<SEC-DOCUMENT>0001292814-12-002916.txt : 20121214
<SEC-HEADER>0001292814-12-002916.hdr.sgml : 20121214
<ACCEPTANCE-DATETIME>20121214060238
ACCESSION NUMBER:		0001292814-12-002916
CONFORMED SUBMISSION TYPE:	6-K
PUBLIC DOCUMENT COUNT:		5
CONFORMED PERIOD OF REPORT:	20121231
FILED AS OF DATE:		20121214
DATE AS OF CHANGE:		20121214

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			COCA COLA FEMSA SAB DE CV
		CENTRAL INDEX KEY:			0000910631
		STANDARD INDUSTRIAL CLASSIFICATION:	BOTTLED & CANNED SOFT DRINKS CARBONATED WATERS [2086]
		IRS NUMBER:				000000000
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		6-K
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-12260
		FILM NUMBER:		121264082

	BUSINESS ADDRESS:	
		STREET 1:		GUILLERMO GONZALEZ CAMARENA NO. 600
		STREET 2:		COL. CENTRO DE CIUDAD SANTA FE
		CITY:			DELEGACION ALVARO OB
		STATE:			O5
		ZIP:			DF 01210
		BUSINESS PHONE:		5255335300

	MAIL ADDRESS:	
		STREET 1:		GUILLERMO GONZALEZ CAMARENA NO. 600
		STREET 2:		COL. CENTRO DE CIUDAD SANTA FE
		CITY:			DELEGACION ALVARO OB
		STATE:			O5
		ZIP:			DF 01210

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	COCA COLA FEMSA SA DE CV
		DATE OF NAME CHANGE:	19930814
</SEC-HEADER>
<DOCUMENT>
<TYPE>6-K
<SEQUENCE>1
<FILENAME>kof20121212_6k.htm
<DESCRIPTION>COCA-COLA FEMSA SIGNS A DEFINITIVE AGREEMENT TO ACQUIRE 51% OF THE COCA-COLA COMPANY S PHILIPPINES BOTTLING OPERATION
<TEXT>

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   <TITLE>kof20121212_6k.htm - Generated by SEC Publisher for SEC Filing</TITLE>
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<P style="MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 12pt" lang=EN-US face="'Times New Roman,serif'"></FONT>&nbsp;</P></DIV>

<P style="TEXT-ALIGN: center; MARGIN: 0in 0in 0pt" align=center><B><FONT style="FONT-SIZE: 13pt" lang=EN-US face="'Times New Roman,serif'">UNITED STATES</FONT></B></P>

<P style="TEXT-ALIGN: center; MARGIN: 0in 0in 0pt" align=center><B><FONT style="FONT-SIZE: 13pt" lang=EN-US face="'Times New Roman,serif'">SECURITIES AND EXCHANGE COMMISSION</FONT></B></P>

<P style="TEXT-ALIGN: center; MARGIN: 0in 0in 12pt"><B><FONT style="FONT-SIZE: 13pt" lang=EN-US face="'Times New Roman,serif'">Washington, D.C. 20549</FONT></B></P>

<P style="TEXT-ALIGN: center; MARGIN: 0in 0in 12pt"><B><FONT style="FONT-SIZE: 14pt" lang=EN-US face="'Times New Roman,serif'">FORM 6-K</FONT></B></P>

<P style="TEXT-ALIGN: center; MARGIN: 0in 0in 0pt"><B><FONT style="FONT-SIZE: 13pt" lang=EN-US face="'Times New Roman,serif'">REPORT OF FOREIGN PRIVATE ISSUER</FONT></B></P>

<P style="TEXT-ALIGN: center; MARGIN: 0in 0in 0pt"><B><FONT style="FONT-SIZE: 13pt" lang=EN-US face="'Times New Roman,serif'">PURSUANT TO RULE 13a-16 OR 15d-16 UNDER</FONT></B></P>

<P style="TEXT-ALIGN: center; MARGIN: 0in 0in 12pt"><B><FONT style="FONT-SIZE: 13pt" lang=EN-US face="'Times New Roman,serif'">THE SECURITIES EXCHANGE ACT OF 1934</FONT></B></P>

<P style="TEXT-ALIGN: center; MARGIN: 0in 0in 0pt" align=center><FONT style="FONT-SIZE: 12pt" lang=EN-US face="'Times New Roman,serif'">For the month of&nbsp;December 2012<BR>Commission File Number </FONT><FONT style="FONT-SIZE: 12pt" lang=EN-US face=Times,serif>1-12260</FONT></P>

