XML 52 R32.htm IDEA: XBRL DOCUMENT

REVENUE RECOGNITION (Tables)

12 Months Ended

Dec. 31, 2020

REVENUE RECOGNITION

Schedule of disaggregation of revenue by geographical markets


		Year Ended December 31, 2020
											Latin
											America
		U.S. and									and
Net Sales		Canada			EMEA²			Asia Pacific			Caribbean			Total
Monster Energy® Drinks		$	3,020,667		$	675,045		$	400,317		$	209,217		$	4,305,246
Strategic Brands			166,861			70,782			23,475			5,236			266,354
Other			27,038			—			—			—			27,038
Total Net Sales		$	3,214,566		$	745,827		$	423,792		$	214,453		$	4,598,638


		Year Ended December 31, 2019
											Latin
											America
		U.S. and									and
Net Sales		Canada			EMEA²			Asia Pacific			Caribbean			Total
Monster Energy® Drinks		$	2,799,701		$	599,706		$	326,684		$	177,938		$	3,904,029
Strategic Brands			173,968			74,803			25,060			1,094			274,925
Other			21,865			—			—			—			21,865
Total Net Sales		$	2,995,534		$	674,509		$	351,744		$	179,032		$	4,200,819


		Year Ended December 31, 2018
											Latin
											America
		U.S. and									and
Net Sales		Canada			EMEA²			Asia Pacific			Caribbean			Total
Monster Energy®Drinks		$	2,627,000		$	500,826		$	225,172		$	145,429		$	3,498,427
Strategic Brands			179,677			77,841			26,254			2,064			285,836
Other			22,920			—			—			—			22,920
Total Net Sales		$	2,829,597		$	578,667		$	251,426		$	147,493		$	3,807,183

²Europe, Middle East and Africa (“EMEA”)