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Share-based Compensation (Details 3) ¥ in Thousands		12 Months Ended
	Mar. 11, 2014 $ / shares shares	Dec. 31, 2015 CNY (¥) $ / shares	Dec. 31, 2015 CNY (¥) shares	Dec. 31, 2014 $ / shares	Dec. 31, 2014 CNY (¥) shares	Dec. 31, 2013 $ / shares	Dec. 31, 2013 CNY (¥) shares
Additional disclosures
Share-based compensation charge | ¥			¥ 1,193,945		¥ 4,249,548		¥ 261,173
Non-employees | RSUs
Number of Shares
Unvested at the beginning of the year (in shares) | shares			414,965		30,000
Granted (in shares) | shares			300,000		389,965		107,992
Vested (in shares) | shares			(237,779)		(5,000)		(77,992)
Unvested at the end of the year (in shares) | shares			477,186		414,965		30,000
Weighted-Average Grant-Date Fair Value
Unvested at the beginning of the year (in dollars per share)		$ 7.65		$ 3.96
Granted (in dollars per share)		12.94		7.89		$ 3.96
Vested (in dollars per share)		7.56		3.96		3.96
Unvested at the end of the year (in dollars per share)		$ 11.02		7.65		3.96
Additional disclosures
Share-based compensation charge | ¥			¥ 23,305		¥ 15,917		¥ 1,900
Unrecognized share-based compensation expense related to awards other than options | ¥		$ 33,635	¥ 33,635
Weighted-average period over which share-based compensation expense is expected to be recognized			5 years 3 months 18 days
Grant date fair value		$ 7.56		$ 3.96		$ 3.96
Founder | RSUs
Number of Shares
Granted (in shares) | shares	93,780,970
Weighted-Average Grant-Date Fair Value
Vested (in dollars per share)	$ 6.3
Additional disclosures
Share-based compensation charge | ¥					¥ 3,685,041
Grant date fair value	$ 6.3

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- Definition

Represents the expense recognized during the period arising from equity-based compensation arrangements (for example, shares of stock, unit, stock options or other equity instruments) with employees, directors and certain consultants qualifying for treatment as employees.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
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Weighted average period over which unrecognized compensation is expected to be recognized for equity-based compensation plans, in 'PnYnMnDTnHnMnS' format, for example, 'P1Y5M13D' represents the reported fact of one year, five months, and thirteen days.

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Unrecognized cost of unvested share-based awards, other than options, awarded to employees as compensation.

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The number of grants made during the period on other than stock (or unit) option plans (for example, phantom stock or unit plan, stock or unit appreciation rights plan, performance target plan).

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The weighted average fair value at grant date for nonvested equity-based awards issued during the period on other than stock (or unit) option plans (for example, phantom stock or unit plan, stock or unit appreciation rights plan, performance target plan).

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The number of non-vested equity-based payment instruments, excluding stock (or unit) options, that validly exist and are outstanding as of the balance sheet date.

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