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Accrued Liabilities and Other Payables (Details) ¥ in Thousands, $ in Thousands | Dec. 31, 2020 CNY (¥) | Dec. 31, 2020 USD ($) | Dec. 31, 2019 CNY (¥)
--- | --- | --- | ---
Accrued Liabilities and Other Payables |  |  |
Customer deposits on NetEase Pay accounts | ¥ 1,911,841 |  | ¥ 1,539,417
Marketing expenses and promotion materials | 1,440,661 |  | 1,672,096
Accrued fixed assets related payables | 340,725 |  | 304,379
Server and bandwidth service fees | 150,614 |  | 110,786
Accrued revenue sharing | 729,688 |  | 578,940
Content cost | 1,293,598 |  | 403,402
Professional fees and technical charges | 491,895 |  | 209,123
Accrued freight and warehousing charge | 61,611 |  | 47,524
Administrative expenses and other staff related cost | 293,693 |  | 69,849
Others | 292,493 |  | 357,258
Total accrued liabilities and other payables | ¥ 7,006,819 | $ 1,073,843 | ¥ 5,292,774

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- Definition Carrying value as of the balance sheet date of obligations incurred through that date and payable for professional fees and technical charges. Used to reflect the current portion of the liabilities (due within one year or within the normal operating cycle if longer). + References No definition available. + Details
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- Definition Carrying value as of the balance sheet date of obligations incurred and payable for the acquisition of merchandise, materials, supplies and services pertaining to construction projects such as a housing development or factory expansion not classified as trade payables. Also includes the carrying value of obligations incurred and payable for the acquisition of fixed assets. + References No definition available. + Details
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- Definition Carrying value as of the balance sheet date of obligations incurred through that date and payable for the marketing, trade and selling of the entity's goods and services. Marketing costs would include expenditures for planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services; costs of public relations and corporate promotions; and obligations incurred and payable for sales discounts, rebates, price protection programs, etc. offered to customers and under government programs. Used to reflect the current portion of the liabilities (due within one year or within the normal operating cycle if longer). + References No definition available. + Details
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