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Goodwill and Intangible Assets (Tables) | 12 Months Ended
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Dec. 31, 2017
Goodwill and Intangible Assets Disclosure [Abstract] |
Changes in Carrying Amount of Goodwill | The changes in carrying amount of goodwill for each reporting unit from December 31, 2015 to March 31, 2017 were as follow:
|  | Search Services |  |  | Transaction Services |  |  | iQIYI |  |  | Total |
|  | RMB |  |  | RMB |  |  | RMB |  |  | RMB |
|  | (In millions) |
Balance at December 31, 2015 |  |  | 10,823 |  |  |  | 1,297 |  |  |  | 3,276 |  |  |  | 15,396 |
Goodwill disposed |  |  | (38 | ) |  |  | (16 | ) |  |  | — |  |  |  | (54 | )
Balance at December 31, 2016 |  |  | 10,785 |  |  |  | 1,281 |  |  |  | 3,276 |  |  |  | 15,342 |
Goodwill acquired |  |  | 499 |  |  |  | — |  |  |  | — |  |  |  | 499 |
Balance at March 31, 2017 |  |  | 11,284 |  |  |  | 1,281 |  |  |  | 3,276 |  |  |  | 15,841 |
The changes in carrying amount of goodwill for each reporting unit after March 31, 2017 were as follow:
|  | Baidu Core |  |  | iQIYI |  |  | Total |
|  | RMB |  |  | RMB |  |  | RMB |
|  | (In millions) |
Balance at March 31, 2017 |  |  | 12,565 |  |  |  | 3,276 |  |  |  | 15,841 |
Goodwill acquired |  |  | 81 |  |  |  | — |  |  |  | 81 |
Goodwill disposed |  |  | (116 | ) |  |  | — |  |  |  | (116 | )
Balance at December 31, 2017 |  |  | 12,530 |  |  |  | 3,276 |  |  |  | 15,806 |
Balance at December 31, 2017, in US$ |  |  | 1,926 |  |  |  | 503 |  |  |  | 2,429 |
Finite-Lived Intangible Assets | Finite-lived intangible assets
|  | As of December 31, 2016 |
|  | Gross carrying value |  |  | Accumulated amortization and impairment |  |  | Net carrying value |
|  | RMB |  |  | RMB |  |  | RMB |
|  | (In millions) |
Land use right |  |  | 464 |  |  |  | (54 | ) |  |  | 410 |
Customer relationships |  |  | 463 |  |  |  | (462 | ) |  |  | 1 |
Software |  |  | 544 |  |  |  | (424 | ) |  |  | 120 |
Trademarks |  |  | 596 |  |  |  | (205 | ) |  |  | 391 |
User list |  |  | 699 |  |  |  | (657 | ) |  |  | 42 |
Licensed copyrights of video contents |  |  | 5,608 |  |  |  | (2,993 | ) |  |  | 2,615 |
Others |  |  | 738 |  |  |  | (459 | ) |  |  | 279 |
|  |  | 9,112 |  |  |  | (5,254 | ) |  |  | 3,858 |
|  | As of December 31, 2017 |
|  | Gross carrying value |  |  | Accumulated amortization and impairment |  |  | Net carrying value |  |  | Net carrying value |
|  | RMB |  |  | RMB |  |  | RMB |  |  | US$ |
|  | (In millions) |
Land use right |  |  | 464 |  |  |  | (193 | ) |  |  | 271 |  |  |  | 42 |
Customer relationships |  |  | 463 |  |  |  | (463 | ) |  |  | — |  |  |  | — |
Software |  |  | 537 |  |  |  | (499 | ) |  |  | 38 |  |  |  | 6 |
Trademarks |  |  | 578 |  |  |  | (464 | ) |  |  | 114 |  |  |  | 17 |
User list |  |  | 677 |  |  |  | (667 | ) |  |  | 10 |  |  |  | 2 |
Licensed copyrights of video contents |  |  | 9,384 |  |  |  | (4,826 | ) |  |  | 4,558 |  |  |  | 700 |
Others |  |  | 1,066 |  |  |  | (591 | ) |  |  | 475 |  |  |  | 73 |
|  |  | 13,169 |  |  |  | (7,703 | ) |  |  | 5,466 |  |  |  | 840 |
Estimated Amortization Expense Relating to Existing Intangible Assets with Finite Lives | Estimated amortization expense relating to the existing intangible assets with finite lives for each of the next five years is as follows:
|  | RMB |  |  | US$ |
|  | (In millions) |
For the years ending December 31, |  |  |  |  |  |  |  |
2018 |  |  | 2,540 |  |  |  | 390 |
2019 |  |  | 1,383 |  |  |  | 213 |
2020 |  |  | 813 |  |  |  | 125 |
2021 |  |  | 304 |  |  |  | 47 |
2022 |  |  | 118 |  |  |  | 18 |
Indefinite-Lived Intangible Assets | Indefinite-lived intangible assets
|  | As of December 31, |
|  | 2016 |  |  | 2017 |  |  | 2017 |
|  | RMB |  |  | RMB |  |  | US$ |
|  | (In millions) |
Domain names |  |  | 9 |  |  |  | — |  |  |  | — |
Trademarks |  |  | 5 |  |  |  | 1 |  |  |  | — |
|  |  | 14 |  |  |  | 1 |  |  |  | — |

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