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SEGMENT INFORMATION - Net Revenues (Details)
$ in Thousands
3 Months Ended 9 Months Ended
Sep. 30, 2019
USD ($)
Sep. 30, 2018
USD ($)
Sep. 30, 2019
USD ($)
segment
Sep. 30, 2018
USD ($)
Segment information        
Number of reportable segments | segment     3  
Number of operating segments | segment     3  
Total Net Sales $ 1,133,577 $ 1,016,160 $ 3,183,613 $ 2,882,953
Operating income 395,443 339,573 1,085,894 977,108
Income before tax 398,564 342,561 1,094,729 982,377
Recognition of deferred revenue 10,700 11,100 35,600 33,300
Corporate and unallocated        
Segment information        
Operating income (74,517) (62,920) (235,546) (196,380)
Income before tax (71,550) (60,056) (226,976) (191,758)
Monster Energy Drinks        
Segment information        
Total Net Sales 1,061,384 935,146 2,950,877 2,645,089
Monster Energy Drinks | Operating segment        
Segment information        
Total Net Sales 1,061,383 935,146 2,950,877 2,645,089
Operating income 433,848 359,090 1,187,652 1,033,895
Income before tax 434,003 359,216 1,187,916 1,034,521
Recognition of deferred revenue 10,700 11,100 35,600 33,300
Distribution Agreements Termination Cost 0 14,100 11,000 26,600
Strategic Brands        
Segment information        
Total Net Sales 66,333 74,441 215,763 220,011
Strategic Brands | Operating segment        
Segment information        
Total Net Sales 66,333 74,441 215,763 220,011
Operating income 35,107 41,661 130,762 135,054
Income before tax 35,106 41,659 130,758 135,075
Other        
Segment information        
Total Net Sales 5,860 6,573 16,973 17,853
Other | Operating segment        
Segment information        
Total Net Sales 5,861 6,573 16,973 17,853
Operating income 1,005 1,742 3,026 4,539
Income before tax $ 1,005 $ 1,742 $ 3,031 $ 4,539