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GOODWILL AND OTHER INTANGIBLE ASSETS (Tables)
 9 Months Ended
Sep. 30, 2017
GOODWILL AND OTHER INTANGIBLE ASSETS  
Schedule of Goodwill

 

 

 

 

Monster
Energy®
Drinks

 

Strategic
Brands

 

Other

 

Total

 

Balance at December 31, 2016

 

$
693,644

 

$
637,999

 

$

-

 

$
1,331,643

 

Acquisitions

 

-

 

-

 

-

 

-

 

 

 

 

 

 

 

 

 

 

 

Balance at September 30, 2017

 

$
693,644

 

$
637,999

 

$

-

 

$
1,331,643

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Schedule of intangibles

 

 

 

September 30,
2017

 

December 31,
2016

 

Amortizing intangibles

 

  $

       71,396

 

  $

      71,290

 

Accumulated amortization

 
(23,421)

 
(14,535)

 

 

 

 

 

 

 

 

 
47,975

 
56,755

 

Non-amortizing intangibles

 
985,506

 
975,880

 

 

 

 

 

 

 

 

 

  $

  1,033,481

 

  $

  1,032,635