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SEGMENT INFORMATION - Net Revenues (Details) $ in Thousands | 12 Months Ended
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Dec. 31, 2022 USD ($) segment | Dec. 31, 2021 USD ($) | Dec. 31, 2020 USD ($)
SEGMENT INFORMATION |  |  |
Number of reportable segments | segment | 4 |  |
Number of operating segments | segment | 4 |  |
Net Sales | $ 6,311,050 | $ 5,541,352 | $ 4,598,638
Operating Income: | 1,584,721 | 1,797,467 | 1,633,153
Income before tax | 1,571,964 | 1,801,419 | 1,626,157
Recognition of deferred revenue | 21,400 | 21,500 | 21,400
Corporate and Unallocated |  |  |
SEGMENT INFORMATION |  |  |
Operating Income: | 434,579 | 373,913 | 348,170
Income before tax | (450,159) | (371,440) | (355,448)
Monster Energy Drinks |  |  |
SEGMENT INFORMATION |  |  |
Net Sales | 5,833,211 | 5,220,673 | 4,305,246
Monster Energy Drinks | Operating segment |  |  |
SEGMENT INFORMATION |  |  |
Net Sales | 5,833,211 | 5,220,673 | 4,305,246
Operating Income: | 1,850,053 | 1,990,785 | 1,820,346
Income before tax | 1,853,011 | 1,992,185 | 1,820,625
Recognition of deferred revenue | 40,000 | 41,500 | 42,100
Strategic Brands |  |  |
SEGMENT INFORMATION |  |  |
Net Sales | 353,490 | 294,762 | 266,354
Strategic Brands | Operating segment |  |  |
SEGMENT INFORMATION |  |  |
Net Sales | 353,490 | 294,762 | 266,354
Operating Income: | 197,709 | 173,660 | 155,047
Income before tax | 197,843 | 173,739 | 155,047
Alcohol Brands |  |  |
SEGMENT INFORMATION |  |  |
Net Sales | 101,405 |  |
Alcohol Brands | Operating segment |  |  |
SEGMENT INFORMATION |  |  |
Net Sales | 101,405 |  |
Operating Income: | (31,502) |  |
Income before tax | (31,772) |  |
Other |  |  |
SEGMENT INFORMATION |  |  |
Net Sales | 22,944 | 25,917 | 27,038
Other | Operating segment |  |  |
SEGMENT INFORMATION |  |  |
Net Sales | 22,944 | 25,917 | 27,038
Operating Income: | 3,040 | 6,935 | 5,930
Income before tax | $ 3,041 | $ 6,935 | $ 5,933

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