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v3.23.1

Summary of significant accounting policies (Details 3) ¥ in Millions, $ in Millions | 12 Months Ended |
--- | --- | ---
Dec. 31, 2022 CNY (¥) segment item lease | Dec. 31, 2022 USD ($) segment item lease | Dec. 31, 2021 CNY (¥) item segment lease | Dec. 31, 2020 CNY (¥) item lease segment | Dec. 31, 2022 USD ($)
Revenue |  |  |  |  |
Liabilities for return allowances | ¥ 743 |  | ¥ 618 |  |
Net revenues | 1,046,236 | $ 151,690 | 951,592 | ¥ 745,802 |
Accounts receivable, net of allowance for doubtful accounts | 20,576 |  | 11,900 |  | $ 2,983
Unearned revenue | 33,325 |  | ¥ 29,184 |  |
Unearned revenue recognized | ¥ 22,103 |  |  |  |
Revenue, Practical Expedient | true | true |  |  |
Customer incentives and loyalty programs |  |  |  |  |
Types of discounted coupons | item | 2 | 2 | 2 | 2 |
Fulfillment |  |  |  |  |
Fulfillment | ¥ 63,011 | $ 9,136 | ¥ 59,055 | ¥ 48,700 |
Marketing |  |  |  |  |
Advertising costs | ¥ 29,898 |  | ¥ 32,704 | ¥ 23,088 |
Leases |  |  |  |  |
Number of finance leases | lease | 0 | 0 | 0 | 0 |
Segment reporting |  |  |  |  |
Number of major business segments | segment | 4 | 4 | 3 | 2 |
Statutory reserves |  |  |  |  |
Appropriations of statutory reserves | ¥ 1,887 |  | ¥ 53 | ¥ 74 |
Appropriations to other reserve funds | ¥ 0 |  | 0 | 0 |
PRC | General reserve fund | Foreign invested enterprise |  |  |  |  |
Statutory reserves |  |  |  |  |
Minimum portion of after tax profit to be allocated to general reserve under PRC law (as a percentage) | 10.00% | 10.00% |  |  |
Maximum percentage of statutory general reserve related to entity's registered capital | 50.00% | 50.00% |  |  |
PRC | Statutory surplus reserve | Domestic enterprise |  |  |  |  |
Statutory reserves |  |  |  |  |
Minimum portion of after tax profit to be allocated to statutory surplus under PRC law (as a percentage) | 10.00% | 10.00% |  |  |
Maximum percentage of statutory surplus reserve related to entity's registered capital | 50.00% | 50.00% |  |  |
Electronics and home appliance products |  |  |  |  |
Revenue |  |  |  |  |
Net revenues | ¥ 515,945 |  | 492,592 | 400,927 |
General merchandise products |  |  |  |  |
Revenue |  |  |  |  |
Net revenues | 349,117 |  | 323,063 | 250,952 |
Shipping |  |  |  |  |
Fulfillment |  |  |  |  |
Fulfillment | 28,958 |  | 27,786 | 23,088 |
Online marketplace and marketing services |  |  |  |  |
Revenue |  |  |  |  |
Net revenues | 81,970 |  | 72,118 | 53,473 |
Logistics and other services |  |  |  |  |
Revenue |  |  |  |  |
Net revenues | 99,204 |  | 63,819 | ¥ 40,450 |
Accrued expenses and other current liabilities |  |  |  |  |
Revenue |  |  |  |  |
Liabilities for return allowances | 743 |  | 618 |  |
Prepayments and other current assets |  |  |  |  |
Revenue |  |  |  |  |
Rights to recover products from customers | ¥ 785 |  | ¥ 660 |  |

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