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SEGMENT INFORMATION - Net Revenues (Details)
$ in Thousands
3 Months Ended 12 Months Ended
Dec. 31, 2019
USD ($)
Sep. 30, 2019
USD ($)
Jun. 30, 2019
USD ($)
Mar. 31, 2019
USD ($)
Dec. 31, 2018
USD ($)
Sep. 30, 2018
USD ($)
Jun. 30, 2018
USD ($)
Mar. 31, 2018
USD ($)
Dec. 31, 2019
USD ($)
segment
Dec. 31, 2018
USD ($)
Dec. 31, 2017
USD ($)
Segment information                      
Number of reportable segments | segment                 3    
Number of operating segments | segment                 3    
Total Net Sales $ 1,017,206 $ 1,133,577 $ 1,104,045 $ 945,991 $ 924,229 $ 1,016,160 $ 1,015,873 $ 850,921 $ 4,200,819 $ 3,807,183 $ 3,369,045
Operating income                 1,402,939 1,283,619 1,198,787
Income before tax                 1,415,962 1,293,272 1,201,623
Recognition of deferred revenue                 25,000 21,900 22,300
Corporate and unallocated                      
Segment information                      
Operating income                 (330,741) (269,325) (245,833)
Income before tax                 (318,764) (260,631) (242,957)
Monster Energy Drinks                      
Segment information                      
Total Net Sales                 3,904,029 3,498,427  
Monster Energy Drinks | Operating segment                      
Segment information                      
Total Net Sales                 3,904,029 3,498,427 3,047,596
Operating income                 1,565,977 1,371,062 1,264,579
Income before tax                 1,567,022 1,372,001 1,264,555
Recognition of deferred revenue                 46,300 44,300 43,400
Distribution Agreements Termination Cost                 11,300 26,600 35,400
Strategic Brands                      
Segment information                      
Total Net Sales                 274,925 285,836  
Strategic Brands | Operating segment                      
Segment information                      
Total Net Sales                 274,925 285,836 299,844
Operating income                 164,053 176,520 174,458
Income before tax                 164,049 176,540 174,442
Other                      
Segment information                      
Total Net Sales                 21,865 22,920  
Other | Operating segment                      
Segment information                      
Total Net Sales                 21,865 22,920 21,605
Operating income                 3,650 5,362 5,583
Income before tax                 $ 3,655 $ 5,362 $ 5,583