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SEGMENT INFORMATION - Net Revenues (Details)
$ in Thousands
3 Months Ended 12 Months Ended
Dec. 31, 2018
USD ($)
Sep. 30, 2018
USD ($)
Jun. 30, 2018
USD ($)
Mar. 31, 2018
USD ($)
Dec. 31, 2017
USD ($)
Sep. 30, 2017
USD ($)
Jun. 30, 2017
USD ($)
Mar. 31, 2017
USD ($)
Dec. 31, 2018
USD ($)
segment
Dec. 31, 2017
USD ($)
Dec. 31, 2016
USD ($)
Segment information                      
Number of reportable segments | segment                 3    
Number of operating segments | segment                 3    
Total Net Sales $ 924,229 $ 1,016,160 $ 1,015,873 $ 850,921 $ 810,355 $ 909,476 $ 907,068 $ 742,146 $ 3,807,183 $ 3,369,045 $ 3,049,393
Operating income                 1,283,619 1,198,787 1,085,338
Income before tax                 1,293,272 1,201,623 1,079,685
Recognition of deferred revenue                 21,900 22,300 26,100
Corporate and unallocated                      
Segment information                      
Operating income                 (269,325) (245,833) (228,505)
Income before tax                 (260,631) (242,957) (234,334)
Monster Energy Drinks                      
Segment information                      
Total Net Sales                 3,498,427    
Monster Energy Drinks | Operating segment                      
Segment information                      
Total Net Sales                 3,498,427 3,047,596 2,759,862
Operating income                 1,371,062 1,264,579 1,148,427
Income before tax                 1,372,001 1,264,555 1,148,640
Recognition of deferred revenue                 44,300 43,400 40,300
Distribution Agreements Termination Cost                 26,600 35,400 79,800
Strategic Brands                      
Segment information                      
Total Net Sales                 285,836    
Strategic Brands | Operating segment                      
Segment information                      
Total Net Sales                 285,836 299,844 272,520
Operating income                 176,520 174,458 163,121
Income before tax                 176,540 174,442 163,084
Other                      
Segment information                      
Total Net Sales                 22,920    
Other | Operating segment                      
Segment information                      
Total Net Sales                 22,920 21,605 17,011
Operating income                 5,362 5,583 2,295
Income before tax                 $ 5,362 $ 5,583 $ 2,295