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SEGMENT REPORTING (Details) - BRL (R$)
R$ in Millions
 12 Months Ended
Dec. 31, 2025
Dec. 31, 2024
Dec. 31, 2023
IfrsStatementLineItems [Line Items]      
Net sales R$ 88,242.5 R$ 89,452.7 R$ 79,736.9
Cost of sales (42,864.1) (43,615.1) (39,291.6)
Gross profit 45,378.4 45,837.6 40,445.3
Distribution expenses (10,928.9) (11,557.1) (10,750.6)
Sales and marketing expenses (8,348.1) (8,634.2) (7,412.5)
Administrative expenses (5,862.9) (6,201.1) (5,273.7)
Other operating income/(expenses) 2,435.9 2,457.3 2,028.9
Exceptional items 643.3 (100.8) (206.4)
Income from operations 23,317.7 21,801.7 18,831.0
Net financial results (4,001.8) (2,318.3) (3,609.8)
Share of results of associates and joint ventures 105.8 3.9 (185.3)
Income before income tax 19,421.7 19,487.3 15,035.9
Income tax expense (3,433.3) (4,640.4) (75.5)
Net income 15,988.4 14,846.9 14,960.4
Acquisitions of property, plant and equipment 4,590.5 4,749.1 6,004.1
Total assets 145,087.2 162,508.3 132,644.3
Total liabilities 145,087.2 162,508.3 132,644.3
Operating segments [member]      
IfrsStatementLineItems [Line Items]      
Total assets 113,000.0 121,160.2 102,608.5
Total liabilities 48,757.6 55,366.5 44,049.2
Elimination of intersegment amounts [member]      
IfrsStatementLineItems [Line Items]      
Total assets (3,067.6) (4,607.7) (2,162.1)
Total liabilities (3,067.5) (4,607.7) (2,161.8)
Unallocated amounts [member]      
IfrsStatementLineItems [Line Items]      
Total assets 35,154.8 45,955.8 32,197.9
Total liabilities 99,397.1 111,749.5 90,756.9
Brazil [Member]      
IfrsStatementLineItems [Line Items]      
Net sales 49,030.8 48,605.4 46,361.7
Cost of sales (24,254.9) (23,809.3) (23,516.1)
Gross profit 24,775.9 24,796.1 22,845.6
Distribution expenses (6,131.8) (6,423.9) (6,428.6)
Sales and marketing expenses (4,761.0) (4,876.3) (4,477.0)
Administrative expenses (3,769.0) (3,860.2) (3,563.2)
Other operating income/(expenses) 2,370.8 2,415.8 1,892.5
Exceptional items (36.0) (16.2) (137.8)
Income from operations 12,448.9 12,035.3 10,131.5
Acquisitions of property, plant and equipment 3,045.3 2,838.0 3,365.5
Brazil [Member] | Operating segments [member]      
IfrsStatementLineItems [Line Items]      
Total assets 58,540.0 57,776.0 56,974.2
Total liabilities 32,120.9 34,429.6 28,841.3
CAC [Member]      
IfrsStatementLineItems [Line Items]      
Net sales 10,963.9 11,023.7 10,044.8
Cost of sales (5,022.3) (5,076.2) (5,035.1)
Gross profit 5,941.6 5,947.5 5,009.7
Distribution expenses (893.0) (927.6) (853.1)
Sales and marketing expenses (772.5) (792.1) (665.1)
Administrative expenses (404.6) (490.2) (413.0)
Other operating income/(expenses) (22.2) (13.5) 26.3
Exceptional items 824.7 (9.8) (17.9)
Income from operations 4,674.0 3,714.3 3,086.9
Acquisitions of property, plant and equipment 603.7 558.8 593.4
CAC [Member] | Operating segments [member]      
IfrsStatementLineItems [Line Items]      
Total assets 14,331.9 16,742.1 13,692.3
Total liabilities 5,297.5 6,814.2 4,981.5
Latin America - South [Member]      
IfrsStatementLineItems [Line Items]      
Net sales 17,988.3 19,829.7 13,797.2
Cost of sales (9,263.6) (10,460.4) (6,657.3)
Gross profit 8,724.7 9,369.3 7,139.9
Distribution expenses (2,148.0) (2,388.9) (1,614.3)
Sales and marketing expenses (1,645.4) (1,932.6) (1,190.0)
Administrative expenses (979.5) (1,094.4) (659.5)
Other operating income/(expenses) 94.4 45.8 95.0
Exceptional items (120.2) (51.6) (47.6)
Income from operations 3,926.0 3,947.6 3,723.5
Acquisitions of property, plant and equipment 651.3 982.8 782.2
Latin America - South [Member] | Operating segments [member]      
IfrsStatementLineItems [Line Items]      
Total assets 23,344.5 28,247.8 16,085.1
Total liabilities 7,078.6 9,146.1 5,095.4
Canada [Member]      
IfrsStatementLineItems [Line Items]      
Net sales 10,259.5 9,993.9 9,533.2
Cost of sales (4,323.3) (4,269.2) (4,083.1)
Gross profit 5,936.2 5,724.7 5,450.1
Distribution expenses (1,756.1) (1,816.7) (1,854.6)
Sales and marketing expenses (1,169.2) (1,033.2) (1,080.4)
Administrative expenses (709.8) (756.3) (638.0)
Other operating income/(expenses) (7.1) 9.2 15.1
Exceptional items (25.2) (23.2) (3.1)
Income from operations 2,268.8 2,104.5 1,889.1
Acquisitions of property, plant and equipment 290.2 369.5 1,263.0
Canada [Member] | Operating segments [member]      
IfrsStatementLineItems [Line Items]      
Total assets 16,783.6 18,394.3 15,856.9
Total liabilities R$ 4,260.6 R$ 4,976.6 R$ 5,131.0