<P style="MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 10pt" lang=EN-US face="'Times New Roman,serif'"></FONT>&nbsp;</P>

<DIV style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: medium none; PADDING-BOTTOM: 1pt; PADDING-LEFT: 0in; PADDING-RIGHT: 0in; MARGIN-LEFT: 9pt; BORDER-TOP: medium none; MARGIN-RIGHT: 9pt; BORDER-RIGHT: medium none; PADDING-TOP: 0in">

<P style="BORDER-BOTTOM: medium none; TEXT-ALIGN: center; BORDER-LEFT: medium none; PADDING-BOTTOM: 0in; MARGIN: 0in 0in 0pt; PADDING-LEFT: 0in; PADDING-RIGHT: 0in; BORDER-TOP: medium none; BORDER-RIGHT: medium none; PADDING-TOP: 0in" align=center><B><FONT style="FONT-SIZE: 12pt" lang=EN-US face=Times,serif>COCA-COLA FEMSA, S.A.B. de C.V.</FONT></B></P></DIV>

<P style="TEXT-ALIGN: center; MARGIN: 0in 0in 12pt" align=center><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">(Translation of registrant&#8217;s name into English)</FONT></P>

<DIV style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: medium none; PADDING-BOTTOM: 1pt; PADDING-LEFT: 0in; PADDING-RIGHT: 0in; MARGIN-LEFT: 9pt; BORDER-TOP: medium none; MARGIN-RIGHT: 9pt; BORDER-RIGHT: medium none; PADDING-TOP: 0in">

<P style="BORDER-BOTTOM: medium none; TEXT-ALIGN: center; BORDER-LEFT: medium none; PADDING-BOTTOM: 0in; MARGIN: 0in 0in 0pt; PADDING-LEFT: 0in; PADDING-RIGHT: 0in; BORDER-TOP: medium none; BORDER-RIGHT: medium none; PADDING-TOP: 0in" align=center><B><FONT style="FONT-SIZE: 12pt" lang=EN-US face="'Times New Roman,serif'">United Mexican States</FONT></B></P></DIV>

<P style="TEXT-ALIGN: center; MARGIN: 0in 0in 12pt" align=center><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">(Jurisdiction of incorporation or organization)</FONT></P>

<DIV style="BORDER-BOTTOM: windowtext 1pt solid; BORDER-LEFT: medium none; PADDING-BOTTOM: 0in; PADDING-LEFT: 0in; PADDING-RIGHT: 0in; MARGIN-LEFT: 9pt; BORDER-TOP: medium none; MARGIN-RIGHT: 9pt; BORDER-RIGHT: medium none; PADDING-TOP: 0in">

<P style="BORDER-BOTTOM: medium none; TEXT-ALIGN: center; BORDER-LEFT: medium none; PADDING-BOTTOM: 0in; MARGIN: 0in 0in 0pt; PADDING-LEFT: 0in; PADDING-RIGHT: 0in; BORDER-TOP: medium none; BORDER-RIGHT: medium none; PADDING-TOP: 0in" align=center><B><FONT style="FONT-SIZE: 12pt" lang=ES face=Times,serif>Guillermo Gonz&#225;lez Camarena No. 600<BR>Col. Centro de Ciudad Santa F&#233;<BR>Delegaci&#243;n Alvaro Obreg&#243;n<BR>M&#233;xico, D.F. 01210</FONT></B></P>

<P style="BORDER-BOTTOM: medium none; TEXT-ALIGN: center; BORDER-LEFT: medium none; PADDING-BOTTOM: 0in; MARGIN: 0in 0in 0pt; PADDING-LEFT: 0in; PADDING-RIGHT: 0in; BORDER-TOP: medium none; BORDER-RIGHT: medium none; PADDING-TOP: 0in" align=center><B><FONT style="FONT-SIZE: 12pt" lang=ES face=Times,serif>M&#233;xico</FONT></B></P></DIV>

<P style="TEXT-ALIGN: center; MARGIN: 0in 0in 12pt" align=center><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">(Address of principal executive offices)</FONT></P>

<P style="TEXT-INDENT: 0.5in; MARGIN: 0in 0in 8pt"><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.</FONT></P>

