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Commitments and contingencies (Details) - CNY (¥)
¥ in Thousands
12 Months Ended
Dec. 31, 2015
Dec. 31, 2014
Dec. 31, 2013
Operating lease commitments      
Rental and bandwidth leasing expenses ¥ 1,917,683 ¥ 1,084,264 ¥ 621,629
Future minimum lease payments under non-cancelable operating lease agreements with initial terms of one year or more      
2016 1,596,300    
2017 1,082,959    
2018 609,235    
2019 383,900    
2020 287,965    
2021 and thereafter 241,050    
Total 4,201,409    
Office and fulfillment centers rental      
Future minimum lease payments under non-cancelable operating lease agreements with initial terms of one year or more      
2016 1,355,914    
2017 895,534    
2018 508,825    
2019 305,582    
2020 270,793    
2021 and thereafter 241,050    
Total 3,577,698    
Bandwidth leasing      
Future minimum lease payments under non-cancelable operating lease agreements with initial terms of one year or more      
2016 240,386    
2017 187,425    
2018 100,410    
2019 78,318    
2020 17,172    
2021 and thereafter 0    
Total ¥ 623,711