & Corporate
57.4

 
85.6

 
272.9

 
(3.0
)
Total operating income
$
3,079.4

 
$
2,137.3

 
$
7,408.5

 
$
5,775.5