<SEC-DOCUMENT>0001950047-25-005133.txt : 20250721
<SEC-HEADER>0001950047-25-005133.hdr.sgml : 20250721
<ACCEPTANCE-DATETIME>20250721163110
ACCESSION NUMBER:		0001950047-25-005133
CONFORMED SUBMISSION TYPE:	144
PUBLIC DOCUMENT COUNT:		1
FILED AS OF DATE:		20250721
DATE AS OF CHANGE:		20250721

SUBJECT COMPANY:	

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			FISERV INC
		CENTRAL INDEX KEY:			0000798354
		STANDARD INDUSTRIAL CLASSIFICATION:	SERVICES-BUSINESS SERVICES, NEC [7389]
		ORGANIZATION NAME:           	07 Trade & Services
		EIN:				391506125
		STATE OF INCORPORATION:			WI
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		144
		SEC ACT:		1933 Act
		SEC FILE NUMBER:	001-38962
		FILM NUMBER:		251137604

	BUSINESS ADDRESS:	
		STREET 1:		600 N. VEL R. PHILLIPS AVENUE
		CITY:			MILWAUKEE
		STATE:			WI
		ZIP:			53203
		BUSINESS PHONE:		2628795000

	MAIL ADDRESS:	
		STREET 1:		600 N. VEL R. PHILLIPS AVENUE
		CITY:			MILWAUKEE
		STATE:			WI
		ZIP:			53203

REPORTING-OWNER:	

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			Bisignano Frank
		CENTRAL INDEX KEY:			0001346629
		ORGANIZATION NAME:           	

	FILING VALUES:
		FORM TYPE:		144

	MAIL ADDRESS:	
		STREET 1:		20 STIRLING ROAD
		CITY:			WATCHUNG
		STATE:			NJ
		ZIP:			07069
</SEC-HEADER>
<DOCUMENT>
<TYPE>144
<SEQUENCE>1
<FILENAME>primary_doc.xml
<TEXT>
<XML>
<?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/ownership" xmlns:ns2="http://www.sec.gov/edgar/common">
    <headerData>
        <submissionType>144</submissionType>
        <filerInfo>
            <filer>
                <filerCredentials>
                    <cik>0001346629</cik>
                    <ccc>XXXXXXXX</ccc>
                </filerCredentials>
            </filer>
            <liveTestFlag>LIVE</liveTestFlag>



