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GOODWILL AND OTHER INTANGIBLE ASSETS
3 Months Ended
Mar. 31, 2023
GOODWILL AND OTHER INTANGIBLE ASSETS  
GOODWILL AND OTHER INTANGIBLE ASSETS

9.GOODWILL AND OTHER INTANGIBLE ASSETS

The following is a roll-forward of goodwill for the three-months ended March 31, 2023 and 2022 by reportable segment:

Monster

Energy®

Strategic

Alcohol

    

Drinks

    

Brands

    

Brands

    

Other

    

Total

Balance at December 31, 2022

$

693,644

$

637,999

$

86,298

$

$

1,417,941

Acquisitions

 

 

 

 

 

Balance at March 31, 2023

$

693,644

$

637,999

$

86,298

$

$

1,417,941

Monster 

Energy®

Strategic

Alcohol

    

Drinks

    

Brands

    

Brands

    

Other

    

Total

Balance at December 31, 2021

$

693,644

$

637,999

$

$

$

1,331,643

Acquisitions

 

 

 

80,285

 

 

80,285

Balance at March 31, 2022

$

693,644

$

637,999

$

80,285

$

$

1,411,928

Intangible assets consist of the following at:

    

March 31, 

    

December 31, 

    

2023

    

2022

Amortizing intangibles

$

121,378

$

121,378

Accumulated amortization

 

(70,800)

 

(68,790)

 

50,578

 

52,588

Non-amortizing intangibles

 

1,172,020

 

1,167,822

$

1,222,598

$

1,220,410

Amortizing intangibles primarily consist of customer relationships. All amortizing intangibles have been assigned an estimated finite useful life and such intangibles are amortized on a straight-line basis over the number of years that approximate their respective useful lives, generally five to fifteen years. Total amortization expense was $2.0 million and $1.5 million for the three-months ended March 31, 2023 and 2022, respectively.

The following is the future estimated amortization expense related to amortizing intangibles as of March 31, 2023:

2023 (from April 1, 2023 to December 31, 2023)

    

$

2,736

2024

3,648

2025

3,647

2026

3,647

2027

3,646

2028 and thereafter

33,254

$

50,578