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REVENUE RECOGNITION - Disaggregation of Revenue (Details) - USD ($)
$ in Thousands
3 Months Ended 6 Months Ended
Jun. 30, 2019
Jun. 30, 2018
Jun. 30, 2019
Jun. 30, 2018
Dec. 31, 2018
Total Net Sales $ 1,104,045 $ 1,015,873 $ 2,050,037 $ 1,866,793  
Contract Liabilities          
Deferred revenue 342,200   342,200   $ 356,300
Deferred revenue recognized in net sales 10,600 11,000 24,800 22,200  
U.S. And Canada          
Total Net Sales 791,765 752,719 1,481,663 1,385,915  
EMEA          
Total Net Sales 179,241 161,575 325,787 291,818  
Asia Pacific          
Total Net Sales 90,507 66,974 159,188 119,953  
Latin America And Caribbean          
Total Net Sales 42,532 34,605 83,399 69,107  
Monster Energy Drinks          
Total Net Sales 1,019,110 929,439 1,889,495 1,709,943  
Monster Energy Drinks | U.S. And Canada          
Total Net Sales 738,554 695,963 1,381,380 1,284,778  
Monster Energy Drinks | EMEA          
Total Net Sales 155,448 138,608 280,086 249,538  
Monster Energy Drinks | Asia Pacific          
Total Net Sales 82,952 60,606 145,408 108,037  
Monster Energy Drinks | Latin America And Caribbean          
Total Net Sales 42,156 34,262 82,621 67,590  
Strategic Brands          
Total Net Sales 79,144 79,811 149,430 145,570  
Strategic Brands | U.S. And Canada          
Total Net Sales 47,420 50,133 89,171 89,857  
Strategic Brands | EMEA          
Total Net Sales 23,793 22,967 45,701 42,280  
Strategic Brands | Asia Pacific          
Total Net Sales 7,555 6,368 13,780 11,916  
Strategic Brands | Latin America And Caribbean          
Total Net Sales 376 343 778 1,517  
Other          
Total Net Sales 5,791 6,623 11,112 11,280  
Other | U.S. And Canada          
Total Net Sales $ 5,791 $ 6,623 $ 11,112 $ 11,280