XML 39 R11.htm IDEA: XBRL DOCUMENT v3.25.4
Revenue
12 Months Ended
Dec. 31, 2025
Revenue from Contract with Customer [Abstract]  
Revenue
3. Revenue
The following table represents our revenue disaggregated by source:
Year ended December 31,
202520242023
(in thousands)
Advertising revenue $2,062,480 $1,185,456 $788,782 
Other revenue 140,026 114,749 15,247 
Total revenue $2,202,506 $1,300,205 $804,029 
The following table represents our revenue disaggregated by geography based on the billing address of the customer:
Year ended December 31,
202520242023
(in thousands)
United States $1,785,554 $1,063,556 $651,378 
Rest of world(1)
416,952 236,649 152,651 
Total revenue $2,202,506 $1,300,205 $804,029 
______________
(1)Other than the United States, no individual country represented 10% or more of total revenue during the years ended December 31, 2025, 2024, and 2023.
Deferred revenue was $18.1 million and $14.9 million as of December 31, 2025 and 2024, respectively. For the years ended December 31, 2025, 2024, and 2023, substantially all of the beginning deferred revenue balance was recognized as revenue during the respective period.
As of December 31, 2025, the aggregate amount of remaining performance obligations in contracts with an original expected duration exceeding one year was $143.7 million. This amount consists primarily of long-term content licensing contracts and excludes deferred revenue related to short-term advertising contracts and Reddit Premium subscriptions. We expect to recognize $118.9 million in 2026 and $24.8 million in 2027.