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TAXATION (Details 5) (CNY) | 12 Months Ended
--- | ---
Dec. 31, 2013 | Dec. 31, 2012 | Dec. 31, 2011
Income tax holiday |  |  |
Tax holiday effect | 146,321,156 | 119,971,884 | 115,750,217
ADS |  |  |
Income tax holiday |  |  |
Basic net income per share effect (in dollars per share) | 1.11 | 0.88 | 0.80
Diluted net income per share effect (in dollars per share) | 0.96 | 0.83 | 0.76

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