        </filerInfo>
    </headerData>
    <formData>
        <issuerInfo>
            <issuerCik>0000798354</issuerCik>
            <issuerName>FISERV, INC.</issuerName>
            <secFileNumber>001-38962</secFileNumber>
            <issuerAddress>
                <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                <ns2:city>Milwaukee</ns2:city>
                <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                <ns2:zipCode>53203</ns2:zipCode>
            </issuerAddress>
            <issuerContactPhone>262- 879-5000</issuerContactPhone>
            <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>FRANK J BISIGNANO</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
            <relationshipsToIssuer>
                <relationshipToIssuer>Former Affiliate</relationshipToIssuer>
            </relationshipsToIssuer>
        </issuerInfo>
        <securitiesInformation>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <brokerOrMarketmakerDetails>
                <name>Morgan Stanley Smith Barney LLC Executive Financial Services</name>
                <address>
                    <ns2:street1>1 New York Plaza</ns2:street1>
                    <ns2:street2>8th Floor</ns2:street2>
                    <ns2:city>New York</ns2:city>
                    <ns2:stateOrCountry>NY</ns2:stateOrCountry>
                    <ns2:zipCode>10004</ns2:zipCode>
                </address>
            </brokerOrMarketmakerDetails>
            <noOfUnitsSold>16090</noOfUnitsSold>
            <aggregateMarketValue>2662251.40</aggregateMarketValue>
            <noOfUnitsOutstanding>554433824</noOfUnitsOutstanding>
            <approxSaleDate>07/21/2025</approxSaleDate>
            <securitiesExchangeName>NYSE</securitiesExchangeName>
        </securitiesInformation>
        <securitiesToBeSold>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <acquiredDate>11/23/2021</acquiredDate>
            <natureOfAcquisitionTransaction>Open Market Purchase</natureOfAcquisitionTransaction>
            <nameOfPersonfromWhomAcquired>Open Market</nameOfPersonfromWhomAcquired>
            <isGiftTransaction>N</isGiftTransaction>
            <amountOfSecuritiesAcquired>260</amountOfSecuritiesAcquired>
            <paymentDate>11/23/2021</paymentDate>
            <natureOfPayment>Cash</natureOfPayment>
        </securitiesToBeSold>
        <securitiesToBeSold>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <acquiredDate>07/29/2019</acquiredDate>
            <natureOfAcquisitionTransaction>Merger/Acquisition</natureOfAcquisitionTransaction>
            <nameOfPersonfromWhomAcquired>Issuer</nameOfPersonfromWhomAcquired>
            <isGiftTransaction>N</isGiftTransaction>
            <amountOfSecuritiesAcquired>15830</amountOfSecuritiesAcquired>
            <paymentDate>07/29/2019</paymentDate>
            <natureOfPayment>Cash</natureOfPayment>
        </securitiesToBeSold>
        <nothingToReportFlagOnSecuritiesSoldInPast3Months>N</nothingToReportFlagOnSecuritiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>07/07/2025</saleDate>
            <amountOfSecuritiesSold>20000</amountOfSecuritiesSold>
            <grossProceeds>3504448.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>07/03/2025</saleDate>
            <amountOfSecuritiesSold>150000</amountOfSecuritiesSold>
            <grossProceeds>26108529.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>07/01/2025</saleDate>
            <amountOfSecuritiesSold>74974</amountOfSecuritiesSold>
            <grossProceeds>12925093.22</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/30/2025</saleDate>
            <amountOfSecuritiesSold>7600</amountOfSecuritiesSold>
            <grossProceeds>1315991.76</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/27/2025</saleDate>
            <amountOfSecuritiesSold>150000</amountOfSecuritiesSold>
            <grossProceeds>25865814.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/26/2025</saleDate>
            <amountOfSecuritiesSold>50000</amountOfSecuritiesSold>
            <grossProceeds>8552289.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/24/2025</saleDate>
            <amountOfSecuritiesSold>213906</amountOfSecuritiesSold>
            <grossProceeds>37048656.40</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/23/2025</saleDate>
            <amountOfSecuritiesSold>250000</amountOfSecuritiesSold>
            <grossProceeds>42165769.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/20/2025</saleDate>
            <amountOfSecuritiesSold>1965</amountOfSecuritiesSold>
            <grossProceeds>322254.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/17/2025</saleDate>
            <amountOfSecuritiesSold>50000</amountOfSecuritiesSold>
            <grossProceeds>8251579.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/16/2025</saleDate>
            <amountOfSecuritiesSold>50000</amountOfSecuritiesSold>
            <grossProceeds>8253429.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/10/2025</saleDate>
            <amountOfSecuritiesSold>1665</amountOfSecuritiesSold>
            <grossProceeds>282224.82</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/09/2025</saleDate>
            <amountOfSecuritiesSold>200000</amountOfSecuritiesSold>
            <grossProceeds>33757904.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>FRANK J BISIGNANO</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/06/2025</saleDate>
            <amountOfSecuritiesSold>200000</amountOfSecuritiesSold>
            <grossProceeds>33324424.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>call option</securitiesClassTitle>
            <saleDate>06/06/2025</saleDate>
            <amountOfSecuritiesSold>2500</amountOfSecuritiesSold>
