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GOODWILL AND OTHER INTANGIBLE ASSETS (Tables) | 6 Months Ended
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Jun. 30, 2023
GOODWILL AND OTHER INTANGIBLE ASSETS |
Schedule of goodwill | ​
​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​
​ | ​ | Monster | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​
​ | ​ | Energy® | ​ | Strategic | ​ | Alcohol | ​ | ​ | ​ | ​ | ​ | ​
​ |  | Drinks |  | Brands |  | Brands |  | Other |  | Total
Balance at December 31, 2022 | ​ | $ | 693,644 | ​ | $ | 637,999 | ​ | $ | 86,298 | ​ | $ | — | ​ | $ | 1,417,941
Acquisitions | ​ |  | — | ​ |  | — | ​ |  | — | ​ |  | — | ​ |  | —
Balance at June 30, 2023 | ​ | $ | 693,644 | ​ | $ | 637,999 | ​ | $ | 86,298 | ​ | $ | — | ​ | $ | 1,417,941
​
​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​
​ | ​ | Monster | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​ | ​
​ | ​ | Energy® | ​ | Strategic | ​ | Alcohol | ​ | ​ | ​ | ​ | ​ | ​
​ |  | Drinks |  | Brands |  | Brands |  | Other |  | Total
Balance at December 31, 2021 | ​ | $ | 693,644 | ​ | $ | 637,999 | ​ | $ | — | ​ | $ | — | ​ | $ | 1,331,643
Acquisitions | ​ |  | — | ​ |  | — | ​ |  | 81,298 | ​ |  | — | ​ |  | 81,298
Balance at June 30, 2022 | ​ | $ | 693,644 | ​ | $ | 637,999 | ​ | $ | 81,298 | ​ | $ | — | ​ | $ | 1,412,941
​
Schedule of intangible assets | ​
​ | ​ | ​ | ​ | ​ | ​ | ​
​ |  | June 30, |  | December 31,
​ |  | 2023 |  | 2022
Amortizing intangibles | ​ | $ | 121,378 | ​ | $ | 121,378
Accumulated amortization | ​ |  | (71,712) | ​ |  | (68,790)
​ | ​ |  | 49,666 | ​ |  | 52,588
Non-amortizing intangibles | ​ |  | 1,174,434 | ​ |  | 1,167,822
​ | ​ | $ | 1,224,100 | ​ | $ | 1,220,410
​
Schedule of future estimated amortization expense related to amortizing intangibles | ​
​ | ​ | ​ | ​
2023 (from July 1, 2023 to December 31, 2023) |  | $ | 1,824
2024 | ​ | ​ | 3,648
2025 | ​ | ​ | 3,647
2026 | ​ | ​ | 3,647
2027 | ​ | ​ | 3,646
2028 and thereafter | ​ | ​ | 33,254
​ | ​ | $ | 49,666

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