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REVENUE RECOGNITION (Tables)
3 Months Ended
Mar. 31, 2020
REVENUE RECOGNITION  
Schedule of disaggregation of revenue by geographical markets

Three-Months Ended March 31, 2020

    

    

    

    

Latin

    

America

U.S. and

and

Net Sales

Canada

EMEA1

Asia Pacific

Caribbean

Total

Monster Energy® Drinks

$

690,018

$

164,771

$

85,904

$

51,761

$

992,454

Strategic Brands

37,870

20,346

5,317

1,005

64,538

Other

5,105

5,105

Total Net Sales

$

732,993

$

185,117

$

91,221

$

52,766

$

1,062,097

Three-Months Ended March 31, 2019

    

    

    

    

Latin

    

America

 

U.S. and

and

 

Net Sales

Canada

EMEA1

Asia Pacific

Caribbean

Total

Monster Energy® Drinks

$

642,826

$

124,637

$

62,456

$

40,465

$

870,384

Strategic Brands

 

41,750

 

21,908

 

6,225

 

403

 

70,286

Other

 

5,321

 

 

 

 

5,321

Total Net Sales

$

689,897

$

146,545

$

68,681

$

40,868

$

945,991

1Europe, Middle East and Africa (“EMEA”)