XML 78 R84.htm IDEA: XBRL DOCUMENT v2.4.0.8
Net Revenues by Consumer Sector (Detail) (USD $)
In Millions, unless otherwise specified
 3 Months Ended 9 Months Ended
Sep. 30, 2014
Sep. 30, 2013
Sep. 30, 2014
Sep. 30, 2013
Segment Reporting Information [Line Items]        
Net revenues $ 8,337 $ 8,472 $ 25,414 $ 25,811
Biscuits
        
Segment Reporting Information [Line Items]        
Net revenues 2,888 2,898 8,726 8,713
Chocolate
        
Segment Reporting Information [Line Items]        
Net revenues 2,237 2,232 6,731 6,791
Gum & Candy
        
Segment Reporting Information [Line Items]        
Net revenues 1,176 1,261 3,495 3,762
Beverages
        
Segment Reporting Information [Line Items]        
Net revenues 1,282 1,329 4,173 4,285
Cheese & Grocery
        
Segment Reporting Information [Line Items]        
Net revenues 754 752 2,289 2,260
Latin America
        
Segment Reporting Information [Line Items]        
Net revenues 1,315 1,308 3,913 4,045
Latin America | Biscuits
        
Segment Reporting Information [Line Items]        
Net revenues 338 329 998 953
Latin America | Chocolate
        
Segment Reporting Information [Line Items]        
Net revenues 253 253 833 901
Latin America | Gum & Candy
        
Segment Reporting Information [Line Items]        
Net revenues 314 353 893 1,049
Latin America | Beverages
        
Segment Reporting Information [Line Items]        
Net revenues 232 211 684 666
Latin America | Cheese & Grocery
        
Segment Reporting Information [Line Items]        
Net revenues 178 162 505 476
Asia Pacific
        
Segment Reporting Information [Line Items]        
Net revenues 1,153 1,136 3,460 3,743
Asia Pacific | Biscuits
        
Segment Reporting Information [Line Items]        
Net revenues 294 285 898 1,028
Asia Pacific | Chocolate
        
Segment Reporting Information [Line Items]        
Net revenues 408 378 1,155 1,190
Asia Pacific | Gum & Candy
        
Segment Reporting Information [Line Items]        
Net revenues 190 209 584 638
Asia Pacific | Beverages
        
Segment Reporting Information [Line Items]        
Net revenues 100 99 359 371
Asia Pacific | Cheese & Grocery
        
Segment Reporting Information [Line Items]        
Net revenues 161 165 464 516
EEMEA
        
Segment Reporting Information [Line Items]        
Net revenues 894 948 2,740 2,850
EEMEA | Biscuits
        
Segment Reporting Information [Line Items]        
Net revenues 165 165 483 490
EEMEA | Chocolate
        
Segment Reporting Information [Line Items]        
Net revenues 287 294 751 806
EEMEA | Gum & Candy
        
Segment Reporting Information [Line Items]        
Net revenues 151 160 498 505
EEMEA | Beverages
        
Segment Reporting Information [Line Items]        
Net revenues 227 260 782 849
EEMEA | Cheese & Grocery
        
Segment Reporting Information [Line Items]        
Net revenues 64 69 226 200
Europe Segment
        
Segment Reporting Information [Line Items]        
Net revenues 3,215 3,295 10,151 10,026
Europe Segment | Biscuits
        
Segment Reporting Information [Line Items]        
Net revenues 724 750 2,269 2,231
Europe Segment | Chocolate
        
Segment Reporting Information [Line Items]        
Net revenues 1,214 1,224 3,804 3,680
Europe Segment | Gum & Candy
        
Segment Reporting Information [Line Items]        
Net revenues 217 227 678 702
Europe Segment | Beverages
        
Segment Reporting Information [Line Items]        
Net revenues 723 759 2,348 2,399
Europe Segment | Cheese & Grocery
        
Segment Reporting Information [Line Items]        
Net revenues 337 335 1,052 1,014
North America Segment
        
Segment Reporting Information [Line Items]        
Net revenues 1,760 1,785 5,150 5,147
North America Segment | Biscuits
        
Segment Reporting Information [Line Items]        
Net revenues 1,367 1,369 4,078 4,011
North America Segment | Chocolate
        
Segment Reporting Information [Line Items]        
Net revenues 75 83 188 214
North America Segment | Gum & Candy
        
Segment Reporting Information [Line Items]        
Net revenues 304 312 842 868
North America Segment | Cheese & Grocery
        
Segment Reporting Information [Line Items]        
Net revenues $ 14 $ 21 $ 42 $ 54