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Goodwill and Intangible Assets (Tables) | 3 Months Ended
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Mar. 31, 2015
Schedule of Goodwill by Reportable Segment | Goodwill by reportable segment was:
|  | As of March 31, |  |  | As of December 31, |
|  | 2015 |  |  | 2014 |
|  | (in millions) |
Latin America |  | $ | 1,004 |  |  | $ | 1,127 |
Asia Pacific |  |  | 2,314 |  |  |  | 2,395 |
EEMEA |  |  | 1,775 |  |  |  | 1,942 |
Europe |  |  | 8,338 |  |  |  | 8,952 |
North America |  |  | 8,925 |  |  |  | 8,973 |
Goodwill |  | $ | 22,356 |  |  | $ | 23,389 |
Intangible Assets Disclosure | Intangible assets consisted of the following:
|  | As of March 31, |  |  | As of December 31, |
|  | 2015 |  |  | 2014 |
|  | (in millions) |
Non-amortizable intangible assets |  | $ | 18,017 |  |  | $ | 18,810 |
Amortizable intangible assets |  |  | 2,407 |  |  |  | 2,525 |
|  |  | 20,424 |  |  |  | 21,335 |
Accumulated amortization |  |  | (990 | ) |  |  | (1,000 | )
Intangible assets, net |  | $ | 19,434 |  |  | $ | 20,335 |
Changes in Goodwill and Intangible Assets | Changes in goodwill and intangible assets consisted of:
|  |  |  |  | Intangible |
|  | Goodwill |  |  | Assets, at Cost |
|  | (in millions) |
Balance at January 1, 2015 |  | $ | 23,389 |  |  | $ | 21,335 |
Changes due to: |  |  |  |  |  |  |  |
Currency |  |  | (1,052 | ) |  |  | (969 | )
Acquisition |  |  | 19 |  |  |  | 58 |
Balance at March 31, 2015 |  | $ | 22,356 |  |  | $ | 20,424 |

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- Definition Tabular disclosure of goodwill by reportable segment and in total which includes a rollforward schedule. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 350 -SubTopic 20 -Section 50 -Paragraph 1 -URI http://asc.fasb.org/extlink&oid=35741047&loc=d3e13816-109267 Reference 2: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 350 -SubTopic 20 -Section 50 -Paragraph 2 -URI http://asc.fasb.org/extlink&oid=35741047&loc=d3e13854-109267 + Details
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- Definition Tabular disclosure of goodwill and intangible assets, which may be broken down by segment or major class. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 350 -SubTopic 20 -Section 50 -Paragraph 1 -URI http://asc.fasb.org/extlink&oid=35741047&loc=d3e13816-109267 + Details
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