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Note 15 - Intangible - Reconciliation of Changes in Intangible Assets (Details) - BRL (R$) R$ in Millions | 12 Months Ended
--- | ---
Dec. 31, 2018 | Dec. 31, 2017
Statement Line Items [Line Items] |  |  |  |  |
Intangible assets, beginning balance |  | R$ 4,674.7 |  | R$ 5,245.9 |
Intangible assets, final balance |  | 5,840.6 |  | 4,674.7 |
Brand names [member] |  |  |  |  |
Statement Line Items [Line Items] |  |  |  |  |
Intangible assets, beginning balance |  | 3,512.8 |  | 4,158.9 |
Intangible assets, final balance |  | 4,701.3 |  | 3,512.8 |
Distribution contracts [member] |  |  |  |  |
Statement Line Items [Line Items] |  |  |  |  |
Intangible assets, beginning balance |  | 438.7 |  | 558.6 |
Intangible assets, final balance |  | 381.3 |  | 438.7 |
Computer software [member] |  |  |  |  |
Statement Line Items [Line Items] |  |  |  |  |
Intangible assets, beginning balance |  | 432.8 |  | 291.5 |
Intangible assets, final balance |  | 505.6 |  | 432.8 |
Other intangible assets [member] |  |  |  |  |
Statement Line Items [Line Items] |  |  |  |  |
Intangible assets, beginning balance |  | 290.4 |  | 236.9 |
Intangible assets, final balance |  | 252.4 |  | 290.4 |
Gross carrying amount [member] |  |  |  |  |
Statement Line Items [Line Items] |  |  |  |  |
Intangible assets, beginning balance |  | 7,533.3 |  | 7,829.4 |
Effect of movements in foreign exchange |  | 223.4 |  | (16.3) |
Acquisitions |  | 1,288.2 |  | 30.5 |
Disposal |  | 50.8 |  |  |
Acquisitions through business combination |  | (83.5) |  | (4.0) |
Disposals through exchange transaction of shareholdings |  | 0.2 |  |  |
Transfers to other assets categories |  | 152.2 |  | (352.3) |
Intangible assets, final balance |  | 9,164.6 |  | 7,533.3 |
Others |  |  |  | 46.0 |
Gross carrying amount [member] | Brand names [member] |  |  |  |  |
Statement Line Items [Line Items] |  |  |  |  |
Intangible assets, beginning balance |  | 3,514.7 |  | 4,160.8 |
Effect of movements in foreign exchange |  | 252.3 |  | (10.5) |
Acquisitions |  | 972.5 |  | 18.8 |
Disposal |  |  |  |  |
Acquisitions through business combination |  | (39.2) |  | (4.0) |
Disposals through exchange transaction of shareholdings |  | 0.2 |  |  |
Transfers to other assets categories |  | 2.7 |  | (650.4) |
Intangible assets, final balance |  | 4,703.2 |  | 3,514.7 |
Others |  |  |  |  |
Gross carrying amount [member] | Distribution contracts [member] |  |  |  |  |
Statement Line Items [Line Items] |  |  |  |  |
Intangible assets, beginning balance |  | 2,333.3 |  | 2,319.4 |
Effect of movements in foreign exchange |  | 2.3 |  | 7.5 |
Acquisitions |  | 59.7 |  |  |
Disposal |  |  |  |  |
Acquisitions through business combination |  | (28.1) |  |  |
Disposals through exchange transaction of shareholdings |  |  |  |  |
Transfers to other assets categories |  | 25.9 |  | 6.4 |
Intangible assets, final balance |  | 2,393.1 |  | 2,333.3 |
Others |  |  |  |  |
Gross carrying amount [member] | Computer software [member] |  |  |  |  |
Statement Line Items [Line Items] |  |  |  |  |
Intangible assets, beginning balance |  | 1,144.6 |  | 888.5 |
Effect of movements in foreign exchange |  | (43.3) |  | (12.1) |
Acquisitions |  | 151.5 |  | 2.9 |
Disposal |  | 4.2 |  |  |
Acquisitions through business combination |  | (16.2) |  |  |
Disposals through exchange transaction of shareholdings |  |  |  |  |
Transfers to other assets categories |  | 205.7 |  | 265.3 |
Intangible assets, final balance |  | 1,446.5 |  | 1,144.6 |
Others |  |  |  |  |
Gross carrying amount [member] | Other intangible assets [member] |  |  |  |  |
Statement Line Items [Line Items] |  |  |  |  |
Intangible assets, beginning balance |  | 540.7 |  | 460.7 |
Effect of movements in foreign exchange |  | 12.1 |  | (1.2) |
Acquisitions |  | 104.5 |  | 8.8 |
Disposal |  | 46.6 |  |  |
Acquisitions through business combination |  |  |  |  |
Disposals through exchange transaction of shareholdings |  |  |  |  |
Transfers to other assets categories |  | (82.1) |  | 26.4 |
