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Investment in equity investees (Details 2)
$ in Thousands
 1 Months Ended 3 Months Ended 12 Months Ended
Aug. 11, 2016
CNY (¥)
item
Jun. 17, 2016
CNY (¥)
Apr. 26, 2016
CNY (¥)
Jan. 21, 2016
USD ($)
Jan. 21, 2016
CNY (¥)
May 22, 2015
CNY (¥)
item
Feb. 16, 2015
CNY (¥)
Apr. 30, 2016
CNY (¥)
item
Dec. 31, 2014
CNY (¥)
Dec. 31, 2016
CNY (¥)
Jun. 30, 2016
CNY (¥)
Dec. 31, 2015
CNY (¥)
Jun. 30, 2015
CNY (¥)
Dec. 31, 2016
CNY (¥)
Dec. 31, 2015
CNY (¥)
Dec. 31, 2014
CNY (¥)
Equity method investments                                
Investments accounted for under the equity method                   ¥ 9,520,507,000       ¥ 9,520,507,000    
An aggregate price of new shares issued                           9,592,258,000   ¥ 29,091,963,000
Equity Method Investment, Difference Between Carrying Amount and Underlying Equity [Abstract]                                
Carrying value of equity investment                   9,520,507,000       9,520,507,000    
Operating data:                                
Operating data - Revenue                           37,129,877,000 ¥ 9,937,684,000  
Operating data - Gross profit                           4,829,800,000 2,935,620,000  
Operating data - Loss from operations                           (3,138,278,000) (1,592,094,000)  
Operating data - Net loss                           (3,376,144,000) (1,572,381,000)  
Operating data - Net loss attributable to shareholder                           (3,736,188,000) (1,597,903,000)  
Balance sheet data:                                
Balance sheet data - Current assets                   47,159,053,000   ¥ 13,606,870,000   47,159,053,000 13,606,870,000  
Balance sheet data - Non-current assets                   26,252,671,000   6,838,075,000   26,252,671,000 6,838,075,000  
Balance sheet data - Current liabilities                   27,108,229,000   6,518,096,000   27,108,229,000 6,518,096,000  
Balance sheet data - Non-current liabilities                   4,559,231,000   146,008,000   4,559,231,000 146,008,000  
Balance sheet data - Redeemable stock                   4,795,473,000       4,795,473,000    
Balance sheet data - Non-controlling interests                   4,072,998,000   1,714,021,000   4,072,998,000 1,714,021,000  
Ordinary shares                                
Equity method investments                                
An aggregate price of new shares issued                           19,000   ¥ 80,000
Tuniu Group | HNA Tourism Group                                
Equity method investments                                
An aggregate price of new shares issued | $       $ 500,000                        
Yonghui Group                                
Equity method investments                                
Investments accounted for under the equity method ¥ 4,234,929,000                 4,234,845,000       4,234,845,000    
Percentage of the issued and outstanding ordinary shares (in percentage) 10.00%                              
Total consideration in cash ¥ 4,234,929,000                              
Number of board seat held | item 2                              
Number of board seats | item 11                              
Equity Method Investment, Difference Between Carrying Amount and Underlying Equity [Abstract]                                
Carrying value of equity investment ¥ 4,234,929,000                 4,234,845,000       4,234,845,000    
Proportionate share of investee's net tangible assets, liabilities and intangible assets 1,869,905,000                 1,877,196,000       1,877,196,000    
Excess of carrying value of the investment over proportionate share of investee's net tangible and intangible assets 2,365,024,000                 2,357,649,000       2,357,649,000    
The excess of carrying value has been primarily assigned to goodwill 1,270,190,000                 1,270,190,000       1,270,190,000    
The excess of carrying value has been primarily assigned to amortizable intangible assets 1,459,779,000                 1,449,946,000       1,449,946,000    
The excess of carrying value has been primarily assigned to deferred tax liabilities ¥ (364,945,000)                 (362,487,000)       (362,487,000)    
Cumulative gains/(losses) in equity interest                   (84,000)       ¥ (84,000)    
Weighted average life of the intangible assets 18 years                         18 years    
Aggregate market values                   4,699,097,000       ¥ 4,699,097,000    
Bitauto Group                                
Equity method investments                                
Investments accounted for under the equity method             ¥ 5,496,188,000     2,386,118,000   2,881,194,000   2,386,118,000 2,881,194,000  
Percentage of the issued and outstanding ordinary shares (in percentage)   26.00%         25.00%                  
Total consideration in resources-Future services             ¥ 3,045,268,000                  
Total consideration in cash   ¥ 328,975,000         2,450,920,000                  
Total consideration for equity investment             ¥ 5,496,188,000                  
Total consideration in resources, additional support period from key platform             5 years                  
Equity Method Investment, Difference Between Carrying Amount and Underlying Equity [Abstract]                                
Carrying value of equity investment             ¥ 5,496,188,000     2,386,118,000   2,881,194,000   2,386,118,000 2,881,194,000  
Proportionate share of investee's net tangible assets, liabilities and intangible assets             2,119,109,000     2,492,056,000   2,141,053,000   2,492,056,000 2,141,053,000  
Excess of carrying value of the investment over proportionate share of investee's net tangible and intangible assets             3,377,079,000     (105,938,000)   740,141,000   (105,938,000) 740,141,000  
The excess of carrying value has been primarily assigned to goodwill             2,846,260,000         260,619,000     260,619,000  
The excess of carrying value has been primarily assigned to amortizable intangible assets             707,758,000     (105,938,000)   639,362,000   (105,938,000) 639,362,000  
The excess of carrying value has been primarily assigned to deferred tax liabilities             ¥ (176,939,000)         (159,840,000)     (159,840,000)  
Cumulative gains/(losses) in equity interest                   (3,439,045,000)   (2,614,994,000)   ¥ (3,439,045,000) (2,614,994,000)  
Weighted average life of the intangible assets                           5 years    
Impairment charges in connection with the equity method                   672,886,000   2,585,641,000        
Aggregate market values                   2,386,118,000   2,881,194,000   ¥ 2,386,118,000 2,881,194,000  
Dada Group                                
Equity method investments                                