<P style="TEXT-ALIGN: center; MARGIN: 0in 0in 8pt" align=center><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">Form 20-F</FONT><U><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">&nbsp;X&nbsp;</FONT></U><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">&nbsp; Form 40-F </FONT><U><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">&nbsp;&nbsp;&nbsp;&nbsp;</FONT></U></P>

<P style="TEXT-INDENT: 0.5in; MARGIN: 0in 0in 8pt"><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(1) </FONT></P>

<P style="TEXT-ALIGN: center; TEXT-INDENT: 0in; MARGIN: 0in 0in 8pt" align=center><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">Yes</FONT><U><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">&nbsp;&nbsp;&nbsp;&nbsp;</FONT></U><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">No</FONT><U><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">&nbsp; X&nbsp;</FONT></U></P>

<P style="TEXT-INDENT: 0.5in; MARGIN: 0in 0in 8pt"><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(7) </FONT></P>

<P style="TEXT-ALIGN: center; MARGIN: 0in 0in 8pt" align=center><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">Yes</FONT><U><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">&nbsp;&nbsp;&nbsp;&nbsp;</FONT></U><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">No</FONT><U><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">&nbsp; X&nbsp;</FONT></U></P>

<P style="TEXT-INDENT: 0.5in; MARGIN: 0in 0in 8pt"><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">Indicate by check mark whether the registrant by furnishing the information contained in this Form is also thereby furnishing the information to the Commission pursuant to Rule 12g3-2(b) under the Securities Exchange Act of 1934.</FONT></P>

<P style="TEXT-ALIGN: center; MARGIN: 0in 0in 8pt" align=center><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">Yes</FONT><U><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">&nbsp;&nbsp;&nbsp;&nbsp;</FONT></U><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">No</FONT><U><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">&nbsp; X&nbsp;</FONT></U></P>

<P style="TEXT-INDENT: 30pt; MARGIN: 0in 0in 8pt 6pt"><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">If "Yes" is marked, indicate below the file number assigned to the registrant in connection with</FONT></P>

<P style="TEXT-INDENT: 0pt; MARGIN: 0in 0in 0pt 0pt" align=center><FONT style="FONT-SIZE: 11pt" lang=EN-US face="'Times New Roman,serif'">Rule 12g3-2(b): 82-__.</FONT></P>

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<P><A name="page_1"></A><B><FONT><FONT><B><FONT style="FONT-SIZE: 24.5pt" lang=ES-MX color=#333333 face=24>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</FONT></B></FONT>&nbsp;<FONT><B><FONT style="FONT-SIZE: 24.5pt" lang=ES-MX color=#333333 face=24>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</FONT></B></FONT></FONT></B><B><FONT style="LINE-HEIGHT: 110%; FONT-SIZE: 14pt" lang=EN-US face="Times New Roman">&nbsp;</FONT></B></P>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Stock Listing Information</FONT></B><FONT style="FONT-FAMILY: Times New Roman"></FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>&nbsp;</FONT></B></TD></TR>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Mexican Stock Exchange&nbsp;</FONT></B></FONT></TD></TR>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Ticker: KOFL&nbsp;</FONT></B></FONT></TD></TR>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>NYSE (ADR)&nbsp;</FONT></B></FONT></TD>

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   <P style="TEXT-ALIGN: left; MARGIN: 0cm 0pt 0pt 0cm" align=center><B><FONT style="LINE-HEIGHT: 110%; FONT-SIZE: 12pt" lang=EN-US face="Times New Roman">Coca-Cola FEMSA signs a definitive agreement to acquire 51% of The Coca-Cola Company&#8217;s Philippines&#8217; bottling operation</FONT></B></P></TD></TR>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Ticker: KOF&nbsp;</FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Ratio of KOF L to KOF = 10:1&nbsp;</FONT></B></FONT></TD>

   <TD style="BACKGROUND-COLOR: #ffffff" bgColor=#000000 width="2%" align=left><FONT style="FONT-FAMILY: Times New Roman">&nbsp;</FONT></TD>

