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Taxation (Details) - PRC
 12 Months Ended 57 Months Ended
Dec. 31, 2024
Dec. 31, 2023
Sales of audio, video products and books    
Taxation    
Statutory VAT rate (as a percent) 9.00% 9.00%
Sales of other products    
Taxation    
Statutory VAT rate (as a percent) 13.00% 13.00%
Logistics services | Minimum    
Taxation    
Statutory VAT rate (as a percent) 6.00%  
Logistics services | Maximum    
Taxation    
Statutory VAT rate (as a percent) 9.00%  
Online advertising and other services    
Taxation    
Statutory VAT rate (as a percent) 6.00%  
Percentage of cultural undertaking development fees 3.00%