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PRINCIPAL ACCOUNTING POLICIES (Details 5) (CNY) In Millions, unless otherwise specified			0 Months Ended
	Oct. 31, 2013 Zhong'an Online	Dec. 31, 2013 Keystone	Nov. 30, 2013 Yishang Network	May 31, 2012 Starway Hong Kong	Nov. 30, 2013 Starway Hong Kong Hanting	May 31, 2012 Starway Hong Kong Hanting
Investment transaction disclosures
Percentage of equity interest purchased aggregate	5.00%	4.00%	35.00%
Equity sold (as a percent)					49.00%	51.00%
Company's non-controlling interest (as a percent)				49.00%
Amount of consideration paid			13.0

X

- Definition

Percentage of voting equity interests acquired at the acquisition date in the business combination.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 805

-SubTopic 10

-Section 50

-Paragraph 2

-Subparagraph (c)

-URI http://asc.fasb.org/extlink&oid=25497992&loc=d3e1392-128463

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- Definition

The equity interest of noncontrolling shareholders, partners or other equity holders in consolidated entity.

+ References

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- Definition

The parent entity's interest in net assets of the subsidiary, expressed as a percentage.

+ References

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- Definition

The cash outflow associated with the acquisition of business during the period. The cash portion only of the acquisition price.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Glossary Investing Activities

-URI http://asc.fasb.org/extlink&oid=6516133



Reference 2: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 230

-SubTopic 10

-Section 45

-Paragraph 13

-Subparagraph (b)

-URI http://asc.fasb.org/extlink&oid=31042434&loc=d3e3213-108585

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