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Consolidated Income Statements
$ in Millions, $ in Millions
 12 Months Ended
Dec. 31, 2017
MXN ($)
$ / shares
Dec. 31, 2017
USD ($)
$ / shares
Dec. 31, 2016
MXN ($)
$ / shares
Dec. 31, 2015
MXN ($)
$ / shares
Profit or loss [abstract]        
Net sales $ 203,374 $ 10,355 $ 177,082 $ 151,914
Other operating revenues 406 21 636 446
Total revenues 203,780 10,376 177,718 152,360
Cost of goods sold 112,094 5,708 98,056 80,330
Gross profit 91,686 4,668 79,662 72,030
Administrative expenses 8,983 457 7,423 6,405
Selling expenses 55,927 2,848 48,039 41,879
Other income 4,371 223 1,281 620
Other expenses 33,032 1,682 5,093 2,368
Interest expense 8,809 449 7,471 6,337
Interest income 887 45 715 414
Foreign exchange gain (loss), net 810 41 (1,792) (1,459)
Gain (loss) on monetary position for subsidiaries in hyperinflationary economies 1,591 81 2,417 (33)
Market value gain on financial instruments 246 13 51 142
(Loss) income before income taxes and share of the profit of associates and joint ventures accounted for using the equity method (7,160) (365) 14,308 14,725
Income taxes 4,554 232 3,928 4,551
Share of the profit of associates and joint ventures accounted for using the equity method, net of taxes 60 3 147 155
Consolidated net (loss) income (11,654) (594) 10,527 10,329
Attributable to:        
Equity holders of the parent (12,802) (652) 10,070 10,235
Non-controlling interest 1,148 58 457 94
Consolidated net (loss) income $ (11,654) $ (594) $ 10,527 $ 10,329
Earnings per share        
Basic net controlling interest (loss) income | (per share) $ (6.12) $ (0.31) $ 4.86 $ 4.94
Diluted net controlling interest (loss) income | (per share) $ (6.12) $ (0.31) $ 4.85 $ 4.94