Intangible assets, final balance |  | 621.8 |  | 540.7 |
Others |  |  |  | 46.0 |
Accumulated depreciation, amortisation and impairment [member] |  |  |  |  |
Statement Line Items [Line Items] |  |  |  |  |
Intangible assets, beginning balance | [1] | (2,858.6) |  | (2,583.5) |
Effect of movements in foreign exchange |  | 40.2 | [2] | 15.5 | [1]
Disposal | [2] | 44.2 |  |  |
Transfers to other assets categories |  | 8.2 | [2] | (0.1) | [1]
Intangible assets, final balance |  | (3,324.0) | [2] | (2,858.6) | [1]
Effect of application of IAS 29 (hyperinflation) | [2] | (255.4) |  |  |
Amortization |  | (302.6) | [2] | (290.5) | [1]
Accumulated depreciation, amortisation and impairment [member] | Brand names [member] |  |  |  |  |
Statement Line Items [Line Items] |  |  |  |  |
Intangible assets, beginning balance | [1] | (1.9) |  | (1.9) |
Effect of movements in foreign exchange |  |  | [2] |  | [1]
Disposal | [2] |  |  |  |
Transfers to other assets categories |  |  | [2] |  | [1]
Intangible assets, final balance |  | (1.9) | [2] | (1.9) | [1]
Effect of application of IAS 29 (hyperinflation) | [2] |  |  |  |
Amortization |  |  | [2] |  | [1]
Accumulated depreciation, amortisation and impairment [member] | Distribution contracts [member] |  |  |  |  |
Statement Line Items [Line Items] |  |  |  |  |
Intangible assets, beginning balance | [1] | (1,894.6) |  | (1,760.8) |
Effect of movements in foreign exchange |  | 14.1 | [2] | 4.9 | [1]
Disposal | [2] | 28.0 |  |  |
Transfers to other assets categories |  | (2.1) | [2] |  | [1]
Intangible assets, final balance |  | (2,011.8) | [2] | (1,894.6) | [1]
Effect of application of IAS 29 (hyperinflation) | [2] | (42.6) |  |  |
Amortization |  | (114.6) | [2] | (138.7) | [1]
Accumulated depreciation, amortisation and impairment [member] | Computer software [member] |  |  |  |  |
Statement Line Items [Line Items] |  |  |  |  |
Intangible assets, beginning balance | [1] | (711.8) |  | (597.0) |
Effect of movements in foreign exchange |  | 15.0 | [2] | 5.5 | [1]
Disposal | [2] | 16.2 |  |  |
Transfers to other assets categories |  |  | [2] | (1.4) | [1]
Intangible assets, final balance |  | (940.9) | [2] | (711.8) | [1]
Effect of application of IAS 29 (hyperinflation) | [2] | (108.3) |  |  |
Amortization |  | (152.0) | [2] | (118.9) | [1]
Accumulated depreciation, amortisation and impairment [member] | Other intangible assets [member] |  |  |  |  |
Statement Line Items [Line Items] |  |  |  |  |
Intangible assets, beginning balance | [1] | (250.3) |  | (223.8) |
Effect of movements in foreign exchange |  | 11.1 | [2] | 5.1 | [1]
Disposal | [2] |  |  |  |
Transfers to other assets categories |  | 10.3 | [2] | 1.3 | [1]
Intangible assets, final balance |  | (369.4) | [2] | (250.3) | [1]
Effect of application of IAS 29 (hyperinflation) | [2] | (104.5) |  |  |
Amortization |  | R$ (36.0) | [2] | R$ (32.9) | [1]
[1] | The period of amortization of intangible assets of definite useful life is five years and amortization is calculated at the annual rate of 20% and recognized in income on a straight-line method.
[2] | The period of amortization of intangible assets of definite useful life is five years is calculated at the annual rate of 20% and recognized in income on a straight-line method.

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- Definition The amount of adjustment to intangible assets other than goodwill due to the adoption of a new accounting pronouncement. + References No definition available. + Details
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- Definition The increase in intangible assets other than goodwill resulting from acquisitions through business combinations. [Refer: Business combinations [member]; Intangible assets other than goodwill] + References Reference 1: http://www.xbrl.org/2003/role/disclosureRef -Name IAS -Number 38 -IssueDate 2017-01-01 -Paragraph 118 -Subparagraph e -Clause i -URI http://eifrs.ifrs.org/eifrs/XBRL?type=IAS&num=38&date=2017-03-01&anchor=para_118_e_i&doctype=Standard -URIDate 2017-03-09 + Details
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