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   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt"><B><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman">Mexico City, Mexico &#8211; December 13, 2012 &#8211; </FONT></B><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman">Coca-Cola FEMSA, S.A.B. de C.V. (BMV: KOFL; NYSE: KOF), the largest franchise bottler of Coca-Cola products in the world, and The Coca-Cola Company (NYSE: KO), the world's largest beverage company, have signed a definitive agreement for Coca-Cola FEMSA to acquire 51% of Coca-Cola Bottlers Philippines, Inc. (CCBPI) for an amount of US$ 688.5 million in an all-cash transaction.</FONT></P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt">&nbsp;</P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman"></FONT></P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman">This purchase price represents an aggregate enterprise value for 100% of the bottler of US$1,350 million which results in a 2012 projected EBITDA multiple of approximately 13.5 times. As part of the agreement, Coca-Cola FEMSA will have an option to acquire the remaining 49% of CCBPI at any time during the seven years following the closing and will have a put option to sell its ownership to The Coca-Cola Company any time during year six. The transaction is expected to close in early 2013.</FONT></P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt">&nbsp;</P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman"></FONT></P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman">The Philippines&#8217; market represents an expansion of Coca-Cola FEMSA&#8217;s bottling footprint beyond Latin America, reinforcing its exposure to fast growing economies and its commitment to The Coca-Cola System. The Philippines has one of the highest per capita consumption rates of Coca-Cola products in the region and presents significant opportunities for further growth. Coca-Cola FEMSA believes that by leveraging its proven expertise and operating capabilities in an economy with vibrant growth prospects and an attractive socio-economic and demographic profile it will be capable to capture the opportunities and further improve the bottler&#8217;s operations and financial results.</FONT></P>

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   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman"></FONT></P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman">&#8220;Today we are pleased to announce another important milestone in the history of our group and the relationship with our partner, The Coca-Cola Company,&#8221; said </FONT><B><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman">Jos&#233; Antonio Fern&#225;ndez Carbajal, Chairman of the Board of Directors of Coca-Cola FEMSA</FONT></B><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman">. &#8220;We see profitable growth prospects and long-term returns in emerging market economies. We welcome the unique opportunity to learn and share new capabilities to grow as an integrated company, as professionals, and as men and women together with our communities. Our principles and values share a common ground with the Filipino community and we are certain that together we can extend FEMSA&#8217;s long-lasting commitment to the continuous creation of economic, social and environmental value in every community where we operate.&#8221;</FONT></P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt">&nbsp;</P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman"></FONT></P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman">&#8220;This announcement reflects our long-standing belief in the global franchise system and our continued commitment to innovation and growth in the Philippines, just as we have done over the last 100 years,&#8221; said </FONT><B><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman">Muhtar Kent, Chairman and CEO, The Coca-Cola Company</FONT></B><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman">. &#8220;Our brands and our business have very deep roots in the Philippines, and we look forward to working with our strong partners at Coca-Cola FEMSA to capture future opportunities for growth and investment and bring even more social and economic value to customers and communities throughout the country.&#8221;</FONT></P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt">&nbsp;</P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman"></FONT></P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman">&#8220;Through this transaction, we strengthen our position in the global beverage industry,&#8221; said </FONT><B><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman">Carlos Salazar Lomelin, Chief Executive Officer of Coca-Cola FEMSA</FONT></B><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman">. &#8220;This represents an important step in our growth strategy and our commitment to The Coca-Cola System. We embrace a growing family of employees that will continue to generate value together, based on the foundation of our sustainable business model. This transaction reinforces our commitment to identify avenues of growth and value creation for our shareholders.&#8221;</FONT></P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt">&nbsp;</P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman"></FONT></P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman">The operations of CCBPI are comprised of 23 production plants, serve close to 800,000 customers and are expected to sell approximately 53<FONT style="FONT-SIZE: 9pt" face="Times New Roman">0</FONT> million unit cases of beverages in 2012. Coca-Cola has been present in the Philippines since the start of the 20th century and has been locally produced since 1912. The Philippines received the first Coca-Cola bottling and distribution franchise in Asia.</FONT></P>

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   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman"></FONT></P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman">Allen &amp; Company LLC. and Rothschild acted as financial advisors and Cleary, Gottlieb, Steen &amp; Hamilton and SyCip Salazar Hernandez &amp; Gatmaitan acted as legal advisors to Coca-Cola FEMSA on this transaction.</FONT></P></FONT><FONT style="FONT-FAMILY: Times New Roman">

