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Geographic Information
 9 Months Ended
Sep. 30, 2021
Segments Geographical Areas [Abstract]  
Geographic Information

Note 9—Geographic Information

The Company reports revenue net of amounts it pays suppliers for the cost of advertising inventory, third-party data and other add-on features (collectively, “Supplier Features”). The Company generally bills clients for the gross amount of Supplier Features they purchase through its platform and the platform fees, net of allowances (“Gross Billings”). The Company’s accounts receivable are recorded at the amount of Gross Billings for the amounts it is responsible to collect, and accounts payable are recorded at the net amount payable to suppliers. Accordingly, both accounts receivable and accounts payable appear large in relation to revenue reported on a net basis.

Gross Billings, set forth as a percentage, based on the billing address of the clients or client affiliates, were as follows:

 

 

 

Three Months Ended

 

 

Nine Months Ended

 

 

 

September 30,

 

 

September 30,

 

 

 

2021

 

 

2020

 

 

2021

 

 

2020

 

U.S.

 

 

87

%

 

 

86

%

 

 

86

%

 

 

86

%

International

 

 

13

%

 

 

14

%

 

 

14

%

 

 

14

%

Total

 

 

100

%

 

 

100

%

 

 

100

%

 

 

100

%