            <grossProceeds>974291.88</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/05/2025</saleDate>
            <amountOfSecuritiesSold>100000</amountOfSecuritiesSold>
            <grossProceeds>16504904.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/04/2025</saleDate>
            <amountOfSecuritiesSold>100000</amountOfSecuritiesSold>
            <grossProceeds>16399994.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>MORGAN BISIGNANO 2020 TRUST</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/04/2025</saleDate>
            <amountOfSecuritiesSold>11140</amountOfSecuritiesSold>
            <grossProceeds>1810320.37</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>HENRY BISIGNANO 2020 TRUST</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/04/2025</saleDate>
            <amountOfSecuritiesSold>19840</amountOfSecuritiesSold>
            <grossProceeds>3223995.48</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>THE ALEXA BISIGNANO 2020 TRUST</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/04/2025</saleDate>
            <amountOfSecuritiesSold>19840</amountOfSecuritiesSold>
            <grossProceeds>3223993.50</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>FRANK J BISIGNANO 2020</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>06/04/2025</saleDate>
            <amountOfSecuritiesSold>86700</amountOfSecuritiesSold>
            <grossProceeds>14088760.84</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>05/30/2025</saleDate>
            <amountOfSecuritiesSold>200000</amountOfSecuritiesSold>
            <grossProceeds>32149354.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>05/29/2025</saleDate>
            <amountOfSecuritiesSold>100000</amountOfSecuritiesSold>
            <grossProceeds>15920284.81</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>FRANK J BISIGNANO</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>05/27/2025</saleDate>
            <amountOfSecuritiesSold>1549</amountOfSecuritiesSold>
            <grossProceeds>249088.19</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>FRANK J BISIGNANO</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>05/27/2025</saleDate>
            <amountOfSecuritiesSold>1122</amountOfSecuritiesSold>
            <grossProceeds>180545.74</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>FRANK J BISIGNANO</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>05/27/2025</saleDate>
            <amountOfSecuritiesSold>367</amountOfSecuritiesSold>
            <grossProceeds>59034.63</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>FRANK J BISIGNANO</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>05/27/2025</saleDate>
            <amountOfSecuritiesSold>204</amountOfSecuritiesSold>
            <grossProceeds>32801.17</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>FRANK J BISIGNANO</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>05/27/2025</saleDate>
            <amountOfSecuritiesSold>2556</amountOfSecuritiesSold>
            <grossProceeds>404006.16</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>TRACY S BISIGNANO</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>05/27/2025</saleDate>
            <amountOfSecuritiesSold>1281</amountOfSecuritiesSold>
            <grossProceeds>206132.02</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>TRACY S BISIGNANO</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>05/27/2025</saleDate>
            <amountOfSecuritiesSold>1281</amountOfSecuritiesSold>
            <grossProceeds>206057.47</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>05/20/2025</saleDate>
            <amountOfSecuritiesSold>100000</amountOfSecuritiesSold>
            <grossProceeds>16690763.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>FRANK J BISIGNANO 2015 GRAT</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>05/19/2025</saleDate>
            <amountOfSecuritiesSold>30561</amountOfSecuritiesSold>
            <grossProceeds>5153711.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>FRANK J BISIGNANO 2015 GRAT</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>05/19/2025</saleDate>
            <amountOfSecuritiesSold>30561</amountOfSecuritiesSold>
            <grossProceeds>5153690.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>FRANK J BISIGNANO 2015 GRAT</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>05/19/2025</saleDate>
            <amountOfSecuritiesSold>30561</amountOfSecuritiesSold>
            <grossProceeds>5153718.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>call option</securitiesClassTitle>
            <saleDate>05/19/2025</saleDate>
            <amountOfSecuritiesSold>5845</amountOfSecuritiesSold>
            <grossProceeds>1964434.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>05/19/2025</saleDate>
            <amountOfSecuritiesSold>100000</amountOfSecuritiesSold>
            <grossProceeds>33550556.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>Frank Bisignano</name>
                <address>
                    <ns2:street1>600 N. Vel R. Phillips Avenue</ns2:street1>
                    <ns2:city>Milwaukee</ns2:city>
                    <ns2:stateOrCountry>WI</ns2:stateOrCountry>
                    <ns2:zipCode>53203</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <saleDate>05/16/2025</saleDate>
            <amountOfSecuritiesSold>100000</amountOfSecuritiesSold>
            <grossProceeds>16683943.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <noticeSignature>
            <noticeDate>07/21/2025</noticeDate>
            <planAdoptionDates/>
            <signature>/s/ Frank J Bisignano</signature>
        </noticeSignature>
    </formData>
</edgarSubmission>
</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
