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Intangible assets, net (Details)
$ in Thousands
 12 Months Ended
Dec. 31, 2017
CNY (¥)
Dec. 31, 2016
CNY (¥)
Dec. 31, 2015
CNY (¥)
Dec. 31, 2017
USD ($)
Dec. 31, 2017
CNY (¥)
Intangible assets, net          
Weighted-Average Amortization Period (in years) 9 years 3 months 18 days 9 years 4 months 24 days      
Gross Carrying Amount   ¥ 12,653,445,000     ¥ 12,833,751,000
Accumulated Amortization   (4,186,079,000)     (5,984,325,000)
Impairment Amount   (156,709,000)     (156,709,000)
Net Carrying Amount   8,310,657,000   $ 1,028,652 6,692,717,000
Amortization expenses ¥ 1,798,246,000 1,620,675,000 ¥ 1,449,652,000    
Intangible assets impairment charge recorded ¥ 0 ¥ 0 ¥ 156,709,000    
Amortization expenses related to the intangible assets for future periods          
2018         1,823,387,000
2019         903,045,000
2020         599,535,000
2021         595,022,000
2022         439,736,000
2023 and thereafter         2,331,992,000
Strategic Cooperation Agreement          
Intangible assets, net          
Weighted-Average Amortization Period (in years) 5 years 5 years      
Gross Carrying Amount   ¥ 6,075,289,000     6,075,289,000
Accumulated Amortization   (3,348,899,000)     (4,563,957,000)
Net Carrying Amount   ¥ 2,726,390,000     1,511,332,000
Non-compete Agreement          
Intangible assets, net          
Weighted-Average Amortization Period (in years) 8 years 8 years      
Gross Carrying Amount   ¥ 2,467,005,000     2,467,005,000
Accumulated Amortization   (576,654,000)     (885,390,000)
Net Carrying Amount   ¥ 1,890,351,000     1,581,615,000
Technology          
Intangible assets, net          
Weighted-Average Amortization Period (in years) 6 years 6 months 6 years 8 months 12 days      
Gross Carrying Amount   ¥ 682,685,000     754,560,000
Accumulated Amortization   (85,168,000)     (168,051,000)
Impairment Amount   (69,922,000)     (69,922,000)
Net Carrying Amount   ¥ 527,595,000     516,587,000
Domain names and trademark          
Intangible assets, net          
Weighted-Average Amortization Period (in years) 19 years 6 months 19 years 7 months 6 days      
Gross Carrying Amount   ¥ 3,224,832,000     3,250,789,000
Accumulated Amortization   (112,173,000)     (278,372,000)
Impairment Amount   (27,124,000)     (27,124,000)
Net Carrying Amount   ¥ 3,085,535,000     2,945,293,000
Others          
Intangible assets, net          
Weighted-Average Amortization Period (in years) 5 years 7 months 6 days 6 years 2 months 12 days      
Gross Carrying Amount   ¥ 203,634,000     286,108,000
Accumulated Amortization   (63,185,000)     (88,555,000)
Impairment Amount   (59,663,000)     (59,663,000)
Net Carrying Amount   ¥ 80,786,000     ¥ 137,890,000