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>For Further Information:</FONT></B><FONT style="FONT-FAMILY: Times New Roman"></FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>&nbsp;</FONT></B></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" width="20%" align=left><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Investor Relations</FONT></B><FONT style="FONT-FAMILY: Times New Roman"></FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>&nbsp;</FONT></B></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Jos&#233; Castro&nbsp;</FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-SIZE: 10pt" color=#ffffff face=arial><U><FONT style="FONT-FAMILY: Times New Roman">jose.castro@kof.com.mx</FONT></U></FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>(5255) 5081-5120 / 5121&nbsp;</FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Roland Karig&nbsp;</FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-SIZE: 10pt" color=#ffffff face=arial><U><FONT style="FONT-FAMILY: Times New Roman">roland.karig@kof.com.mx</FONT></U></FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>(5255) 5081-5186&nbsp;</FONT></B></FONT></TD>

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   <P><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Carlos Uribe&nbsp;</FONT></B></FONT></P></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-SIZE: 10pt" color=#ffffff face=arial><U><FONT style="FONT-FAMILY: Times New Roman">carlos.uribe@kof.com.mx</FONT></U></FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>(5255) 5081-5148&nbsp;</FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Website:&nbsp;</FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-SIZE: 10pt" color=#ffffff face=arial><U><FONT style="FONT-FAMILY: Times New Roman">www.coca-colafemsa.com</FONT></U></FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ffffff" bgColor=#000000 vAlign=top width="20%" align=right><FONT><B><FONT style="FONT-SIZE: 10pt" face=arial><FONT style="FONT-FAMILY: Times New Roman" color=#808080>December 13, 2012</FONT></FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ffffff" vAlign=top width="78%" colSpan=2 align=right><STRONG><FONT size=2><FONT color=#808080>Page <FONT style="FONT-SIZE: 10pt" lang=EN-US face="Times New Roman">1</FONT></FONT></FONT><FONT><FONT color=#808080><FONT style="FONT-SIZE: 10pt" lang=EN-US color=#808080 face="Times New Roman"></FONT></FONT></FONT></STRONG><FONT> </FONT></TD></TR></TABLE>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Stock Listing Information</FONT></B><FONT style="FONT-FAMILY: Times New Roman"></FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>&nbsp;</FONT></B></TD></TR>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Ticker: KOFL&nbsp;</FONT></B></FONT></TD></TR>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>NYSE (ADR)&nbsp;</FONT></B></FONT></TD>

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   <P style="TEXT-ALIGN: left; MARGIN: 0in 0pt 6pt 0in"><B><FONT style="FONT-SIZE: 12pt" lang=EN-US face="Times New Roman"></FONT></B>&nbsp;</P>

   <P style="TEXT-ALIGN: left; MARGIN: 0in 0pt 6pt 0in"><B><FONT style="FONT-SIZE: 12pt" lang=EN-US face="Times New Roman">ADDITIONAL INFORMATION</FONT></B></P>

   <P style="TEXT-ALIGN: left; MARGIN: 0in 0in 6pt"><B><FONT style="LINE-HEIGHT: 12pt; FONT-SIZE: 9pt" lang=EN-US face="Times New Roman">For additional relevant information, please refer to the presentation regarding the Philippines transaction, which is available on the <FONT style="COLOR: #000000">Investor Relations section of our website </FONT></FONT></B><FONT style="COLOR: #000000; FONT-SIZE: 9pt"><B><FONT style="LINE-HEIGHT: 12pt" lang=EN-US face="Times New Roman">www.coca-colafemsa.com</FONT></B><FONT style="LINE-HEIGHT: 12pt" lang=EN-US face="Times New Roman">. </FONT></FONT></P>

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   <P style="TEXT-ALIGN: left; MARGIN: 0in 0in 6pt"><B><FONT style="LINE-HEIGHT: 12pt; FONT-SIZE: 12pt" lang=EN-US face="Times New Roman">CONFERENCE CALL</FONT></B></P>

   <P style="TEXT-ALIGN: left; MARGIN: 0in 0in 6pt"><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman"></FONT>&nbsp;</P>

   <P style="TEXT-ALIGN: left; MARGIN: 0in 0in 6pt"><FONT style="LINE-HEIGHT: 12pt; FONT-SIZE: 9.5pt" lang=EN-US face="Times New Roman">We invite you to participate in the conference call to discuss the transaction, which will be held on Friday, December 14, 2012, at 12:00 P.M. Eastern Time / 11:00 A.M. Mexico City Time / 01:00 A.M. Manila Time (December 15, 2012 in Manila).</FONT></P>

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   <P style="TEXT-ALIGN: left; MARGIN: 0in 0in 6pt"><FONT style="LINE-HEIGHT: 12pt; FONT-SIZE: 9.5pt" lang=EN-US face="Times New Roman">The speakers on this call will be:</FONT></P>

