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CONDENSED CONSOLIDATED STATEMENTS OF INCOME - USD ($)
$ in Millions
 3 Months Ended 9 Months Ended
Sep. 30, 2019
Sep. 30, 2018
Sep. 30, 2019
Sep. 30, 2018
Revenues        
Total Revenues $ 1,339 $ 1,391 $ 3,903 $ 4,130
Costs and Expenses, Net        
Cost of Goods and Services Sold 292 399 850 1,258
Franchisor Costs 43 40 124 127
General and Administrative Expense 208 204 617 631
Cooperative Advertising Expense 325 288 941 834
Refranchising (gain) loss (8) (100) (18) (285)
Other (income) expense (1) 7 5 10
Total costs and expenses, net 859 838 2,519 2,575
Operating Profit 480 553 1,384 1,555
Other investment (income) expense, net 59 (96) 50 (185)
Other pension (income) expense 1 4 4 10
Interest expense, net 120 111 354 330
Income Before Income Taxes 300 534 976 1,400
Income (Loss) from Continuing Operations before Income Taxes, Noncontrolling Interest 300 534 976 1,400
Income tax provision 45 80 170 192
Net Income $ 255 $ 454 $ 806 $ 1,208
Earnings Per Share, Basic $ 0.83 $ 1.43 $ 2.63 $ 3.72
Diluted Earnings Per Common Share 0.81 1.40 2.57 3.64
Dividends Declared Per Common Share $ 0.42 $ 0.36 $ 1.26 $ 1.08
Product [Member]        
Revenues        
Revenues $ 364 $ 499 $ 1,056 $ 1,523
Franchise [Member]        
Revenues        
Revenues 645 605 1,890 1,773
Advertising [Member]        
Revenues        
Revenues $ 330 $ 287 $ 957 $ 834