Segment and Geographic Information

12 Months Ended

Dec. 31, 2017

The Company franchises and operates McDonald’s restaurants in the global restaurant industry. The following reporting segments reflect how management reviews and evaluates operating performance:


▪	U.S. - the Company's largest segment.


▪	International Lead Markets - established markets including Australia, Canada, France, Germany, the U.K. and related markets.


▪	High Growth Markets - markets the Company believes have relatively higher restaurant expansion and franchising potential including China, Italy, Korea, Poland, Russia, Spain, Switzerland, the Netherlands and related markets.


▪	Foundational Markets & Corporate - the remaining markets in the McDonald's system, most of which operate under a largely franchised model. Corporate activities are also reported within this segment.

All intercompany revenues and expenses are eliminated in computing revenues and operating income. Corporate general and administrative expenses consist of home office support costs in areas such as facilities, finance, human resources, information technology, legal, marketing, restaurant operations, supply chain and training. Corporate assets include corporate cash and equivalents, asset portions of financial instruments and home office facilities.



In millions	2017		2016		2015
U.S.	$	8,006.4	$	8,252.7	$	8,558.9
International Lead Markets	7,340.3		7,223.4		7,614.9
High Growth Markets	5,533.2		6,160.7		6,172.8
Foundational Markets & Corporate	1,940.5		2,985.1		3,066.4
Total revenues	$	22,820.4	$	24,621.9	$	25,413.0
U.S.	$	4,022.4	$	3,768.7	$	3,612.0
International Lead Markets	3,166.5		2,838.4		2,712.6
High Growth Markets	2,001.4		1,048.8		841.1
Foundational Markets & Corporate	362.4		88.6		(20.2		)
Total operating income	$	9,552.7	$	7,744.5	$	7,145.5
U.S.	$	12,648.6	$	11,960.6	$	11,806.1
International Lead Markets	11,844.3		9,112.5		11,136.3
High Growth Markets	4,480.7		5,208.6		5,248.6
Foundational Markets & Corporate	4,830.1		4,742.2		9,747.7
Total assets	$	33,803.7	$	31,023.9	$	37,938.7
U.S.	$	861.2	$	586.7	$	533.2
International Lead Markets	515.3		635.6		596.1
High Growth Markets	378.5		493.2		540.5
Foundational Markets & Corporate	98.7		105.6		144.1
Total capital expenditures	$	1,853.7	$	1,821.1	$	1,813.9
U.S.	$	524.1	$	510.3	$	515.2
International Lead Markets	461.1		451.6		460.9
High Growth Markets	231.7		362.0		363.9
Foundational Markets & Corporate	146.5		192.6		215.7
Total depreciation and amortization	$	1,363.4	$	1,516.5	$	1,555.7

Total long-lived assets, primarily property and equipment, were (in millions)–Consolidated: 2017–$27,164.2; 2016– $25,200.4; 2015–$27,607.8; U.S. based: 2017–$12,308.7; 2016–$11,689.7; 2015–$11,940.4.