   <P style="TEXT-ALIGN: left; MARGIN: 0in 0in 6pt"><FONT style="LINE-HEIGHT: 12pt; FONT-SIZE: 9.5pt" lang=EN-US face="Times New Roman">Carlos Salazar, Chief Executive Officer of Coca-Cola FEMSA and</FONT></P>

   <P style="TEXT-ALIGN: left; MARGIN: 0in 0in 6pt"><FONT style="LINE-HEIGHT: 12pt; FONT-SIZE: 9.5pt" lang=EN-US face="Times New Roman">Hector Trevi&#241;o, Chief Financial Officer of Coca-Cola FEMSA</FONT></P>

   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 6pt"><FONT style="LINE-HEIGHT: 12pt; FONT-SIZE: 9.5pt" lang=EN-US face="Times New Roman"></FONT>&nbsp;</P>

   <P style="TEXT-ALIGN: left; MARGIN: 0in 0in 6pt"><FONT style="LINE-HEIGHT: 12pt; FONT-SIZE: 9.5pt" lang=EN-US face="Times New Roman">To participate in the conference call, please dial: Domestic U.S.: 800-573-4840 or International: &nbsp;617-224-4326. We invite investors to listen to the live audio cast of the conference call on the Company&#8217;s website, </FONT><FONT style="LINE-HEIGHT: 12pt; FONT-SIZE: 9.5pt" lang=EN-US color=windowtext face="Times New Roman">www.coca-colafemsa.com</FONT><FONT style="LINE-HEIGHT: 12pt; FONT-SIZE: 9.5pt" lang=EN-US face="Times New Roman">.&nbsp;</FONT></P>

   <P style="MARGIN: 0in 0in 0pt" align=left><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman">If you are unable to participate live, an instant replay of the conference call will be available through Thursday, December 20, 2012. To listen to the replay, please dial: Domestic U.S.: 888-286-8010 or International: 617-801-6888. Pass code: 90452105.</FONT></P>

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   <P style="MARGIN: 0in 0in 0pt" align=center><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman"><FONT size=2 face=Wingdings></FONT></FONT>&nbsp;</P>

   <P style="MARGIN: 0in 0in 0pt" align=center><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman"><FONT size=2 face=Wingdings>v v v</FONT></FONT></P>

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   <P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 9pt" lang=EN-US face="Times New Roman">Coca-Cola FEMSA, S.A.B. de C.V. produces and distributes Coca-Cola, Fanta, Sprite, Del Valle, and other trademark beverages of The Coca-Cola Company in Mexico (a substantial part of central Mexico, including Mexico City, as well as southeast and northeast Mexico), Guatemala (Guatemala City and surrounding areas), Nicaragua (nationwide), Costa Rica (nationwide), Panama (nationwide), Colombia (most of the country), Venezuela (nationwide), Brazil (greater S&#227;o Paulo, Campi&#241;as, Santos, the state of Mato Grosso do Sul, part of the state of Goias, and part of the state of Minas Gerais), Argentina (federal capital of Buenos Aires and surrounding areas) and the Philippines (nationwide), along with bottled water, juices, teas, isotonics, beer, and other beverages in some of these territories. The Company has 60 bottling facilities and serves more than 2,500,000 retailers with more than 100,000 employees worldwide.</FONT></P></FONT><FONT style="FONT-FAMILY: Times New Roman"><FONT style="FONT-SIZE: 9.5pt" lang=EN-US face="times new roman">

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Ticker: KOF&nbsp;</FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Ratio of KOF L to KOF = 10:1&nbsp;</FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>For Further Information:</FONT></B><FONT style="FONT-FAMILY: Times New Roman"></FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>&nbsp;</FONT></B></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" width="20%" align=left><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Investor Relations</FONT></B><FONT style="FONT-FAMILY: Times New Roman"></FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>&nbsp;</FONT></B></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Jos&#233; Castro&nbsp;</FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-SIZE: 10pt" color=#ffffff face=arial><U><FONT style="FONT-FAMILY: Times New Roman">jose.castro@kof.com.mx</FONT></U></FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>(5255) 5081-5120 / 5121&nbsp;</FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>&nbsp;</FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Roland Karig&nbsp;</FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-SIZE: 10pt" color=#ffffff face=arial><U><FONT style="FONT-FAMILY: Times New Roman">roland.karig@kof.com.mx</FONT></U></FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>(5255) 5081-5186&nbsp;</FONT></B></FONT></TD>

