v3.22.1

Segment Reporting (Tables)

12 Months Ended

Dec. 31, 2021

Segment Reporting [Line Items]

Summary of Group's Operating Segment Results

The table below provides a summary of the Group’s operating segment operating results for the year ended December 31, 2019.

		For the year ended December 31, 2019
		Baidu Core				iQIYI				Intersegment eliminations				Consolidated
		RMB				RMB				RMB				RMB
		(In millions)
Total revenues			79,711				28,994				(1,292	)			107,413
Operating costs and expenses:
Cost of revenues			34,019				30,348				(1,517	)			62,850
Selling, general and administrative			14,733				5,237				(60	)			19,910
Research and development			15,698				2,667				(19	)			18,346
Total operating costs and expenses			64,450				38,252				(1,596	)			101,106
Operating profit (loss)			15,261				(9,258	)			304				6,307
Total other income (loss), net			(5,680	)			(967	)			—				(6,647	)
Income (loss) before income taxes			9,581				(10,225	)			304				(340	)
Income taxes			1,896				52				—				1,948
Net income (loss)			7,685				(10,277	)			304				(2,288	)
Less: net income (loss) attributable to noncontrolling interests			105				46				(4,496	)			(4,345	)
Net income (loss) attributable to Baidu, Inc.			7,580				(10,323	)			4,800				2,057

The table below provides a summary of the Group’s operating segment operating results for the year ended December 31, 2020.

		For the year ended December 31, 2020
		Baidu Core				iQIYI				Intersegment eliminations				Consolidated
		RMB				RMB				RMB				RMB
		(In millions)
Total revenues			78,684				29,707				(1,317	)			107,074
Operating costs and expenses:
Cost of revenues			28,368				27,884				(1,094	)			55,158
Selling, general and administrative			12,931				5,188				(56	)			18,063
Research and development			16,847				2,676				(10	)			19,513
Total operating costs and expenses			58,146				35,748				(1,160	)			92,734
Operating profit (loss)			20,538				(6,041	)			(157	)			14,340
Total other income (loss), net			9,693				(943	)			—				8,750
Income (loss) before income taxes			30,231				(6,984	)			(157	)			23,090
Income taxes			4,041				23				—				4,064
Net income (loss)			26,190				(7,007	)			(157	)			19,026
Less: net (loss) income attributable to noncontrolling interests			(334	)			31				(3,143	)			(3,446	)
Net income (loss) attributable to Baidu, Inc.			26,524				(7,038	)			2,986				22,472

The table below provides a summary of the Group’s operating segment operating results for the year ended December 31, 2021.

		For the year ended December 31, 2021
		Baidu Core								iQIYI								Intersegment eliminations								Consolidated
		RMB				US$				RMB				US$				RMB				US$				RMB				US$
		(In millions)
Total revenues			95,163				14,933				30,554				4,795				(1,224	)			(192	)			124,493				19,536
Operating costs and expenses:
Cost of revenues			37,838				5,937				27,513				4,317				(1,037	)			(162	)			64,314				10,092
Selling, general and administrative			20,040				3,145				4,725				742				(42	)			(8	)			24,723				3,879
Research and development			22,143				3,475				2,795				439				—				—				24,938				3,914
Total operating costs and expenses			80,021				12,557				35,033				5,498				(1,079	)			(170	)			113,975				17,885
Operating profit (loss)			15,142				2,376				(4,479	)			(703	)			(145	)			(22	)			10,518				1,651
Total other income (loss), net			1,793				281				(1,533	)			(241	)			—				—				260				40
Income (loss) before income taxes			16,935				2,657				(6,012	)			(944	)			(145	)			(22	)			10,778				1,691
Income taxes			3,090				485				97				15				—				—				3,187				500
Net income (loss)			13,845				2,172				(6,109	)			(959	)			(145	)			(22	)			7,591				1,191
Less: net income (loss) attributable to noncontrolling interests			288				45				61				10				(2,984	)			(469	)			(2,635	)			(414	)
Net income (loss) attributable to Baidu, Inc.			13,557				2,127				(6,170	)			(969	)			2,839				447				10,226				1,605

Operating Segments [Member]

Segment Reporting [Line Items]

Summary of Revenues Disaggregated by Segment And By Types of Products or Services

The following table presents the Company’s revenues disaggregated by segment and by types of products or services:

		For the years ended
		December 31, 2019				December 31, 2020				December 31, 2021				December 31, 2021
		RMB				RMB				RMB				US$
		(In millions)
Online marketing services			70,038				66,283				73,919				11,600
Cloud services (i)			6,370				9,173				15,070				2,365
Others (i)			3,303				3,228				6,174				968
Baidu Core Subtotal			79,711				78,684				95,163				14,933
Membership services (i)			14,436				16,491				16,714				2,623
Online advertising services (ii)			8,271				6,822				7,067				1,109
Content distribution (i)			2,544				2,660				2,856				448
Others (i)			3,743				3,734				3,917				615
iQIYI Subtotal			28,994				29,707				30,554				4,795
Intersegment eliminations			(1,292	)			(1,317	)			(1,224	)			(192	)
Total revenue			107,413				107,074				124,493				19,536

(i) The revenues were presented as “Others” in the consolidated statements of comprehensive (loss) income

(ii) The revenues were presented as “Online marketing services” in the consolidated statements of comprehensive (loss) income

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- Definition

Tabular disclosure of disaggregation of revenue into categories depicting how nature, amount, timing, and uncertainty of revenue and cash flows are affected by economic factor.

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