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Summary of Group's Operating Segment Results (Detail)
¥ in Millions, $ in Millions
 12 Months Ended
Dec. 31, 2023
CNY (¥)
Dec. 31, 2023
USD ($)
Dec. 31, 2022
CNY (¥)
Dec. 31, 2021
CNY (¥)
Segment Reporting Information [Line Items]        
Total revenues ¥ 134,598 $ 18,958 ¥ 123,675 ¥ 124,493
Operating costs and expenses:        
Cost of revenues 65,031 9,159 63,935 64,314
Selling, general and administrative 23,519 3,314 20,514 24,723
Research and development 24,192 3,407 23,315 24,938
Total operating costs and expenses 112,742 15,880 107,764 113,975
Operating profit (loss) 21,856 3,078 15,911 10,518
Total other income (loss), net 3,342 472 (5,799) 260
Income (loss) before income taxes 25,198 3,550 10,112 10,778
Income taxes 3,649 514 2,578 3,187
Net income (loss) 21,549 3,036 7,534 7,591
Less: net income (loss) attributable to noncontrolling interests 1,234 175 (25) (2,635)
Net income (loss) attributable to Baidu, Inc. 20,315 2,861 7,559 10,226
Operating Segments | Baidu Core        
Segment Reporting Information [Line Items]        
Total revenues 103,465 14,573 95,431 95,163
Operating costs and expenses:        
Cost of revenues 42,592 5,999 42,378 37,838
Selling, general and administrative 19,623 2,765 17,103 20,040
Research and development 22,425 3,158 21,416 22,143
Total operating costs and expenses 84,640 11,922 80,897 80,021
Operating profit (loss) 18,825 2,651 14,534 15,142
Total other income (loss), net 4,298 607 (4,453) 1,793
Income (loss) before income taxes 23,123 3,258 10,081 16,935
Income taxes 3,568 503 2,494 3,090
Net income (loss) 19,555 2,755 7,587 13,845
Less: net income (loss) attributable to noncontrolling interests 154 22 36 288
Net income (loss) attributable to Baidu, Inc. 19,401 2,733 7,551 13,557
Operating Segments | iQIYI        
Segment Reporting Information [Line Items]        
Total revenues 31,873 4,489 28,998 30,554
Operating costs and expenses:        
Cost of revenues 23,103 3,254 22,321 27,513
Selling, general and administrative 4,014 565 3,466 4,725
Research and development 1,767 249 1,899 2,795
Total operating costs and expenses 28,884 4,068 27,686 35,033
Operating profit (loss) 2,989 421 1,312 (4,479)
Total other income (loss), net (956) (135) (1,346) (1,533)
Income (loss) before income taxes 2,033 286 (34) (6,012)
Income taxes 81 11 84 97
Net income (loss) 1,952 275 (118) (6,109)
Less: net income (loss) attributable to noncontrolling interests 27 4 18 61
Net income (loss) attributable to Baidu, Inc. 1,925 271 (136) (6,170)
Intersegment Eliminations & Adjustments        
Segment Reporting Information [Line Items]        
Total revenues (740) (104) (754) (1,224)
Operating costs and expenses:        
Cost of revenues (664) (94) (764) (1,037)
Selling, general and administrative (118) (16) (55) (42)
Research and development 0 0 0 0
Total operating costs and expenses (782) (110) (819) (1,079)
Operating profit (loss) 42 6 65 (145)
Total other income (loss), net 0 0 0 0
Income (loss) before income taxes 42 6 65 (145)
Income taxes 0 0 0 0
Net income (loss) 42 6 65 (145)
Less: net income (loss) attributable to noncontrolling interests 1,053 149 (79) (2,984)
Net income (loss) attributable to Baidu, Inc. ¥ (1,011) $ (143) ¥ 144 ¥ 2,839