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   <P><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Carlos Uribe&nbsp;</FONT></B></FONT></P></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-SIZE: 10pt" color=#ffffff face=arial><U><FONT style="FONT-FAMILY: Times New Roman">carlos.uribe@kof.com.mx</FONT></U></FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>(5255) 5081-5148&nbsp;</FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-FAMILY: Times New Roman; FONT-SIZE: 10pt" color=#ffffff>Website:&nbsp;</FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ff0000" bgColor=#000000 width="20%" align=left><FONT><B><FONT style="FONT-SIZE: 10pt" color=#ffffff face=arial><U><FONT style="FONT-FAMILY: Times New Roman">www.coca-colafemsa.com</FONT></U></FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ffffff" bgColor=#000000 width="100%" colSpan=4 align=center><FONT><B><FONT style="FONT-SIZE: 10pt" color=#ffffff face=arial><U><FONT style="FONT-FAMILY: Times New Roman"></FONT></U></FONT></B></FONT><FONT style="FONT-FAMILY: Times New Roman"></FONT>
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   <TD style="BACKGROUND-COLOR: #ffffff" bgColor=#000000 vAlign=top width="20%" align=right><FONT><B><FONT style="FONT-SIZE: 10pt" face=arial><FONT style="FONT-FAMILY: Times New Roman"><FONT color=#808080>December 13, 2012<FONT><B><FONT style="FONT-SIZE: 10pt" lang=EN-US face="Times New Roman"> </FONT></B></FONT></FONT></FONT></FONT></B></FONT></TD>

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   <TD style="BACKGROUND-COLOR: #ffffff" vAlign=top width="78%" colSpan=2 align=right><STRONG><FONT size=2><FONT color=#808080>Page <FONT style="FONT-SIZE: 10pt" lang=EN-US face="Times New Roman">2</FONT></FONT></FONT><FONT><FONT color=#808080><FONT style="FONT-SIZE: 10pt" lang=EN-US color=#808080 face="Times New Roman"></FONT></FONT></FONT></STRONG><FONT> </FONT></TD></TR></TABLE>

<P style="TEXT-ALIGN: justify; MARGIN: 0in 0in 0pt"><FONT><FONT><FONT style="FONT-SIZE: 12pt" lang=EN-US face="Times New Roman"></FONT></FONT></FONT>&nbsp;</P></DIV>

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<P style="TEXT-ALIGN: center; MARGIN: 0in 0in 0pt" align=center><B><FONT style="FONT-SIZE: 10pt" lang=EN-US face="'Times New Roman,serif'">SIGNATURES</FONT></B></P>

<P style="TEXT-INDENT: 0.5in; MARGIN-LEFT: 0in; MARGIN-RIGHT: 0in"><FONT style="FONT-SIZE: 11pt" lang=EN-US face=Times,serif>Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized. </FONT></P>

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   <P style="MARGIN: 0in 0in 0pt"><B><FONT style="FONT-SIZE: 11pt" face="'Times New Roman,serif'">COCA-COLA FEMSA, S.A.B. DE C.V.</FONT></B><FONT style="FONT-SIZE: 11pt" face="'Times New Roman,serif'"> </FONT></P></TD></TR>

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   <P style="MARGIN: 0in 0in 0pt"><FONT style="FONT-SIZE: 11pt" face="'Times New Roman,serif'">By:&nbsp;</FONT><U><FONT style="FONT-SIZE: 11pt" face="'Times New Roman,serif'">&nbsp;/s/ H&#233;ctor Trevi&#241;o Guti&#233;rrez&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </FONT></U></P></TD></TR>

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   <P style="MARGIN: 0in 0in 0pt 25.9pt"><FONT style="FONT-SIZE: 11pt" face="'Times New Roman,serif'">H&#233;ctor Trevi&#241;o Guti&#233;rrez</FONT></P>

   <P style="MARGIN: 0in 0in 12pt 25.9pt"><FONT style="FONT-SIZE: 11pt" face="'Times New Roman,serif'">Chief Financial Officer</FONT></P></TD></TR>

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   <P style="MARGIN: 0in 0in 12pt"><FONT style="FONT-SIZE: 11pt" face="'Times New Roman,serif'">&nbsp;Date:&nbsp;December <FONT style="FONT-SIZE: 11pt" face="Times New Roman">14</FONT>, 2012</FONT></P></TD>

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end
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
