XML 112 R66.htm IDEA: XBRL DOCUMENT v2.4.1.9

Summary of significant accounting policies (Details 3)	12 Months Ended
	Dec. 31, 2014 USD ($) item	Dec. 31, 2014 CNY	Dec. 31, 2013 CNY	Dec. 31, 2012 CNY	Dec. 31, 2014 PRC General reserve fund Foreign invested enterprise	Dec. 31, 2014 PRC Statutory surplus reserve Domestic enterprise	Dec. 31, 2014 Electronics and home appliance products CNY	Dec. 31, 2013 Electronics and home appliance products CNY	Dec. 31, 2012 Electronics and home appliance products CNY	Dec. 31, 2014 General merchandise products CNY	Dec. 31, 2013 General merchandise products CNY	Dec. 31, 2012 General merchandise products CNY
Revenue
Online direct sales	$ 17,494,965,000us-gaap_SalesRevenueGoodsNet	108,549,258,000us-gaap_SalesRevenueGoodsNet	67,017,977,000us-gaap_SalesRevenueGoodsNet	40,334,551,000us-gaap_SalesRevenueGoodsNet			90,890,026,000us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = jd_ElectronicsAndHomeApplianceProductsMember	56,814,078,000us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = jd_ElectronicsAndHomeApplianceProductsMember	34,011,756,000us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = jd_ElectronicsAndHomeApplianceProductsMember	17,659,232,000us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = jd_GeneralMerchandiseProductsMember	10,203,899,000us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = jd_GeneralMerchandiseProductsMember	6,322,795,000us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = jd_GeneralMerchandiseProductsMember
Fulfillment
Shipping cost		4,077,586,000us-gaap_ShippingHandlingAndTransportationCosts	2,068,781,000us-gaap_ShippingHandlingAndTransportationCosts	1,615,912,000us-gaap_ShippingHandlingAndTransportationCosts
Marketing
Advertising costs		2,780,642,000us-gaap_AdvertisingExpense	1,491,467,000us-gaap_AdvertisingExpense	1,015,991,000us-gaap_AdvertisingExpense
Statutory reserves
Minimum portion of after tax profit to be allocated to general reserve under PRC law (as a percentage)					10.00%jd_MinimumPortionOfAfterTaxProfitToBeAllocatedToGeneralReserveUnderPRCLaw / dei_LegalEntityAxis = jd_ForeignInvestedEnterpriseMember / jd_StatutoryReservesAxis = jd_GeneralReserveFundMember / jd_StatutoryReservesByRegulatoryCountryAxis = country_CN
Maximum percentage of statutory general reserve related to entity's registered capital					50.00%jd_RequiredGeneralReserveRegisteredCapitalRatioToDeforceCompulsoryNetProfitAllocationToGeneralReserve / dei_LegalEntityAxis = jd_ForeignInvestedEnterpriseMember / jd_StatutoryReservesAxis = jd_GeneralReserveFundMember / jd_StatutoryReservesByRegulatoryCountryAxis = country_CN
Minimum portion of after tax profit to be allocated to statutory surplus under PRC law (as a percentage)						10.00%jd_MinimumPortionOfAfterTaxProfitToBeAllocatedToStatutorySurplusUnderPRCLaw / dei_LegalEntityAxis = jd_DomesticEnterpriseMember / jd_StatutoryReservesAxis = jd_StatutorySurplusReserveMember / jd_StatutoryReservesByRegulatoryCountryAxis = country_CN
Maximum percentage of statutory surplus reserve related to entity's registered capital						50.00%jd_RequiredStatutorySurplusRegisteredCapitalRatioToDeforceCompulsoryNetProfitAllocationToStatutorySurplus / dei_LegalEntityAxis = jd_DomesticEnterpriseMember / jd_StatutoryReservesAxis = jd_StatutorySurplusReserveMember / jd_StatutoryReservesByRegulatoryCountryAxis = country_CN
Appropriations of statutory reserves		12,361,000jd_AmountAllocatedToStatutoryReserves	810,000jd_AmountAllocatedToStatutoryReserves	1,838,000jd_AmountAllocatedToStatutoryReserves
Appropriations to other reserve funds		0jd_AmountAllocatedToOtherReserveFunds	0jd_AmountAllocatedToOtherReserveFunds	0jd_AmountAllocatedToOtherReserveFunds
Customer incentives and loyalty programs
Types of Discounted Coupons	2jd_TypesOfDiscountedCoupons	2jd_TypesOfDiscountedCoupons

X

- Definition

The amount of net income allocated to other reserve funds for entities incorporated in China.

+ References

No definition available.

+ Details

Name:	jd_AmountAllocatedToOtherReserveFunds
Namespace Prefix:	jd_
Data Type:	xbrli:monetaryItemType
Balance Type:	credit
Period Type:	duration

X

- Definition

The amount of net income allocated to statutory reserves for entities incorporated in China.

+ References

No definition available.

+ Details

Name:	jd_AmountAllocatedToStatutoryReserves
Namespace Prefix:	jd_
Data Type:	xbrli:monetaryItemType
Balance Type:	credit
Period Type:	duration

X

- Details

Name:	jd_CustomerIncentivesAndLoyaltyProgramsAbstract
Namespace Prefix:	jd_
Data Type:	xbrli:stringItemType
Balance Type:	na
Period Type:	duration

X

- Definition

For entities incorporated in PRC, the minimum percentage of the after-tax net income allocated to a general reserve until the reserve balance is a specified percentage of the registered capital.