Investments accounted for under the equity method     ¥ 2,164,050,000             1,443,239,000       1,443,239,000    
Percentage of the issued and outstanding ordinary shares (in percentage)               81.00%                
Term of warrant (in years)               2 years                
Total consideration in cash               ¥ 1,298,700,000                
Total consideration for equity investment               ¥ 3,508,200,000                
Assets/investments received by the Company     3,508,200,000                          
Number of board seat held | item               2                
Number of board seats | item               5                
Equity Method Investment, Difference Between Carrying Amount and Underlying Equity [Abstract]                                
Carrying value of equity investment     2,164,050,000             1,443,239,000       1,443,239,000    
Proportionate share of investee's net tangible assets, liabilities and intangible assets     424,140,000             (290,365,000)       (290,365,000)    
Excess of carrying value of the investment over proportionate share of investee's net tangible and intangible assets     1,739,910,000             1,733,604,000       1,733,604,000    
The excess of carrying value has been primarily assigned to goodwill     1,605,891,000             1,605,891,000       1,605,891,000    
The excess of carrying value has been primarily assigned to amortizable intangible assets     178,692,000             170,284,000       170,284,000    
The excess of carrying value has been primarily assigned to deferred tax liabilities     ¥ (44,673,000)             (42,571,000)       (42,571,000)    
Cumulative gains/(losses) in equity interest                   (720,811,000)       ¥ (720,811,000)    
Weighted average life of the intangible assets     9 years                     9 years    
Dada Group | Ordinary shares                                
Equity method investments                                
Percentage of the equity interests on a fully diluted basis (in percentage)               41.00%                
Assets/investments received by the Company     ¥ 2,164,050,000                          
Dada Group | Preferred Shares                                
Equity method investments                                
Percentage of the equity interests on a fully diluted basis (in percentage)               7.00%                
Assets/investments received by the Company     1,298,700,000                          
Dada Group | Warrant to purchase preferred shares                                
Equity method investments                                
Assets/investments received by the Company     45,450,000                          
Equity Method Investment, Difference Between Carrying Amount and Underlying Equity [Abstract]                                
Warrant recorded at fair value                   45,450,000       ¥ 45,450,000    
Dada Group | Supply chain support                                
Equity method investments                                
Estimated useful lives (in years)               10 years                
Dada Group | Traffic and other additional support                                
Equity method investments                                
Estimated useful lives (in years)               7 years                
Dada Group | Non-compete Agreement                                
Equity method investments                                
Estimated useful lives (in years)               7 years                
Tuniu Group                                
Equity method investments                                
Investments accounted for under the equity method           ¥ 2,494,145,000       1,198,405,000   2,343,301,000   1,198,405,000 2,343,301,000  
Percentage of the issued and outstanding ordinary shares (in percentage)       21.00% 21.00% 28.00%     6.50%             6.50%
Total consideration in resources-Future services           ¥ 660,215,000                    
Total consideration in cash           1,528,275,000     ¥ 305,930,000              
Total consideration for equity investment           ¥ 2,188,490,000                    
Total consideration in resources, with exclusive right           5 years                    
Number of board seat held | item           1                    
Unrealized gain, previously recorded, reversed                         ¥ 14,395,000      
Equity Method Investment, Difference Between Carrying Amount and Underlying Equity [Abstract]                                
Carrying value of equity investment           ¥ 2,494,145,000       1,198,405,000   2,343,301,000   1,198,405,000 2,343,301,000  
Proportionate share of investee's net tangible assets, liabilities and intangible assets           1,014,296,000       1,006,763,000   878,668,000   1,006,763,000 878,668,000  
Excess of carrying value of the investment over proportionate share of investee's net tangible and intangible assets           1,479,849,000       191,642,000   1,464,633,000   191,642,000 1,464,633,000  
The excess of carrying value has been primarily assigned to goodwill           1,212,149,000       23,899,000   1,212,149,000   23,899,000 1,212,149,000  
The excess of carrying value has been primarily assigned to amortizable intangible assets           356,933,000       223,657,000   336,645,000   223,657,000 336,645,000  
The excess of carrying value has been primarily assigned to deferred tax liabilities           ¥ (89,233,000)       (55,914,000)   (84,161,000)   (55,914,000) (84,161,000)  
Cumulative gains/(losses) in equity interest                   (1,295,740,000)   (150,844,000)   ¥ (1,295,740,000) ¥ (150,844,000)  
Weighted average life of the intangible assets           8 years               8 years 8 years  
Impairment charges in connection with the equity method                     ¥ 721,501,000          
Fair value of equity method investments                     ¥ 1,454,578,000          
Deemed partial disposal gain         ¥ 108,495,000                      
Aggregate market values                   ¥ 1,579,417,000   ¥ 2,700,098,000   ¥ 1,579,417,000 ¥ 2,700,098,000  
Others, net                                
Equity Method Investment, Difference Between Carrying Amount and Underlying Equity [Abstract]                                
Impairment charges in connection with the cost method                           436,621,000 285,051,000 ¥ 0
Others, net | JD Daojia                                
Equity method investments                                
Disposal gain     ¥ 1,227,760,000                          
Share of results of equity investees                                
Equity Method Investment, Difference Between Carrying Amount and Underlying Equity [Abstract]                                
Impairment charges in connection with the equity method                           ¥ 1,416,801,000 ¥ 2,585,641,000 ¥ 0