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SIGNIFICANT ACCOUNTING POLICIES (Details) - USD ($)
$ in Millions
Mar. 31, 2025
Dec. 31, 2024
Sep. 30, 2024
Jun. 30, 2024
Mar. 31, 2024
Dec. 31, 2023
Variable Interest Entity [Line Items]            
Investments $ 118,908 $ 116,441 $ 114,246      
Fixed maturities, at fair value using the fair value option [1] 2,105 2,053        
Notes issued by consolidated variable interest entities, at fair value using the fair value option [1] 2,110 2,116        
Unpaid outstanding balance and short-term borrowing 1,900 1,900        
Assets 287,366 295,727 298,841 $ 287,639 $ 285,469 $ 276,695
Liabilities 282,872 292,179 $ 292,662 $ 283,212 280,763 271,550
Redeemable noncontrolling interest 289 [1],[2] 125 [1],[2]     $ 991 $ 770
Variable Interest Entity, Primary Beneficiary | CLO Warehouse Debt            
Variable Interest Entity [Line Items]            
Investments 131 128        
Investment assets, special purpose entity 0          
Consolidated Limited Partnerships            
Variable Interest Entity [Line Items]            
Assets 2,400 2,100        
Consolidated Entity | AB-Sponsored Investment Funds            
Variable Interest Entity [Line Items]            
Assets 309 85        
Liabilities 16 0        
Redeemable noncontrolling interest 189 32        
Consolidated Entity, Excluding VIE | AB-Sponsored Investment Funds            
Variable Interest Entity [Line Items]            
Assets 60 73        
Liabilities 3 1        
Redeemable noncontrolling interest 13 17        
Non-consolidated Vairable Interest Entities            
Variable Interest Entity [Line Items]            
Investments 3,100 3,000        
Assets 371,700 350,700        
Variable interest entity, maximum loss exposure 3,100 3,000        
Unfunded commitments 1,100 1,200        
Non-consolidated Vairable Interest Entities | AB-Sponsored Investment Funds            
Variable Interest Entity [Line Items]            
Variable interest entity, maximum loss exposure 13 17        
Non-consolidated Vairable Interest Entities | AB-Sponsored Investment Funds            
Variable Interest Entity [Line Items]            
Assets $ 44,500 $ 46,900        
[1] See Note 2 of the Notes to these Consolidated Financial Statements for details of balances with VIEs.
[2] See Note 15 of the Notes to these Consolidated Financial Statements for details of redeemable noncontrolling interest.