+ References

No definition available.

+ Details

Name:	jd_MinimumPortionOfAfterTaxProfitToBeAllocatedToGeneralReserveUnderPRCLaw
Namespace Prefix:	jd_
Data Type:	num:percentItemType
Balance Type:	na
Period Type:	duration

X

- Definition

For entities incorporated in PRC, the minimum percentage of the after-tax net income allocated to a statutory surplus until the reserve balance is a specified percentage of the registered capital.

+ References

No definition available.

+ Details

Name:	jd_MinimumPortionOfAfterTaxProfitToBeAllocatedToStatutorySurplusUnderPRCLaw
Namespace Prefix:	jd_
Data Type:	num:percentItemType
Balance Type:	na
Period Type:	duration

X

- Definition

For entities incorporated in PRC, the ratio of the statutory reserve to the registered capital which triggers the elimination of the requirement to contribute to the statutory reserve.

+ References

No definition available.

+ Details

Name:	jd_RequiredGeneralReserveRegisteredCapitalRatioToDeforceCompulsoryNetProfitAllocationToGeneralReserve
Namespace Prefix:	jd_
Data Type:	num:percentItemType
Balance Type:	na
Period Type:	duration

X

- Definition

For entities incorporated in PRC, the ratio of the statutory surplus to the registered capital which triggers the elimination of the requirement to contribute to the statutory reserve.

+ References

No definition available.

+ Details

Name:	jd_RequiredStatutorySurplusRegisteredCapitalRatioToDeforceCompulsoryNetProfitAllocationToStatutorySurplus
Namespace Prefix:	jd_
Data Type:	num:percentItemType
Balance Type:	na
Period Type:	duration

X

- Details

Name:	jd_RevenueRecognitionLineItems
Namespace Prefix:	jd_
Data Type:	xbrli:stringItemType
Balance Type:	na
Period Type:	duration

X

- Details

Name:	jd_ShippingHandlingAndTransportationCostsAbstract
Namespace Prefix:	jd_
Data Type:	xbrli:stringItemType
Balance Type:	na
Period Type:	duration

X

- Details

Name:	jd_StatutoryReservesAbstract
Namespace Prefix:	jd_
Data Type:	xbrli:stringItemType
Balance Type:	na
Period Type:	duration

X

- Definition

Represents the number of types of discounted coupons.

+ References

No definition available.

+ Details

Name:	jd_TypesOfDiscountedCoupons
Namespace Prefix:	jd_
Data Type:	xbrli:integerItemType
Balance Type:	na
Period Type:	duration

X

- Definition

Amount charged to advertising expense for the period, which are expenses incurred with the objective of increasing revenue for a specified brand, product or product line.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 720

-SubTopic 35

-Section 50

-Paragraph 1

-URI http://asc.fasb.org/extlink&oid=6420018&loc=d3e36677-107848

+ Details

Name:	us-gaap_AdvertisingExpense
Namespace Prefix:	us-gaap_
Data Type:	xbrli:monetaryItemType
Balance Type:	debit
Period Type:	duration

X

- Details

Name:	us-gaap_MarketingAndAdvertisingExpenseAbstract
Namespace Prefix:	us-gaap_
Data Type:	xbrli:stringItemType
Balance Type:	na
Period Type:	duration

X

- Definition

Aggregate revenue during the period from the sale of goods in the normal course of business, after deducting returns, allowances and discounts.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 225

-SubTopic 10

-Section S99

-Paragraph 2

-Subparagraph (SX 210.5-03.1(a))

-URI http://asc.fasb.org/extlink&oid=26872669&loc=d3e20235-122688



Reference 2: http://www.xbrl.org/2003/role/presentationRef

-Publisher SEC

-Name Regulation S-X (SX)

-Number 210

-Section 03

-Paragraph 1

-Article 5

+ Details

Name:	us-gaap_SalesRevenueGoodsNet
Namespace Prefix:	us-gaap_
Data Type:	xbrli:monetaryItemType
Balance Type:	credit
Period Type:	duration

X

- Definition

Cost incurred during the reporting period in transporting goods and services to customers. Includes freight-out costs.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 235

-SubTopic 10

-Section 50

-Paragraph 3

-URI http://asc.fasb.org/extlink&oid=6367646&loc=d3e18780-107790



Reference 2: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 235

-SubTopic 10

-Section 50

-Paragraph 1

-URI http://asc.fasb.org/extlink&oid=6367646&loc=d3e18726-107790



Reference 3: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 605

-SubTopic 45

-Section 50

-Paragraph 2

-URI http://asc.fasb.org/extlink&oid=6408196&loc=d3e61069-111654



Reference 4: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Glossary Handling Costs

-URI http://asc.fasb.org/extlink&oid=6514758



Reference 5: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 605

-SubTopic 45

-Section 45

-Paragraph 20

-URI http://asc.fasb.org/extlink&oid=21915142&loc=d3e60635-111653



Reference 6: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 605

-SubTopic 45

-Section S99

-Paragraph 1

-URI http://asc.fasb.org/extlink&oid=6408413&loc=d3e221937-122793



Reference 7: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Glossary Shipping Costs

-URI http://asc.fasb.org/extlink&oid=6525344

+ Details

Name:	us-gaap_ShippingHandlingAndTransportationCosts
Namespace Prefix:	us-gaap_
Data Type:	xbrli:monetaryItemType
Balance Type:	debit
Period Type:	duration